Top Talent like Bagmi are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Bagmi B Nayak
Search Engine Marketing
Marketing Strategy
Social Media Management
Influencer Marketing
Content Management
Brand Strategy
Growth Marketing
Script Writing
Email Marketing
Ad Copy
Digital Advertising
Blog Writing
Sales Copy
Content Planning
Content Development
Social Media Marketing
Product Descriptions
Copywriting
Content Writing
Growth Marketing | Communication Advisor | Helping Brands Generate ⅓ of Total Revenue via High-ROI Inbound Campaigns
Started my career as a content marketer at a company making 30M in annual revenue, where I handled content marketing campaigns.
Next, I decided to pursue a Master’s degree & simultaneously have been working with various b2b & d2c clients, helping them with content and growth strategies.
I create marketing materials, develop ideas & plan demand-generation strategies. I'm good at managing multiple campaigns at once.
My experience includes writing creative briefs, directing inbound marketing campaigns, managing teams & getting things done to achieve company goals.
Projects
Work History
C
Scriptwriter & Web Copywriter
CoursevitaWrote video scripts for Meta ads that reduced CPA by 20% and took ROAS from 3:1 to 4:1 Created scripts for a variety of campaigns, from organic content to promotional ads, optimizing each for maximum reach and conversion. Experimented with different narratives to make the content relatable for prospective students to capture their interest. Wrote organic and interactive video scripts for social media to increase engagement and follower count. Led the brand through the successful launch of website landing pages, coordinating all SEO-content and layout with the design team.Z
Email Copywriter
ZeroCACFreelancerSep 2023 - Dec 2023 • 4 mosUtilised customer data to segment email lists & conducted a/b tests on subject lines, content & CTA to continuously optimise strategies based on performance analysis. Maintained regular communication with clients & ensured content adhered to best practices for deliverability, which resulted in an increased inbox placement rate, with only 3-4% of emails being filtered as spam. Helped the client in developing drip marketing campaigns & automated sequences to nurture leads through b2b sales funnel.G
Content Marketer
GHC (Good Health Company)Full-time EmployeeMay 2021 - Jul 2023 • 2 yrs 3 mosAs a Content Marketer for Good Health Company, I was responsible for managing the content strategy for two distinct brands, Mars & Saturn. Experimented with new content formats & channels, we saw an increase in conversion rates by 20% through effective email marketing workflows & a/b testing. Worked directly with influencer agency & internal stakeholders to brief, evaluate & guide the creation of impactful content. Conducted market research and audience analysis to create targeted ad copies addressing customer pain points and needs. Applied best SEO practices to improve organic search rankings and increase web traffic. We achieved a 40% increase in organic web traffic over 9 months through targeted SEO strategies. Tracked content performance using Google Analytics and SEMrush, preparing monthly performance reports highlighting key metrics and areas for improvement. Led a brand awareness campaign and interactive campaigns for Saturn, resulting in a 50% increase in new customer acquisition. Planned and executed TOFU, MOFU, and BOFU campaigns for revenue growth and enhanced CX. Developed effective content strategies for social media platforms, Amazon A+ & PDPs to boost brand visibility.S
SEO Copywriter
Skylish FreelancerSep 2023 - Dec 2023 • 4 mosThis project included understanding the emerging pet food market & creating copy that resonated with pet owners & addressing their pain points in finding the right nutritious snacks for their pets. Conducted in-depth research on industry trends & competitor analysis to refine the existing content strategy. Utilised analytics tools to track content performance, making data-driven decisions to optimise the website & social media pages of the brand. Improved ranking on SERPs through on-page SEO techniques & increased organic traffic to the website by 35% within 3 months, average session duration by 23% & a 15% reduction in bounce rate. Wrote persuasive promotional copy for Amazon A+ & PDPs to improve product visibility & sales performance.S
Social Media Manager
Slow Art SalonMar 2024 - Jun 2024 • 4 mosEnsured consistency in brand voice & aesthetic across all channels through high-quality multi-media content. Implemented TOFU social media content strategy aligned with the salon’s goals, focusing on brand awareness. Actively managed & grew the brand’s online community through interactive influencer scripts, informative carousel posts & organic campaigns including challenges, polls, quizzes & AMA. This resulted in a 35% increase in insta followers & FB page likes by around 28% within 2 months. Launched targeted paid ad campaigns to promote new services, special offers & seasonal events, driving traffic and appointment bookings. Helped the brand partner with local influencers to increase brand visibility and reach new audiences through collaborative content and events.W
Creative Copywriter
WorkHome Co-Working SpaceFreelancerApr 2024 - Jul 2024 • 4 mosThis was an interesting project where my work spanned across website content, social media campaigns & business presentations. Helped the client in developing high-converting multi-media content to effectively engage potential customers through SEM & advertising. Planned & executed content marketing campaigns aimed at retaining existing customers, thereby increasing customer loyalty. Created social media content calendar for Instagram & LinkedIn with posts that included member spotlights, event promotions, influencer videos & daily tips for remote workers.Education
S
St. Xavier's University
Master's degree, Mass Communication/Media Studies2023 - 2025How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.
