Top Talent like Julia are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Julia Spence

Content Marketing Manager • Sales & Business Development Manager • Social Media Marketing Specialist • Austin, TX, US
Digital Marketing
Strategy & Business Development
Social Media Management
Market Analysis
Business Strategy
Scientific Research
Mental Health
Health
Social Media Design
Digital Strategy
Competitive Analysis
Social Media Marketing
SEO
Blogs
YouTube Analytics
Google Tag Manager
LinkedIn
Research Development
Healthcare
Social Media
Google Analyics
Sales
Content Management
Content Development
AI
On-site SEO
Journey Mapping
Instagram Reels
Reels
Marketing Analytics
Creative Marketing
Content Strategy
Google My Business
Social Ad Campaigns
Instagram Ads
Business Planning
Marketing
TikTok Management
Social Media Analytics
TikTok
Facebook Business Pages
Facebook Ads
Search Engine Marketing
Business Development
A/B Testing
Natural Language Processing
Strategic Planning
Analytics
Data Analysis
GPT-3
Available for hire fromNegotiable
Contracts
Growth Marketing and Business Development Executive | Digital Strategy And Innovation
With over a decade of experience in growth marketing and digital innovation, I have collaborated with pharmaceutical firms, hospital systems, and biotech startups to drive their digital transformation and marketing efforts. My career has been characterized by a relentless commitment to continuous learning and staying at the forefront of industry trends, which is why I am currently enhancing my expertise in digital business and strategy at MIT Sloan Executive Education School and relevant industry certifications. Equipped with a robust skill set in digital transformation, growth marketing strategy, and business development, I thrive on guiding organizations towards sustainable growth and enhanced brand visibility.

Projects

Growth Marketing For Medical Practice

Project Overview: In this project, I undertook a comprehensive redesign of the client's website, maintaining the same domain name but completely transforming its look and feel. The primary goal was to create a visually appealing and user-friendly website that effectively communicates the client's brand and engages their target audience. Key Accomplishments: Website Redesign: Visual Overhaul: I completely revamped the website's design, introducing a modern, clean, and intuitive interface. The new design elements were crafted to enhance user experience and improve navigation. Content Creation: I developed high-quality, engaging content for the website, focusing on clear messaging and visual appeal to capture and retain visitor attention. SEO Optimization: On-Site SEO: Implemented comprehensive on-page SEO strategies, including keyword optimization, meta tags, alt text for images, and improved site structure. This ensured that the website is easily discoverable by search engines and ranks higher in search results. Off-Site SEO: Executed effective off-page SEO tactics, such as building high-quality backlinks and leveraging social media platforms to drive traffic and improve the website’s authority and relevance. Google Analytics Setup: Tracking Implementation: Set up Google Analytics to monitor and analyze website performance. This enabled me to track key metrics, understand user behavior, and identify areas for further optimization. Results: Since the implementation of the new website and SEO strategies, we have observed phenomenal growth. The Google Analytics data revealed a remarkable increase in website traffic, with more than 600% growth in visits to the home page. This significant uptick in engagement demonstrates the success of the redesign and optimization efforts, effectively boosting the client's online presence and visibility. See More

Targeted Meta Campaign For New Leads And Conversions

Project Overview: In this project, I created and executed a highly successful Meta ad campaign for a medical practice, specifically targeting high-end services. The primary goal was to generate new leads and increase the practice's visibility and engagement within a short timeframe. Key Accomplishments: Campaign Creation: Target Audience: Developed a detailed audience profile to ensure precise targeting. This included demographics, interests, and behaviors relevant to potential clients seeking high-end medical services. Ad Design: Crafted compelling ad creatives, including engaging images and persuasive copy, designed to attract attention and prompt action. The ads highlighted the unique benefits and quality of the medical services offered. Campaign Execution: Launch and Management: Deployed the campaign with strategic timing and monitored its performance closely. Adjustments were made in real-time to optimize ad delivery and maximize results. A/B Testing: Conducted A/B testing on various ad elements (e.g., headlines, images, calls to action) to identify the most effective combinations for driving engagement and conversions. Performance Optimization: CTR and CPC Optimization: Implemented strategies to enhance click-through rates (CTR) and reduce cost per click (CPC). This involved refining audience targeting, improving ad relevance, and continuously iterating on ad creatives based on performance data. Lead Generation: Focused on generating high-quality leads through well-crafted landing pages and clear calls to action, ensuring a seamless user experience from ad click to lead capture. Results: The Meta ad campaign delivered outstanding results within less than four weeks. Key performance metrics included: Over 1000% Growth in Pages Visited: The campaign drove a significant increase in traffic to the medical practice's website, reflecting heightened interest and engagement. Successful CTR and CPC: Achieved high click-through rates and cost-effective CPC. See More

Social media video

Facebook and IG campaign to promote new psychiatric services offered and generate leads.

