Melynda Phung

Driven by a passion for crafting user-centric experiences, I thrive on elevating user satisfaction through strategic problem-solving and innovative design solutions. With expertise in visual design, high-fidelity prototyping, and user research, I am committed to delivering memorable experiences that consistently engage and delight users while aligning with business needs. From conceptualization to wireframe development, prototyping, and final production, I excel at transforming ideas into impactful outcomes

Projects

Spinning in Space

I collaborated with cross-functional teams to enhance the avatar customization feature of Spinning in Space, a mobile game at DoubleDown Interactive. Using tools like Balsamiq, Figma, and Photoshop, I iteratively designed low-fidelity wireframes and high-fidelity mock-ups, incorporating feedback from playtesting and team members. Team management tools like Confluence facilitated communication and collaboration, particularly with our South Korean counterparts, overcoming language barriers and cultural differences to achieve cohesive design implementation.See More

Work History

UX Designer

DoubleDown InteractiveFeb 2022 - Sep 2023 • 1 yr 8 mos● Collaborated with a cross-disciplinary team of UX designers, UI Designers, Game Artists, Game Designers, Project Managers, Product Managers, and Developers. ● Designed for 5+ features with wireframing, prototyping, and product documentation for an AAA mobile game including settings, support pages, and first-time user experience tutorials. ● Maintained design systems and produced user flows, wireframes, mockups, and prototypes using Figma, Photoshop, and Illustrator for 5 exploratory iOS and Android mobile game projects following user-centered design methodologies and digital accessibility. ● Spearheaded user research through usability testing using in-person interviews over 1 month, leading to product iteration to improve user flow and retention with approval from several stakeholders and executives. ● Led the implementation of user experience standards, guidelines, and best practices alongside Senior and Mid-level UX designers to accelerate design delivery and UX culture.

Visual Designer

FreelanceJan 2018 - Feb 2022 • 4 yrs 2 mos● Created logos, graphics, illustrations, and social media content for a diverse clientele. ● Collaborated with more than 15 clients on a broad spectrum of 35 projects, alongside the development of personal small-scale projects. ● Developed social media content to increase client engagement and follower counts.

UX/UI Designer

ThinkfulJan 2021 - Oct 2021 • 10 mos● Collaborated with a Senior UX Designer to ensure quality and usability for 3 design projects. ● Incorporated user feedback to create deliverables including user flows, wireframes, high-fidelity designs, and prototypes to communicate design strategy. ● Facilitated qualitative and quantitative research to uncover insights, learn user behavior, and verify design concepts to ensure seamless usability and optimal user experience.

Education

University of Washington Bothell

Bachelor of Arts - BA, Community Psychology2016 - 2020

Hazen Senior High School

High School Diploma2012 - 2016

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