Top talent is on Pangea

You are viewing Hala's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Hala Kassem

Social Media Marketing Specialist • Content Marketing Manager
Account Management
Content Creation
Content Development
Copywriting
Editorial Design
Chinese
Arabic
Interviewing
Translation
Contextual Interviews
Video Editing
Available for hire fromNegotiable
Thanks to a unique upbringing shared between Egypt and China, I am able to use languages and cultural understanding to involve myself in storytelling
Innovative and motivated Social Media Manager and Production Manager with vast experience creating bilingual content and managing the online presence of companies and brands. Bringing forth experience developing and managing trend-aware social media accounts on various platforms, resulting in an active community of followers.

Projects

Dior Men Fall 2023 Campaign

Worked as an assistant production manager to the Dior Fall Men Campaign and Photoshoot.

Magazine Cover Designs

I was in charge of the creative direction of the magazine cover where I worked with graphic designers and writers to come up with the magazine's external and internal layouts.See More

Website Design

HeyBud is a lifestyle platform that aims at expanding the wellness and mental health space to make it a more inclusive and digestible space for all. We helped the website convey its message in simple yet sophisticated approaches to deliver the essence of their organization by designing the logo, website graphics and page layouts, and curated its Instagram page. See More

Copywriting

I worked as the main copywriter for the website's writing content as well as the account's main social media (Instagram) content.

Addiction- Short Movie Production

I worked as an Assistant Director for a short movie production based in Los Angeles. We handled the project from pre-production to post-production phases and submitted the short movie to local and global film festivals where it succeeded at winning awards for Best New Comer and Best Narrative. See More

Blooming- Photography Project

A nature photography shoot where the theme was "Bloom"

Work History

D

Assistant Production Manager

DiorNov 2022 - Jan 2023 • 2 mosServed as a direct assistant to Production Supervisor, supporting all aspects of production and office management to carry out model and product photoshoots and brand campaigns Provided optimal assistance to local and foreign production managers to handle clients and project timelines in association with runway and product launch Liaised between domestic and foreign production houses to scout for client interview locations for brand’s social media
E

Creative Director

Education University of Hong KongAug 2021 - Jul 2022 • 1 yrLead strategic planing and operations by ideating monthly magazine themes and assigning project workloads Direct brainstorming meetings and creative sessions by evaluating trends and assessing new data to align with promotional campaigns and marketing communications to develop actionable creative initiatives Supervised monthly editorial designs by managing writers and graphic artists to set project deadlines and content goals
A

Marketing Coordinator & Public Relations Director

ASIAN WORLD FILM FESTIVALAug 2019 - Nov 2019 • 4 mos-Increased social media reach by 60% through creating organic social posts and targeted paid social media advertising -Worked with copywriters and designers to support divisional strategies that boosted online traffic by 40%. -Conducted market research to collect market trends, user demand changes and competitor analysis to identify growth opportunities that translated marketing objectives across business units which increased outreach impact by 15% -Built and reviewed work of the creative tea, in the production of web, print and digital marketing collateral
C

Social Media Director and Content Developer

Cairo International Film FestivalOct 2022 - Nov 2022 • 2 mosLed production team in proposing and creating new video ideas for increasing social media engagement Liaised with writers and creators to ensure content is informative and appealing by executing market and brand research Continually tested and evaluated new social and content strategies, tactics, and partnerships to drive traffic to website 
engagement and reach on social platforms
B

Social Media Associate and Content Developer

BIG SCREEN ENTERTAINMENT GROUPJun 2020 - May 2021 • 1 yr-Drive digital and enterprise collaboration across functional teams focusing on delivery, engagement and brand awareness; increasing annual online audience engagement from 15% to 30% -Analyzed data and cultural trends to develop meaningful creative concepts and insights for partners by writing trends reports for content design team to drive business growth -Create and moderate community development and engagement, optimized for SEO and content migration plans; organically increasing traffic, visibility, and impressions (+20%)
V

Script Supervisor

VMI WorldWideNov 2019 - Mar 2020 • 5 mos-Ensured script continuity and consistency: Maintained a high level of attention to detail to ensure that all scenes were shot in sequence, actors' movements were consistent, and dialogue and action were consistent with the script. - Recorded and managed script notes: Took detailed notes of each take, ensuring all necessary information was recorded, including camera angles, lenses used, actor positions, and any dialogue changes. Effectively managed these notes to ensure that the final cut of the film maintained continuity and consistency with the script.