Digital and print version flyer

Online and print version of a flyer to educate and inform patients about psychiatric services offered.

Work History

L

Business Development and Marketing Executive

LivaFortisResponsible for developing business strategies and marketing plans for LivaFortis.
P

Digital Marketing Specialist, AI Content Specialist; Company Owner

Prosperity SEOSpecialized in digital marketing, AI content, and owned the company Prosperity SEO.
B

Board Member

Bluebonnet Counseling AssociationContributed as a board member at Bluebonnet Counseling Association.
G

Director Of Marketing And Business Development

Georgetown Behavioral Health InstituteJan 2017 - Apr 2019 • 2 yrs 4 mosLed marketing and business development initiatives at Georgetown Behavioral Health Institute.
G

Community Liaison

Georgetown Behavioral Health InstituteFeb 2015 - Jan 2017 • 2 yrsServed as a community liaison at Georgetown Behavioral Health Institute.

Education

M

MIT Sloan School of Management

Strategy and Innovation2022 - 2025
M

MIT Sloan Executive Education

Business, Management, Marketing, and Related Support Services2022
U

University of South Africa/Universiteit van Suid-Afrika

BA. Hons., English, Psychology

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How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Growth Marketing and Business Development Executive | Digital Strategy And Innovation
With over a decade of experience in growth marketing and digital innovation, I have collaborated with pharmaceutical firms, hospital systems, and biotech startups to drive their digital transformation and marketing efforts. My career has been characterized by a relentless commitment to continuous learning and staying at the forefront of industry trends, which is why I am currently enhancing my expertise in digital business and strategy at MIT Sloan Executive Education School and relevant industry certifications. Equipped with a robust skill set in digital transformation, growth marketing strategy, and business development, I thrive on guiding organizations towards sustainable growth and enhanced brand visibility.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Similar Pangeans

Davide Gaeta

Astute and visionary Head of Digital/Growth Marketing with over a decade of progressive experience in leading digital strategy and MarTech solutions.
Growth Marketing Management • 19 years of exp. • London, England, GB

Irina Kariachkina

Digital marketing strategy and execution I Growth marketing manager
Growth Marketing Management • Content Marketing • Email Marketing • 10 years of exp. • San Mauro Pascoli, Emilia-Romagna, IT

Katie Helms

Creative Marketer 4 Years Experience Specializing in Website Creation, Social Media Strategy, Copywriting, and Meta Ads
Social Media Marketing • Growth Marketing Management • Copywriting • 4 years of exp. • Richmond, VA, US

Olatz Beitia Aizpurua

Passionate Senior Marketing Manager with proven B2B and B2C expertise, ready to drive growth and build genuine human connections. #MarketingExpert
Growth Marketing Management • Product Marketing • Data Analysis • 13 years of exp. • London, England, GB

Top Talent like Julia are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Julia Spence

Content Marketing Manager • Sales & Business Development Manager • Social Media Marketing Specialist • Austin, TX, US
Digital Marketing
Strategy & Business Development
Social Media Management
Market Analysis
Business Strategy
Scientific Research
Mental Health
Health
Social Media Design
Digital Strategy
Competitive Analysis
Social Media Marketing
SEO
Blogs
YouTube Analytics
Google Tag Manager
LinkedIn
Research Development
Healthcare
Social Media
Google Analyics
Sales
Content Management
Content Development
AI
On-site SEO
Journey Mapping
Instagram Reels
Reels
Marketing Analytics
Creative Marketing
Content Strategy
Google My Business
Social Ad Campaigns
Instagram Ads
Business Planning
Marketing
TikTok Management
Social Media Analytics
TikTok
Facebook Business Pages
Facebook Ads
Search Engine Marketing
Business Development
A/B Testing
Natural Language Processing
Strategic Planning
Analytics
Data Analysis
GPT-3
Available for hire fromNegotiable
Contracts