Available NowBook a Call
Growth Marketing | Communication Advisor | Helping Brands Generate ⅓ of Total Revenue via High-ROI Inbound Campaigns
Started my career as a content marketer at a company making 30M in annual revenue, where I handled content marketing campaigns.
Next, I decided to pursue a Master’s degree & simultaneously have been working with various b2b & d2c clients, helping them with content and growth strategies.
I create marketing materials, develop ideas & plan demand-generation strategies. I'm good at managing multiple campaigns at once.
My experience includes writing creative briefs, directing inbound marketing campaigns, managing teams & getting things done to achieve company goals.
Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Top Talent like Bagmi are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.Bagmi B Nayak
Search Engine Marketing
Marketing Strategy
Social Media Management
Influencer Marketing
Content Management
Brand Strategy
Growth Marketing
Script Writing
Email Marketing
Ad Copy
Digital Advertising
Blog Writing
Sales Copy
Content Planning
Content Development
Social Media Marketing
Product Descriptions
Copywriting
Content Writing
Projects
Work History
C
Scriptwriter & Web Copywriter
CoursevitaWrote video scripts for Meta ads that reduced CPA by 20% and took ROAS from 3:1 to 4:1 Created scripts for a variety of campaigns, from organic content to promotional ads, optimizing each for maximum reach and conversion. Experimented with different narratives to make the content relatable for prospective students to capture their interest. Wrote organic and interactive video scripts for social media to increase engagement and follower count. Led the brand through the successful launch of website landing pages, coordinating all SEO-content and layout with the design team.Z
Email Copywriter
ZeroCACFreelancerSep 2023 - Dec 2023 • 4 mosUtilised customer data to segment email lists & conducted a/b tests on subject lines, content & CTA to continuously optimise strategies based on performance analysis. Maintained regular communication with clients & ensured content adhered to best practices for deliverability, which resulted in an increased inbox placement rate, with only 3-4% of emails being filtered as spam. Helped the client in developing drip marketing campaigns & automated sequences to nurture leads through b2b sales funnel.G
Content Marketer
GHC (Good Health Company)Full-time EmployeeMay 2021 - Jul 2023 • 2 yrs 3 mosAs a Content Marketer for Good Health Company, I was responsible for managing the content strategy for two distinct brands, Mars & Saturn. Experimented with new content formats & channels, we saw an increase in conversion rates by 20% through effective email marketing workflows & a/b testing. Worked directly with influencer agency & internal stakeholders to brief, evaluate & guide the creation of impactful content. Conducted market research and audience analysis to create targeted ad copies addressing customer pain points and needs. Applied best SEO practices to improve organic search rankings and increase web traffic. We achieved a 40% increase in organic web traffic over 9 months through targeted SEO strategies. Tracked content performance using Google Analytics and SEMrush, preparing monthly performance reports highlighting key metrics and areas for improvement. Led a brand awareness campaign and interactive campaigns for Saturn, resulting in a 50% increase in new customer acquisition. Planned and executed TOFU, MOFU, and BOFU campaigns for revenue growth and enhanced CX. Developed effective content strategies for social media platforms, Amazon A+ & PDPs to boost brand visibility.S
SEO Copywriter
Skylish FreelancerSep 2023 - Dec 2023 • 4 mosThis project included understanding the emerging pet food market & creating copy that resonated with pet owners & addressing their pain points in finding the right nutritious snacks for their pets. Conducted in-depth research on industry trends & competitor analysis to refine the existing content strategy. Utilised analytics tools to track content performance, making data-driven decisions to optimise the website & social media pages of the brand. Improved ranking on SERPs through on-page SEO techniques & increased organic traffic to the website by 35% within 3 months, average session duration by 23% & a 15% reduction in bounce rate. Wrote persuasive promotional copy for Amazon A+ & PDPs to improve product visibility & sales performance.S
Social Media Manager
Slow Art SalonMar 2024 - Jun 2024 • 4 mosEnsured consistency in brand voice & aesthetic across all channels through high-quality multi-media content. Implemented TOFU social media content strategy aligned with the salon’s goals, focusing on brand awareness. Actively managed & grew the brand’s online community through interactive influencer scripts, informative carousel posts & organic campaigns including challenges, polls, quizzes & AMA. This resulted in a 35% increase in insta followers & FB page likes by around 28% within 2 months. Launched targeted paid ad campaigns to promote new services, special offers & seasonal events, driving traffic and appointment bookings. Helped the brand partner with local influencers to increase brand visibility and reach new audiences through collaborative content and events.W
Creative Copywriter
WorkHome Co-Working SpaceFreelancerApr 2024 - Jul 2024 • 4 mosThis was an interesting project where my work spanned across website content, social media campaigns & business presentations. Helped the client in developing high-converting multi-media content to effectively engage potential customers through SEM & advertising. Planned & executed content marketing campaigns aimed at retaining existing customers, thereby increasing customer loyalty. Created social media content calendar for Instagram & LinkedIn with posts that included member spotlights, event promotions, influencer videos & daily tips for remote workers.Education
S
St. Xavier's University
Master's degree, Mass Communication/Media Studies2023 - 2025How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Pangea empowers fractional work across the world for marketing and design roles.