Top talent is on Pangea

You are viewing Lydia's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Lydia Gebrehiwet

Social Media Marketing Specialist • Content Marketing Manager • Creative & Brand Strategist • Seattle, WA, US
Photography
Photo Editing
Content Creation
Digital Marketing
TikTok
Project Planning
Project Management
TikTok Management
Social Media Marketing
Social Media
Available for hire fromNegotiable
Full-Time Roles
Contracts
Social Media Marketing Manager
I'm Lydia, an experienced Social Media Content Creator and Marketing Manager in Seattle. As a Marketing Intern at Beatmatch, I crafted a viral content strategy with 3.1 million views on a $0 budget, enhancing brand awareness. With adept audience targeting and data leveraging, I achieved significant results. In my role as Marketing Manager at Lydia Shots, I drove follower growth through data-driven campaigns, utilizing Instagram Insights, Google Analytics, and SEO. Proficient in photography and Adobe Creative Cloud, I consistently deliver top-tier content.As a Social Media Marketing Manager, I've enhanced our online presence, focusing on Seattle's food scene. My strategies generated 5.6 million views, organically growing our TikTok.

Work History

F

Social Media Marketing Manager

FreelanceAug 2020 - Present • 4 yrs 2 mos-Developing social media strategy and original content that generated over 5.6 million views for Seattle-focused food content -Organically, TikTok grew from 0 to over 18,900 followers -In last 60 days, we have accumulated over 70k impressions on original content by launching and producing food-related content -Organize deals with businesses behalf of talent
L

Marketing Manager

LydiashotsOct 2019 - Present • 5 yrs-Developed and executed a successful social media outreach strategy to achieve an increase in followers, over 2.8k reach, over 2k average engagements per post, and over 25.5k impressions in 3 months. -Implemented marketing campaigns across social media channels as well as advertisements through paid social media ads on Instagram and Facebook to increase brand awareness and number of sales. -Consistently created and developed high-quality content and narrative for Instagram, Tik Tok, Twitter, and Pinterest by utilizing professional photography skills. -Edited 300+ shots per week through Adobe Creative Cloud (Lightroom, Photoshop). -Improved social media marketing strategy and increased sales by utilizing Instagram Insights, Google Analytics, and SEO skills with a strong emphasis on demographics and keywords.
B

Marketing Intern

BeatmatchFeb 2022 - Apr 2022 • 3 mos-Created, edited, and executed viral social media content that generated over 3.1 Million views on a $0 marketing budget. -Determined marketing growth strategies which increased brand awareness by 70,000% and engagement by 9,000%, largely stemming from traffic from direct/ organic search and organic social as a result of viral content. -Identified target audience of 18-24 year old college students and positioned messaging towards demographic by creating social media content from on- campus campaigns in which students could actively participate in. -Evaluated success metrics of all marketing communications strategies through collecting and analyzing consumer behavior data. -Connected with external campus organizations to design and implement mutually beneficial activities to drive an increase of sign-ups on mobile applications, while holding organizations accountable for meeting target business results.

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Social Media Marketing Manager
I'm Lydia, an experienced Social Media Content Creator and Marketing Manager in Seattle. As a Marketing Intern at Beatmatch, I crafted a viral content strategy with 3.1 million views on a $0 budget, enhancing brand awareness. With adept audience targeting and data leveraging, I achieved significant results. In my role as Marketing Manager at Lydia Shots, I drove follower growth through data-driven campaigns, utilizing Instagram Insights, Google Analytics, and SEO. Proficient in photography and Adobe Creative Cloud, I consistently deliver top-tier content.As a Social Media Marketing Manager, I've enhanced our online presence, focusing on Seattle's food scene. My strategies generated 5.6 million views, organically growing our TikTok.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Lydia's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Lydia Gebrehiwet

Social Media Marketing Specialist • Content Marketing Manager • Creative & Brand Strategist • Seattle, WA, US
Photography
Photo Editing
Content Creation
Digital Marketing
TikTok
Project Planning
Project Management
TikTok Management
Social Media Marketing
Social Media
Available for hire fromNegotiable
Full-Time Roles
Contracts

Work History

F

Social Media Marketing Manager

FreelanceAug 2020 - Present • 4 yrs 2 mos-Developing social media strategy and original content that generated over 5.6 million views for Seattle-focused food content -Organically, TikTok grew from 0 to over 18,900 followers -In last 60 days, we have accumulated over 70k impressions on original content by launching and producing food-related content -Organize deals with businesses behalf of talent
L

Marketing Manager

LydiashotsOct 2019 - Present • 5 yrs-Developed and executed a successful social media outreach strategy to achieve an increase in followers, over 2.8k reach, over 2k average engagements per post, and over 25.5k impressions in 3 months. -Implemented marketing campaigns across social media channels as well as advertisements through paid social media ads on Instagram and Facebook to increase brand awareness and number of sales. -Consistently created and developed high-quality content and narrative for Instagram, Tik Tok, Twitter, and Pinterest by utilizing professional photography skills. -Edited 300+ shots per week through Adobe Creative Cloud (Lightroom, Photoshop). -Improved social media marketing strategy and increased sales by utilizing Instagram Insights, Google Analytics, and SEO skills with a strong emphasis on demographics and keywords.
B

Marketing Intern

BeatmatchFeb 2022 - Apr 2022 • 3 mos-Created, edited, and executed viral social media content that generated over 3.1 Million views on a $0 marketing budget. -Determined marketing growth strategies which increased brand awareness by 70,000% and engagement by 9,000%, largely stemming from traffic from direct/ organic search and organic social as a result of viral content. -Identified target audience of 18-24 year old college students and positioned messaging towards demographic by creating social media content from on- campus campaigns in which students could actively participate in. -Evaluated success metrics of all marketing communications strategies through collecting and analyzing consumer behavior data. -Connected with external campus organizations to design and implement mutually beneficial activities to drive an increase of sign-ups on mobile applications, while holding organizations accountable for meeting target business results.

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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