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Adebanke Abassi

Content Marketing Manager • Social Media Marketing Specialist • Email Marketing Specialist • Bowie, MD, US
Marketing
Public Relations
Media Production
Marketing Strategy
Marketing Analytics
Available for hire fromNegotiable
Contracts
Skilled in Marketing & Content Creation / Seeking Roles in Marketing & Advertising
As a recent graduate from the University of Maryland, Baltimore County (UMBC), with a double major in Media & Communication Studies and Psychology, I bring a unique and insightful perspective to my work. With over 6 years of internship and professional experience, I have developed a robust skill set in editing, digital marketing, public relations, event planning, and photography. Through my work with multiple companies, I have gained valuable knowledge and hands-on expertise in crafting compelling content and executing effective marketing strategies. In my day-to-day life, I create engaging and inclusive content that resonates with diverse audiences, particularly in the beauty, lifestyle, and fashion industries. I am deeply committed to using my platform to amplify voices and provide a space where everyone can see themselves represented and celebrated. I am currently seeking job opportunities where I can contribute to the marketing and advertising community, leveraging my skills to drive inclusive and impactful campaigns. I am eager to continue growing and expanding my expertise, while making a meaningful difference in the industry.

Work History

U

Resident Assistant

University of Maryland Baltimore CountyAug 2021 - May 2024 • 2 yrs 10 mosServed as a liaison between ResLife staff and campus residents, facilitating effective communication and problem-solving. Designed and distributed promotional graphics for on-campus events, increasing event visibility and attendance. Organized and hosted events to promote academic, personal, and social wellness among students.
U

Student Assistant

University of Maryland Baltimore CountyMar 2022 - Feb 2024 • 2 yrsAssisted with the planning and execution of large-scale campus events, including Commencement, Homecoming, and Presidential Tours, ensuring smooth operations and high engagement. Developed and maintained strong relationships with campus donors, utilizing personalized communication strategies to enhance their connection with UMBC. Collaborated with various departments to ensure cohesive event strategies and effective donor engagement, aligning with the university's goals and values.
R

Marketing Intern

R.J. Leonard FoundationJun 2023 - Sep 2023 • 4 mosLed strategic marketing campaigns to solicit audience input and increase attendance at company events, resulting in an overall 6% increase in audience engagement. Crafted compelling social media graphics aligning with company objectives, strengthening brand identity and receiving favorable audience response. Supervised and mentored junior level marketing interns, optimizing team productivity through guidance and task delegation.
R

Brand Ambassador

Riddle & BloomAug 2022 - Apr 2023 • 9 mosCreated and designed engaging social media graphics to promote content streaming platforms, including HBOMax and Xfinity On Campus, enhancing audience awareness and interest. Managed social media accounts, posted self-made graphics, and conducted analytics to measure and optimize user engagement within the campus community. Organized and hosted on-campus events, such as movie nights, scavenger hunts, and game nights, to drive promotion and engagement with content from related streaming platforms. Collaborated with campus groups and organizations to maximize event attendance and effectiveness, demonstrating strong partnership and networking skills. Utilized feedback and data insights to refine marketing strategies, ensuring alignment with audience preferences and increasing overall campaign success.
B

Social Media Intern

Black FoxApr 2022 - Jul 2022 • 4 mosComposed and distributed monthly newsletters highlighting the company’s accomplishments and updates, effectively engaging the audience and keeping them informed on company advancements. Monitored and analyzed the performance of social media campaigns, providing insights and recommendations for improvements to gain more traction on social media. Assisted in the creation of social media content that resonated with diverse audiences, leveraging trends and analytics to drive engagement.

