Top Talent like Yanna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Yanna Y

Content Marketing Manager
Social Media Marketing Specialist
New York, NY, US
Top Earner
Graphic Design
Adobe Photoshop
Food Photography
Adobe Creative Suite
Marketing
Lightroom
Canva
Photography
Social Media
Market Research
Available for hire fromNegotiable
Creative data-driven content marketer and storyteller with expertise in digital and influencer marketing, media buying, and content creation.
Hi, I’m Yanna, an NYU graduate in Media, Culture, and Communications with 5 years of experience in digital and social media marketing. I specialize in developing campaign content and leveraging performance analytics to optimize brand strategy, with experience across both startup and agency environments.

Projects

Creative Portfolio

Showcasing a diverse range of projects and academic work, this portfolio highlights my creativity and versatility across various mediums. From innovative marketing campaigns to engaging content pieces, each project reflects my skills in storytelling and design, demonstrating my ability to bring ideas to life. See More

Resume

Please see attached for my updated resume

Work History

G

Assistant Media Buyer

Group MFull-time Employee- Collaborated with beauty, insurance, and retail commerce brands to identify talent and execute paid direct response campaigns, maximizing ROI and hitting client KPIs - Oversaw daily campaign management by monitoring pacing and delivery, implementing optimizations, and escalating issues promptly - Fostered strong relationships between clients and top streaming services, broadcast, and cable networks in the entertainment business to negotiate ad space and pricing
A

Social Media Intern

AllermiPart-time EmployeeOct 2022 - Jan 2023 • 4 mos- Expanded pipeline of micro content creators by 30%, as well as managed existing talent, which improved efficiency for future projects by 18% - Executed creative ad campaigns, translating briefing materials into strategic investment initiatives that reached a combine audience of 800k on Instagram and TikTok - Conducted comprehensive reports using Excel and media math expertise to optimize investment strategies and content, aligning with marketing goals-
A

Content Coordinator

A&Kel Feb 2021 - Aug 2021 • 7 mos- Analyzed and integrated key performance analytics and KPIs to management using Google Analytics and Excel - Oversaw paid media, influencer activations, and custom content partnerships with Projext & Co. and Bracoo - Coordinated with PR and sales teams to manage budget for product send-outs and paid collaborations
N

Social Media Strategist

Nala WomanJun 2020 - Dec 2020 • 7 mos- Designed and curated 6 months of creative content for brand marketing including social and blog posts, newsletters, stickers, etc. - Pitched and developed 3 creative decks for potential partnerships and brand development - Organized and participated in biweekly campaign strategy sessions resulting an 18% increase in engagement rate on Instagram - Managed third-party communications with clients and partners, such as press and resellers
P

Digital Marketing Intern

Pioneering CollectiveAug 2021 - Oct 2021 • 3 mos- Curated and produced biweekly newsletters to 300+ thought leaders, founders, CEOs, and other industry professionals for digital consumption - Led creative content for social media that grew the engagement rate and followers by 8% in a span of 8 weeks - Collaborated cross-functionally with PR and marketing teams to design organic media posts resulting in a 15% increase in CTR
Reviews
Exceeds Expectations
Exceeds ExpectationsRecommended by clients 1 times.
Exceeds Expectations
Top EarnerHas earned $2.5k+ on Pangea.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Education

New York University

Bachelor's Degree, Media and CommunicationSep 2018 - May 2022

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How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Creative data-driven content marketer and storyteller with expertise in digital and influencer marketing, media buying, and content creation.
Hi, I’m Yanna, an NYU graduate in Media, Culture, and Communications with 5 years of experience in digital and social media marketing. I specialize in developing campaign content and leveraging performance analytics to optimize brand strategy, with experience across both startup and agency environments.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Similar Pangeans

Avantika P.

Experienced Digital Marketing & Content Strategy Expert | Specializing in SEO, AI Marketing, and Funnel Optimization | Expert in Brand Messaging, Omnichannel Campaigns, and Social Media
Content Marketing • 5 years of exp. • New York, NY, US

Melina Panitsidis

Conscious marketer with a passion for all things content, copy, and brand.
Content Marketing • Email Marketing • Copywriting • 6 years of exp. • Thessaloniki, GR

Anouska Alex

Digital Marketing Manager | Data Analysis Expert | Strategic Marketing Professional | Content Strategist | Social Media Specialist
Content Marketing • 5 years of exp. • New York, NY, US

Hassiem Cliett

Marketing Director | Photographer | Cool Uncle
Growth Marketing Management • Content Marketing • Creative & Brand Strategy • 2 years of exp. • Philadelphia, PA, US

Top Talent like Yanna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Yanna Y

Content Marketing Manager
Social Media Marketing Specialist
New York, NY, US
Top Earner
Graphic Design
Adobe Photoshop
Food Photography
Adobe Creative Suite
Marketing
Lightroom
Canva
Photography
Social Media
Market Research
Available for hire fromNegotiable

Projects

Creative Portfolio

Showcasing a diverse range of projects and academic work, this portfolio highlights my creativity and versatility across various mediums. From innovative marketing campaigns to engaging content pieces, each project reflects my skills in storytelling and design, demonstrating my ability to bring ideas to life.

Resume

Please see attached for my updated resume

Work History

G

Assistant Media Buyer

Group MFull-time Employee- Collaborated with beauty, insurance, and retail commerce brands to identify talent and execute paid direct response campaigns, maximizing ROI and hitting client KPIs - Oversaw daily campaign management by monitoring pacing and delivery, implementing optimizations, and escalating issues promptly - Fostered strong relationships between clients and top streaming services, broadcast, and cable networks in the entertainment business to negotiate ad space and pricing
A

Social Media Intern

AllermiPart-time EmployeeOct 2022 - Jan 2023 • 4 mos- Expanded pipeline of micro content creators by 30%, as well as managed existing talent, which improved efficiency for future projects by 18% - Executed creative ad campaigns, translating briefing materials into strategic investment initiatives that reached a combine audience of 800k on Instagram and TikTok - Conducted comprehensive reports using Excel and media math expertise to optimize investment strategies and content, aligning with marketing goals-
A

Content Coordinator

A&Kel Feb 2021 - Aug 2021 • 7 mos- Analyzed and integrated key performance analytics and KPIs to management using Google Analytics and Excel - Oversaw paid media, influencer activations, and custom content partnerships with Projext & Co. and Bracoo - Coordinated with PR and sales teams to manage budget for product send-outs and paid collaborations
N

Social Media Strategist

Nala WomanJun 2020 - Dec 2020 • 7 mos- Designed and curated 6 months of creative content for brand marketing including social and blog posts, newsletters, stickers, etc. - Pitched and developed 3 creative decks for potential partnerships and brand development - Organized and participated in biweekly campaign strategy sessions resulting an 18% increase in engagement rate on Instagram - Managed third-party communications with clients and partners, such as press and resellers
P

Digital Marketing Intern

Pioneering CollectiveAug 2021 - Oct 2021 • 3 mos- Curated and produced biweekly newsletters to 300+ thought leaders, founders, CEOs, and other industry professionals for digital consumption - Led creative content for social media that grew the engagement rate and followers by 8% in a span of 8 weeks - Collaborated cross-functionally with PR and marketing teams to design organic media posts resulting in a 15% increase in CTR
Reviews
Exceeds Expectations
Exceeds ExpectationsRecommended by clients 1 times.
Exceeds Expectations
Top EarnerHas earned $2.5k+ on Pangea.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Education

New York University

Bachelor's Degree, Media and CommunicationSep 2018 - May 2022

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.