Top Talent like Aashik are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Aashik Thakkar

Instagram Ads
Social Media Marketing
Funnel Designer
Lead Generation
Marketing Strategy
Facebook Ads
Advertising
Go-to-market Strategy
Available for hire fromNegotiable
Contracts
Fractional CMO | Growth Partner | Performance Marketing | $1M+ Revenue Generated
I've spent 8+ years obsessing over one question: why do some paid advertising campaigns generate leads at a fraction of what others pay, while delivering better quality?\n\nThat obsession has led me to work with 50+ brands across fashion, fitness, high-ticket coaching, medical devices, and tech - running Facebook Ads campaigns that have consistently outperformed industry benchmarks.\n\nSome results that stand out:\n\n→ Generated $200,000 in revenue in 4 months for a finance startup. Average CPL: $11.96. Industry standard in their niche: $90-$120.\n\n→ Delivered a 2.99 ROAS on a $15,383 ad spend for a fitness brand during a high-stakes Christmas product launch - against a minimum target of ROAS 2.0.\n\n→ Generated 474 leads at $10.61 CPL for a high-ticket program in the financial coaching space - while building a funnel from scratch to convert those leads into booked appointments on autopilot. \n\nWhat separates campaigns that work from campaigns that drain budget comes down to three things:\n\n~ knowing exactly who you're talking to,\n\n~ testing creatives at a volume most agencies won't bother with, and\n~ making daily data-driven decisions instead of weekly set and forget management.\n\nEx CMO: served at a social media startup: leading GTM, paid acquisition, monetization strategy, creator collaboration strategy, and overall marketing function.\n\nIf you're looking for revenue generation for your business, let's talk.

Projects

Scaled Meta Ads ROAS to 2.99 for a Fitness Brand

Run The Edge was bleeding ad spend with declining sales for 2 years and needed a turnaround before their Christmas launch. I rebuilt their entire paid acquisition system - restructured campaigns by product line, reallocated budget to top-converting segments, engineered a high-AOV strategy, and tested 100+ creatives to find winning angles. Ran daily optimizations throughout the launch window. Result: $15,383 ad spend → ROAS of 2.99 → Exceeded their ROAS 2.0 goal by 49.5%. → Revenue generated: $46,000See More

Generated 1,252 Leads at $11.96 CPL - Drove $200K Revenue for a High-Ticket Offer

A high-ticket coaching brand in finance niche had a $4,000 program, zero validated market fit, and no acquisition system in place. Built everything from scratch - mapped high-intent audiences, tested creatives and messaging systematically, installed landing page heatmaps to fix funnel friction, and set up GHL automation to convert leads into booked calls without manual follow-up. Result: 1,252 leads at $11.96 average CPL, 80-90% below the $90–$120 industry benchmark, generating $200,000 in revenue.See More

Work History

S

Freelance

Social Uprys MediaMost freelancers/agencies chase clicks and impressions. I chase revenue. I build paid acquisition systems that work across the entire funnel: From the moment someone sees an ad to the moment they buy. Every decision is tied to a real business outcome. No vanity metrics. No fluff. Just growth that shows up in the numbers that actually matter.
S

Chief Marketing Officer (Founding Team)

SUUVO INCNov 2025 - Mar 2026 • 5 mosBegan working with SUUVO’s founder during the company’s formation stage in February 2025, contributing to the early development of the product vision, creator-economy mechanics, monetization strategy and go-to-market strategy. Formally appointed Chief Marketing Officer in November 2025 to lead marketing, growth, and launch strategy.
S

Marketing Consultant

Sinette Studio (Architecture, Interior and Landscape Design Firm)Jul 2022 - Jul 2025 • 3 yrs 1 mo
S

Business Development Officer

Softomagic Technology private LimitedSep 2018 - Apr 2021 • 2 yrs 8 mosLed and managed a team of social media and business development professionals to drive growth and enhance client engagement. Formed and maintained strategic partnerships with other companies, creating opportunities to expand business operations across diverse industries. Conducted extensive cold calling and lead generation efforts to identify, qualify, and convert high-quality prospects into long-term clients. Built and sustained a strong client base by fostering lasting relationships and leveraging referrals for continued business growth. Spearheaded the launch of a new company vertical — Social Media Marketing Services — achieving aggressive revenue results within the first month of operations. Trained, mentored, and guided team members to improve communication, sales conversion, and client management skills. Implemented structured internal processes and developed Standard Operating Procedures (SOPs) using automation and productivity tools. Provided strategic input on social media content creation, advertising strategies, and creative visual design to ensure alignment with brand and business goals. Continuously nurtured the team to enhance productivity, efficiency, and overall performance.

