Top Talent like Ana Gabriela are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ana Gabriela Pascual Hawayek

Engagement
Social Media Communications
Brand Strategy
Instagram
Google Search Ads
Content Strategy
Marketing
Facebook Ads
Advertising
Facebook Business Pages
Social Media Marketing
Content Creation
Available for hire fromNegotiable
Contracts
Digital Marketing Strategist | Social Media Manager | Content Creator | Meta Guru
👋 Hi, I'm Ana Gabriela Pascual Hawayek (Ana/AG/Anagí)! I am a results-driven Digital Marketing Strategist, Digital Campaign Manager and Content Creator. Proficient in Digital Advertising, Facebook Marketing, Customer Service Management, Copywriting, Facebook Ads, Google Ads, Canva, Brand Strategy and fluent in both Spanish and English, I am well-equipped to create impactful digital marketing strategies that drive engagement and deliver measurable results. 🌴 When I'm not immersed in the world of marketing, you'll likely find me exploring new destinations, soaking up the sun at the beach, or enjoying quality time with friends. I've recently discovered a passion for beach tennis, which keeps me active and energized.

Work History

C

Campaign Manager

Clever GapIncrease lead generation, social media engagement, and expand brand awareness by spearheading creative content creation, online ad campaigns, and multi-channel marketing campaigns for clients in Puerto Rico and the United States. Manage communication between agency and client by providing community management, strategic planning, analytics, and website optimization projects. Continuously identify and capitalize on opportunities for improvement and work persistently to outperform all goals and expectations. â–ª Manage 12 client accounts â–ª Act as the liaison between agency and client across multiple industries for all paid media efforts â–ª Administer annual budget for all accounts and make strategic decisions for advertising, digital media, and ad management â–ª Garnered 2.9M+ impressions after championing a communications plan â–ª Crafted templates for content creation calendars, online ad copy, and created new reports to track KPIs
S

Digital Marketing and Social Media Manager

Self-EmployedLead innovative, data-driven campaigns from concept through delivery to meet individual client goals. Strategize and implement initiatives to enhance brand engagement, lead generation, and achieve volume growth. Analyze campaign performance, report insights to clients, and use information to recommend improved action plans. Built and maintain strong client relationships. Grow social media impressions, engagement, and brand awareness by creating and implementing a monthly social media content calendar, market research, and email marketing. Generate qualified leads through Facebook, LinkedIn, and Google ad campaigns. HIGHLIGHTS: â–ªSocial Media Marketing & Management â–ªProject Manager â–ªSEO & Keyword Research â–ªLead Generation â–ªContent Marketing Strategy â–ªOnline Ad Management â–ªDigital Marketing
J

Associate Store Manager

J.CrewNov 2018 - May 2021 • 2 yrs 7 mosLead a 25-member team supporting all store activities generating $3.5 million in annual sales. Accountable for inventory control, logistics, assets protection and overall organization and day to day operating procedures. The hiring manager in charge of interviewing, training, coaching, and development of team members at all store roles. Organize, plan, and lead 2 influencer events per month that generated $41,156 in annual sales - 1.6% of annual store sales - an increase of 166% from the previous year.
L

Digital Marketing Specialist

Latin2Latin Marketing + Communications, LLC.Apr 2018 - Sep 2018 • 6 mosCollaborated with a cross-functional team to deliver exclusive, engaging content strategies in English, and Spanish for clients across the U.S. and Puerto Rico. Produced detailed reports to measure KPIs and communicated insights to both senior leaders and clients, making recommendations as needed to guarantee content aligned fit with the overarching strategy. ▪Managed 6 accounts with responsibilities that included client relations, developing & executing integrated marketing plans, digital marketing both organic & paid, event management, event marketing, reputation management & media relations. ▪Responsible for monthly reporting in all campaigns, social media activity & leading weekly calls with client. Liaison between the client and the agency, through the understanding of clients needs, and their audiences needs, to effectively communicate their vision and deliver stellar results. ▪Leveraged bilingual abilities to communicate with 6+ clients and design strategies to target the Hispanic market in the U.S. ▪Mentored 2 interns, and coached them on best practices for customer relations, marketing, and content creation. ▪Maintained up-to-date schedules and actively tracked projects to confirm timely, high-quality deliverables.
T

Executive Team Lead - Guest Experience

TargetAug 2015 - Sep 2016 • 1 yr 2 mosLed a 60-member team supporting all front-end activities for a store generating $42 million in annual sales. Increased Target RedCard credit card weekly applications by cross-training team, increasing morale, & achieving metrics. Developed, trained, and promoted 4 Team Leads into new roles. In charge of interviewing, hiring, training, coaching, development of guest experience team members

Education

U

Universitat Pompeu Fabra

Master of Science (MSc), Business, Management, Marketing, and Related Support Services2016 - 2017
B

Bryant University

Bachelor of Science in Business Administration, Management and Psychology2011 - 2015
A