Education

U

University of Maryland Baltimore County

Bachelor of Arts - BA, Communication and Media Studies2020 - 2024
U

University of Maryland Baltimore County

Bachelor of Arts - BA, Psychology2020 - 2024
E

Eleanor Roosevelt High School

N/A, N/a2016 - 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

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Available Now
Book a Call
Recently Active
Skilled in Marketing & Content Creation / Seeking Roles in Marketing & Advertising
As a recent graduate from the University of Maryland, Baltimore County (UMBC), with a double major in Media & Communication Studies and Psychology, I bring a unique and insightful perspective to my work. With over 6 years of internship and professional experience, I have developed a robust skill set in editing, digital marketing, public relations, event planning, and photography. Through my work with multiple companies, I have gained valuable knowledge and hands-on expertise in crafting compelling content and executing effective marketing strategies. In my day-to-day life, I create engaging and inclusive content that resonates with diverse audiences, particularly in the beauty, lifestyle, and fashion industries. I am deeply committed to using my platform to amplify voices and provide a space where everyone can see themselves represented and celebrated. I am currently seeking job opportunities where I can contribute to the marketing and advertising community, leveraging my skills to drive inclusive and impactful campaigns. I am eager to continue growing and expanding my expertise, while making a meaningful difference in the industry.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Adebanke's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Adebanke Abassi

Content Marketing Manager • Social Media Marketing Specialist • Email Marketing Specialist • Bowie, MD, US
Marketing
Public Relations
Media Production
Marketing Strategy
Marketing Analytics
Available for hire fromNegotiable
Contracts

Work History

U

Resident Assistant

University of Maryland Baltimore CountyAug 2021 - May 2024 • 2 yrs 10 mosServed as a liaison between ResLife staff and campus residents, facilitating effective communication and problem-solving. Designed and distributed promotional graphics for on-campus events, increasing event visibility and attendance. Organized and hosted events to promote academic, personal, and social wellness among students.
U

Student Assistant

University of Maryland Baltimore CountyMar 2022 - Feb 2024 • 2 yrsAssisted with the planning and execution of large-scale campus events, including Commencement, Homecoming, and Presidential Tours, ensuring smooth operations and high engagement. Developed and maintained strong relationships with campus donors, utilizing personalized communication strategies to enhance their connection with UMBC. Collaborated with various departments to ensure cohesive event strategies and effective donor engagement, aligning with the university's goals and values.
R

Marketing Intern

R.J. Leonard FoundationJun 2023 - Sep 2023 • 4 mosLed strategic marketing campaigns to solicit audience input and increase attendance at company events, resulting in an overall 6% increase in audience engagement. Crafted compelling social media graphics aligning with company objectives, strengthening brand identity and receiving favorable audience response. Supervised and mentored junior level marketing interns, optimizing team productivity through guidance and task delegation.
R

Brand Ambassador

Riddle & BloomAug 2022 - Apr 2023 • 9 mosCreated and designed engaging social media graphics to promote content streaming platforms, including HBOMax and Xfinity On Campus, enhancing audience awareness and interest. Managed social media accounts, posted self-made graphics, and conducted analytics to measure and optimize user engagement within the campus community. Organized and hosted on-campus events, such as movie nights, scavenger hunts, and game nights, to drive promotion and engagement with content from related streaming platforms. Collaborated with campus groups and organizations to maximize event attendance and effectiveness, demonstrating strong partnership and networking skills. Utilized feedback and data insights to refine marketing strategies, ensuring alignment with audience preferences and increasing overall campaign success.
B

Social Media Intern

Black FoxApr 2022 - Jul 2022 • 4 mosComposed and distributed monthly newsletters highlighting the company’s accomplishments and updates, effectively engaging the audience and keeping them informed on company advancements. Monitored and analyzed the performance of social media campaigns, providing insights and recommendations for improvements to gain more traction on social media. Assisted in the creation of social media content that resonated with diverse audiences, leveraging trends and analytics to drive engagement.

Education

U

University of Maryland Baltimore County

Bachelor of Arts - BA, Communication and Media Studies2020 - 2024
U

University of Maryland Baltimore County

Bachelor of Arts - BA, Psychology2020 - 2024
E

Eleanor Roosevelt High School

N/A, N/a2016 - 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
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