Bobby Kasmire

Social Media Marketing Specialist • Content Marketing Manager • Durham, NH, US

Top Earner

Content Management

Content Development

Content Creation

Available for hire fromNegotiable

I am a Social Media Content Creator across Instagram and Tiktok for 3+ years now and am looking for more opportunities to create content for others!

Social Media Content Creator operating and managing my personal Tiktok account (@bobbykazz) which has organically grown a following of over 254K across 1200 videos in a 2.5 year span. I also own/operate my personal Instagram account (@bobbykazz) which has grown a following of 50K in less than 6 months. I provide multiple years of experience in digital marketing, social media management, content marketing, content strategy, content development, and brand collaboration.

Projects

Instagram Reel Example

This was one of my most popular Instagram reels, racking in over 2.5 million views. I am extrememly proud of the audience this reel reached, as I am a huge advocate for helping those in eating (or any) recovery improve in their situationsSee More

Tiktok Video Example

This is a tiktok video that best showcases what my content is about as a creator. I post content to help others feel less alone and to help them with their struggles with food!See More

Example of Tiktok Idea I Allotted

This link is an example of the content ideas I create with 'Rise with Me' (@jessijeannn)

Work History

Social Media Manager

SoBoss/Rise With MeMay 2022 - May 2023 • 1 yr 1 mo - Created 7-10 high-quality and engaging social media posts per week, driving increased brand awareness and engagement. - Recorded, edited, and produced content, contributing to the growth of @jessijeannn's TikTok account to over 330,000 followers and Instagram to over 166,000 followers. - Developed and executed social media content strategies to reach target audiences and meet marketing objectives. - Monitored social media platforms for trends and insights to optimize content performance. - Collaborated with cross-functional teams to ensure brand consistency across all channels. - Reported to the Marketing team weekly to discuss content performance and strategize improvements. - Formulated captions, hashtags, and attached sounds to complement each content idea effectively.

Tiktok Social Media Content Creator

@BobbykazzDec 2020 - Present • 3 yrs 11 mos- Grew organic TikTok following to over 273,000 loyal followers through engaging and original content. - Produced a diverse range of videos resulting in 26.5 million likes across 1200+ videos. - Strategically planned and curated content aligned with the account's theme and target audience. - Implemented effective engagement strategies to foster a highly engaged community. - Utilized analytics tools to assess performance metrics and optimize content strategy for increased reach and engagement.

Podcast Host

SpotifyAug 2021 - Present • 3 yrs 2 mos- Uploading weekly podcast episodes centered around the field of Nutrition - Hosting numerous Nutrition Professionals and Registered Dietitians and having them appear as guests - Editing audio and visual to effectively upload episodes - Looking at data analytics and target demographics to help determine target audience

Instagram Social Media Content Creator

@BobbykazzOct 2021 - Present • 3 yrs 1 mo- Grew organic Instagram following to over 60,000 loyal followers through engaging and original content. - Oversaw account growth, digital marketing, target demographics, content engagement, captions, sounds, and editing. - Managed paid social media advertising campaigns with several brands and companies.

Course Co-Creator 'Hungry for Recovery'

SoBoss/Rise With MeMay 2023 - Present • 1 yr 6 mos- Co-created a highly successful nutrition course promoting food freedom. - Leveraged substantial social media following on platforms including TikTok and Instagram for course promotion. - Achieved 176 course sales within a 10-day span with an impressive 11.6% cart conversion rate during initial launch. - Developed and executed comprehensive marketing strategy, including content creation, email marketing, and social media campaigns. - Collaborated with an experienced Certified Eating Psychology Coach to design course content meeting audience needs.

Reviews

Exceeds ExpectationsRecommended by clients 1 times.

Bobby has received Kudos for:

Reliability (1)

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"Bobby is a pleasure to work with. He's very communicative and knows his craft well. Looking forward to working with him again"

Adam A.Pangea.app

Education

University Of New Hampshire

Bachelor's Degree, Nutrition and WellnessAug 2019 - Dec 2022

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