Education

C

CHARUSAT

Master of Technology, Structural Engineering2016 - 2018

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Fractional CMO | Growth Partner | Performance Marketing | $1M+ Revenue Generated
I've spent 8+ years obsessing over one question: why do some paid advertising campaigns generate leads at a fraction of what others pay, while delivering better quality?\n\nThat obsession has led me to work with 50+ brands across fashion, fitness, high-ticket coaching, medical devices, and tech - running Facebook Ads campaigns that have consistently outperformed industry benchmarks.\n\nSome results that stand out:\n\n→ Generated $200,000 in revenue in 4 months for a finance startup. Average CPL: $11.96. Industry standard in their niche: $90-$120.\n\n→ Delivered a 2.99 ROAS on a $15,383 ad spend for a fitness brand during a high-stakes Christmas product launch - against a minimum target of ROAS 2.0.\n\n→ Generated 474 leads at $10.61 CPL for a high-ticket program in the financial coaching space - while building a funnel from scratch to convert those leads into booked appointments on autopilot. \n\nWhat separates campaigns that work from campaigns that drain budget comes down to three things:\n\n~ knowing exactly who you're talking to,\n\n~ testing creatives at a volume most agencies won't bother with, and\n~ making daily data-driven decisions instead of weekly set and forget management.\n\nEx CMO: served at a social media startup: leading GTM, paid acquisition, monetization strategy, creator collaboration strategy, and overall marketing function.\n\nIf you're looking for revenue generation for your business, let's talk.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Aashik are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Aashik Thakkar

Instagram Ads
Social Media Marketing
Funnel Designer
Lead Generation
Marketing Strategy
Facebook Ads
Advertising
Go-to-market Strategy
Available for hire fromNegotiable
Contracts

Projects

Scaled Meta Ads ROAS to 2.99 for a Fitness Brand

Run The Edge was bleeding ad spend with declining sales for 2 years and needed a turnaround before their Christmas launch. I rebuilt their entire paid acquisition system - restructured campaigns by product line, reallocated budget to top-converting segments, engineered a high-AOV strategy, and tested 100+ creatives to find winning angles. Ran daily optimizations throughout the launch window. Result: $15,383 ad spend → ROAS of 2.99 → Exceeded their ROAS 2.0 goal by 49.5%. → Revenue generated: $46,000

Generated 1,252 Leads at $11.96 CPL - Drove $200K Revenue for a High-Ticket Offer

A high-ticket coaching brand in finance niche had a $4,000 program, zero validated market fit, and no acquisition system in place. Built everything from scratch - mapped high-intent audiences, tested creatives and messaging systematically, installed landing page heatmaps to fix funnel friction, and set up GHL automation to convert leads into booked calls without manual follow-up. Result: 1,252 leads at $11.96 average CPL, 80-90% below the $90–$120 industry benchmark, generating $200,000 in revenue.

Work History

S

Freelance

Social Uprys MediaMost freelancers/agencies chase clicks and impressions. I chase revenue. I build paid acquisition systems that work across the entire funnel: From the moment someone sees an ad to the moment they buy. Every decision is tied to a real business outcome. No vanity metrics. No fluff. Just growth that shows up in the numbers that actually matter.
S

Chief Marketing Officer (Founding Team)

SUUVO INCNov 2025 - Mar 2026 • 5 mosBegan working with SUUVO’s founder during the company’s formation stage in February 2025, contributing to the early development of the product vision, creator-economy mechanics, monetization strategy and go-to-market strategy. Formally appointed Chief Marketing Officer in November 2025 to lead marketing, growth, and launch strategy.
S

Marketing Consultant

Sinette Studio (Architecture, Interior and Landscape Design Firm)Jul 2022 - Jul 2025 • 3 yrs 1 mo
S

Business Development Officer

Softomagic Technology private LimitedSep 2018 - Apr 2021 • 2 yrs 8 mosLed and managed a team of social media and business development professionals to drive growth and enhance client engagement. Formed and maintained strategic partnerships with other companies, creating opportunities to expand business operations across diverse industries. Conducted extensive cold calling and lead generation efforts to identify, qualify, and convert high-quality prospects into long-term clients. Built and sustained a strong client base by fostering lasting relationships and leveraging referrals for continued business growth. Spearheaded the launch of a new company vertical — Social Media Marketing Services — achieving aggressive revenue results within the first month of operations. Trained, mentored, and guided team members to improve communication, sales conversion, and client management skills. Implemented structured internal processes and developed Standard Operating Procedures (SOPs) using automation and productivity tools. Provided strategic input on social media content creation, advertising strategies, and creative visual design to ensure alignment with brand and business goals. Continuously nurtured the team to enhance productivity, efficiency, and overall performance.

Education

C

CHARUSAT

Master of Technology, Structural Engineering2016 - 2018

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.