Projects

Growth Marketing For Medical Practice

Project Overview: In this project, I undertook a comprehensive redesign of the client's website, maintaining the same domain name but completely transforming its look and feel. The primary goal was to create a visually appealing and user-friendly website that effectively communicates the client's brand and engages their target audience. Key Accomplishments: Website Redesign: Visual Overhaul: I completely revamped the website's design, introducing a modern, clean, and intuitive interface. The new design elements were crafted to enhance user experience and improve navigation. Content Creation: I developed high-quality, engaging content for the website, focusing on clear messaging and visual appeal to capture and retain visitor attention. SEO Optimization: On-Site SEO: Implemented comprehensive on-page SEO strategies, including keyword optimization, meta tags, alt text for images, and improved site structure. This ensured that the website is easily discoverable by search engines and ranks higher in search results. Off-Site SEO: Executed effective off-page SEO tactics, such as building high-quality backlinks and leveraging social media platforms to drive traffic and improve the website’s authority and relevance. Google Analytics Setup: Tracking Implementation: Set up Google Analytics to monitor and analyze website performance. This enabled me to track key metrics, understand user behavior, and identify areas for further optimization. Results: Since the implementation of the new website and SEO strategies, we have observed phenomenal growth. The Google Analytics data revealed a remarkable increase in website traffic, with more than 600% growth in visits to the home page. This significant uptick in engagement demonstrates the success of the redesign and optimization efforts, effectively boosting the client's online presence and visibility.

Targeted Meta Campaign For New Leads And Conversions

Project Overview: In this project, I created and executed a highly successful Meta ad campaign for a medical practice, specifically targeting high-end services. The primary goal was to generate new leads and increase the practice's visibility and engagement within a short timeframe. Key Accomplishments: Campaign Creation: Target Audience: Developed a detailed audience profile to ensure precise targeting. This included demographics, interests, and behaviors relevant to potential clients seeking high-end medical services. Ad Design: Crafted compelling ad creatives, including engaging images and persuasive copy, designed to attract attention and prompt action. The ads highlighted the unique benefits and quality of the medical services offered. Campaign Execution: Launch and Management: Deployed the campaign with strategic timing and monitored its performance closely. Adjustments were made in real-time to optimize ad delivery and maximize results. A/B Testing: Conducted A/B testing on various ad elements (e.g., headlines, images, calls to action) to identify the most effective combinations for driving engagement and conversions. Performance Optimization: CTR and CPC Optimization: Implemented strategies to enhance click-through rates (CTR) and reduce cost per click (CPC). This involved refining audience targeting, improving ad relevance, and continuously iterating on ad creatives based on performance data. Lead Generation: Focused on generating high-quality leads through well-crafted landing pages and clear calls to action, ensuring a seamless user experience from ad click to lead capture. Results: The Meta ad campaign delivered outstanding results within less than four weeks. Key performance metrics included: Over 1000% Growth in Pages Visited: The campaign drove a significant increase in traffic to the medical practice's website, reflecting heightened interest and engagement. Successful CTR and CPC: Achieved high click-through rates and cost-effective CPC.

Social media video

Facebook and IG campaign to promote new psychiatric services offered and generate leads.

Digital and print version flyer

Online and print version of a flyer to educate and inform patients about psychiatric services offered.

Work History

L

Business Development and Marketing Executive

LivaFortisResponsible for developing business strategies and marketing plans for LivaFortis.
P

Digital Marketing Specialist, AI Content Specialist; Company Owner

Prosperity SEOSpecialized in digital marketing, AI content, and owned the company Prosperity SEO.
B

Board Member

Bluebonnet Counseling AssociationContributed as a board member at Bluebonnet Counseling Association.
G

Director Of Marketing And Business Development

Georgetown Behavioral Health InstituteJan 2017 - Apr 2019 • 2 yrs 4 mosLed marketing and business development initiatives at Georgetown Behavioral Health Institute.
G

Community Liaison

Georgetown Behavioral Health InstituteFeb 2015 - Jan 2017 • 2 yrsServed as a community liaison at Georgetown Behavioral Health Institute.

Education

M

MIT Sloan School of Management

Strategy and Innovation2022 - 2025
M

MIT Sloan Executive Education

Business, Management, Marketing, and Related Support Services2022
U

University of South Africa/Universiteit van Suid-Afrika

BA. Hons., English, Psychology

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.