Academia del Perpetuo Socorro

High School/Secondary Diplomas and Certificates1998 - 2011

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Marketing Strategist | Social Media Manager | Content Creator | Meta Guru
👋 Hi, I'm Ana Gabriela Pascual Hawayek (Ana/AG/Anagí)! I am a results-driven Digital Marketing Strategist, Digital Campaign Manager and Content Creator. Proficient in Digital Advertising, Facebook Marketing, Customer Service Management, Copywriting, Facebook Ads, Google Ads, Canva, Brand Strategy and fluent in both Spanish and English, I am well-equipped to create impactful digital marketing strategies that drive engagement and deliver measurable results. 🌴 When I'm not immersed in the world of marketing, you'll likely find me exploring new destinations, soaking up the sun at the beach, or enjoying quality time with friends. I've recently discovered a passion for beach tennis, which keeps me active and energized.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Ana Gabriela are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ana Gabriela Pascual Hawayek

Engagement
Social Media Communications
Brand Strategy
Instagram
Google Search Ads
Content Strategy
Marketing
Facebook Ads
Advertising
Facebook Business Pages
Social Media Marketing
Content Creation
Available for hire fromNegotiable
Contracts

Work History

C

Campaign Manager

Clever GapIncrease lead generation, social media engagement, and expand brand awareness by spearheading creative content creation, online ad campaigns, and multi-channel marketing campaigns for clients in Puerto Rico and the United States. Manage communication between agency and client by providing community management, strategic planning, analytics, and website optimization projects. Continuously identify and capitalize on opportunities for improvement and work persistently to outperform all goals and expectations. â–ª Manage 12 client accounts â–ª Act as the liaison between agency and client across multiple industries for all paid media efforts â–ª Administer annual budget for all accounts and make strategic decisions for advertising, digital media, and ad management â–ª Garnered 2.9M+ impressions after championing a communications plan â–ª Crafted templates for content creation calendars, online ad copy, and created new reports to track KPIs
S

Digital Marketing and Social Media Manager

Self-EmployedLead innovative, data-driven campaigns from concept through delivery to meet individual client goals. Strategize and implement initiatives to enhance brand engagement, lead generation, and achieve volume growth. Analyze campaign performance, report insights to clients, and use information to recommend improved action plans. Built and maintain strong client relationships. Grow social media impressions, engagement, and brand awareness by creating and implementing a monthly social media content calendar, market research, and email marketing. Generate qualified leads through Facebook, LinkedIn, and Google ad campaigns. HIGHLIGHTS: â–ªSocial Media Marketing & Management â–ªProject Manager â–ªSEO & Keyword Research â–ªLead Generation â–ªContent Marketing Strategy â–ªOnline Ad Management â–ªDigital Marketing
J

Associate Store Manager

J.CrewNov 2018 - May 2021 • 2 yrs 7 mosLead a 25-member team supporting all store activities generating $3.5 million in annual sales. Accountable for inventory control, logistics, assets protection and overall organization and day to day operating procedures. The hiring manager in charge of interviewing, training, coaching, and development of team members at all store roles. Organize, plan, and lead 2 influencer events per month that generated $41,156 in annual sales - 1.6% of annual store sales - an increase of 166% from the previous year.
L

Digital Marketing Specialist

Latin2Latin Marketing + Communications, LLC.Apr 2018 - Sep 2018 • 6 mosCollaborated with a cross-functional team to deliver exclusive, engaging content strategies in English, and Spanish for clients across the U.S. and Puerto Rico. Produced detailed reports to measure KPIs and communicated insights to both senior leaders and clients, making recommendations as needed to guarantee content aligned fit with the overarching strategy. ▪Managed 6 accounts with responsibilities that included client relations, developing & executing integrated marketing plans, digital marketing both organic & paid, event management, event marketing, reputation management & media relations. ▪Responsible for monthly reporting in all campaigns, social media activity & leading weekly calls with client. Liaison between the client and the agency, through the understanding of clients needs, and their audiences needs, to effectively communicate their vision and deliver stellar results. ▪Leveraged bilingual abilities to communicate with 6+ clients and design strategies to target the Hispanic market in the U.S. ▪Mentored 2 interns, and coached them on best practices for customer relations, marketing, and content creation. ▪Maintained up-to-date schedules and actively tracked projects to confirm timely, high-quality deliverables.
T

Executive Team Lead - Guest Experience

TargetAug 2015 - Sep 2016 • 1 yr 2 mosLed a 60-member team supporting all front-end activities for a store generating $42 million in annual sales. Increased Target RedCard credit card weekly applications by cross-training team, increasing morale, & achieving metrics. Developed, trained, and promoted 4 Team Leads into new roles. In charge of interviewing, hiring, training, coaching, development of guest experience team members

Education

U

Universitat Pompeu Fabra

Master of Science (MSc), Business, Management, Marketing, and Related Support Services2016 - 2017
B

Bryant University

Bachelor of Science in Business Administration, Management and Psychology2011 - 2015
A

Academia del Perpetuo Socorro

High School/Secondary Diplomas and Certificates1998 - 2011

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.