Education

Middlebury College

Bachelor's Degree, Film and Media StudiesOct 2015 - May 2019
G

Google Career

Bootcamp, Digital MarketingMar 2021 - Apr 2021

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Thanks to a unique upbringing shared between Egypt and China, I am able to use languages and cultural understanding to involve myself in storytelling
Innovative and motivated Social Media Manager and Production Manager with vast experience creating bilingual content and managing the online presence of companies and brands. Bringing forth experience developing and managing trend-aware social media accounts on various platforms, resulting in an active community of followers.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Hala's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Hala Kassem

Social Media Marketing Specialist • Content Marketing Manager
Account Management
Content Creation
Content Development
Copywriting
Editorial Design
Chinese
Arabic
Interviewing
Translation
Contextual Interviews
Video Editing
Available for hire fromNegotiable

Projects

Dior Men Fall 2023 Campaign

Worked as an assistant production manager to the Dior Fall Men Campaign and Photoshoot.

Magazine Cover Designs

I was in charge of the creative direction of the magazine cover where I worked with graphic designers and writers to come up with the magazine's external and internal layouts.

Website Design

HeyBud is a lifestyle platform that aims at expanding the wellness and mental health space to make it a more inclusive and digestible space for all. We helped the website convey its message in simple yet sophisticated approaches to deliver the essence of their organization by designing the logo, website graphics and page layouts, and curated its Instagram page.

Copywriting

I worked as the main copywriter for the website's writing content as well as the account's main social media (Instagram) content.

Addiction- Short Movie Production

I worked as an Assistant Director for a short movie production based in Los Angeles. We handled the project from pre-production to post-production phases and submitted the short movie to local and global film festivals where it succeeded at winning awards for Best New Comer and Best Narrative.

Blooming- Photography Project

A nature photography shoot where the theme was "Bloom"

Work History

D

Assistant Production Manager

DiorNov 2022 - Jan 2023 • 2 mosServed as a direct assistant to Production Supervisor, supporting all aspects of production and office management to carry out model and product photoshoots and brand campaigns Provided optimal assistance to local and foreign production managers to handle clients and project timelines in association with runway and product launch Liaised between domestic and foreign production houses to scout for client interview locations for brand’s social media
E

Creative Director

Education University of Hong KongAug 2021 - Jul 2022 • 1 yrLead strategic planing and operations by ideating monthly magazine themes and assigning project workloads Direct brainstorming meetings and creative sessions by evaluating trends and assessing new data to align with promotional campaigns and marketing communications to develop actionable creative initiatives Supervised monthly editorial designs by managing writers and graphic artists to set project deadlines and content goals
A

Marketing Coordinator & Public Relations Director

ASIAN WORLD FILM FESTIVALAug 2019 - Nov 2019 • 4 mos-Increased social media reach by 60% through creating organic social posts and targeted paid social media advertising -Worked with copywriters and designers to support divisional strategies that boosted online traffic by 40%. -Conducted market research to collect market trends, user demand changes and competitor analysis to identify growth opportunities that translated marketing objectives across business units which increased outreach impact by 15% -Built and reviewed work of the creative tea, in the production of web, print and digital marketing collateral
C

Social Media Director and Content Developer

Cairo International Film FestivalOct 2022 - Nov 2022 • 2 mosLed production team in proposing and creating new video ideas for increasing social media engagement Liaised with writers and creators to ensure content is informative and appealing by executing market and brand research Continually tested and evaluated new social and content strategies, tactics, and partnerships to drive traffic to website 
engagement and reach on social platforms
B

Social Media Associate and Content Developer

BIG SCREEN ENTERTAINMENT GROUPJun 2020 - May 2021 • 1 yr-Drive digital and enterprise collaboration across functional teams focusing on delivery, engagement and brand awareness; increasing annual online audience engagement from 15% to 30% -Analyzed data and cultural trends to develop meaningful creative concepts and insights for partners by writing trends reports for content design team to drive business growth -Create and moderate community development and engagement, optimized for SEO and content migration plans; organically increasing traffic, visibility, and impressions (+20%)
V

Script Supervisor

VMI WorldWideNov 2019 - Mar 2020 • 5 mos-Ensured script continuity and consistency: Maintained a high level of attention to detail to ensure that all scenes were shot in sequence, actors' movements were consistent, and dialogue and action were consistent with the script. - Recorded and managed script notes: Took detailed notes of each take, ensuring all necessary information was recorded, including camera angles, lenses used, actor positions, and any dialogue changes. Effectively managed these notes to ensure that the final cut of the film maintained continuity and consistency with the script.

Education

Middlebury College

Bachelor's Degree, Film and Media StudiesOct 2015 - May 2019
G

Google Career

Bootcamp, Digital MarketingMar 2021 - Apr 2021

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.
Hiring on PangeaPangea for ClientsPricingJob Description Generator
About PangeaOur MissionPangea BlogFrequently Asked Questions