Top Talent like Ahmed are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ahmed Sheta

Growth Marketing Manager • Product Marketing Manager • Customer Success Manager • Toronto, ON, CA
Leadership
Notion
Social Media
Social Media Marketing
Digital Marketing
Customer Analytics
B2B Marketing
Brand Development
Problem Solving
Management
Business Plans
Business Analytics
Business Development
Analytical Thinking
Strategy & Business Development
Strategic Planning
Business Planning
Competitive Analysis
Business Strategy
Entrepreneurship
AI
Qualtrics
Research
Start-ups
Campaign Management
Campaign Marketing
Brand Management
Product Marketing
Marketing
Survey Design
Secondary Research
Market Analysis
A/B Testing
Data Analysis
Survey Creation
Marketing Analytics
Market Research
Available for hire fromNegotiable
Contracts
Strategic marketing leader: Expert in GTM, customer profiling & E-commerce growth across innovative industries.
Experienced marketer with a background in AI and quantum startups. I specialize in crafting GTM strategies and identifying ICPs that enhance product positioning and drive fundraising efforts. My professional pursuits extend to managing E-commerce ventures, where I focus on driving ROI, increasing store sessions, and boosting consumer conversion, further broadening my marketing and strategic insight. I am driven by a passion for solving complex problems, aiming to make a tangible impact across diverse industries through strategic storytelling and campaign optimization.

Projects

Pet Zen Garden

• Optimized the website through Google Analytics, SEO, and campaign analysis, resulting in a 774.75% ROI and enhanced website visibility. • Executed targeted ad campaigns with A/B testing, generating over 400 engagements on Instagram, 6,800 impressions on TikTok, and driving 364 store sessions.See More

Work History

A

Marketing Associate

AiZtech Labs• Performed market research to build customer profiles for brand strategy, crafting detailed customer persona templates to target and present 4 key segments. • Developed a comprehensive marketing strategy for a US micro-launch of the flagship product, focusing on demographic, geographic, and behavioral targeting through social media, projecting an 85% improvement in brand visibility and awareness.
T

Marketing Intern

Thoras AIJan 2024 - Apr 2024 • 4 mos• Directed market research to finalize 3 key customer profiles for the GTM strategy. • Expanded the target audience and supported efforts in raising $1,500,000 in pre-seed funding.
A

Marketing Intern

aqoraNov 2023 - Jan 2024 • 3 mos• Led the development of GTM strategies, 3 revenue models, and 2 financial valuation models. • Drove performance and influenced the strategic allocation of a €600,000 budget.
T

Business Design Consultant

Tim HortonsSep 2023 - Dec 2023 • 4 mos• Collaborated on market research and conducted 5 strategic interviews for Tim Hortons in a university RSM459 practicum, defining the target audience for Tims Financial. • Recommended positioning Tims Financial as a secondary credit card for university students, with an NHL partnership and gamification incentives, achieving a 4.0 and high satisfaction scores.
A

Marketing Intern

AiZtech LabsMay 2023 - Sep 2023 • 5 mos• Spearheaded a multifaceted marketing initiative by conducting market research, crafting a communication brief, and designing targeted flyers, boosting campaign engagement among expectant mothers and 107 CNOs. • Evaluated and optimized marketing campaigns from external agencies, ensuring strict brand adherence and maximizing the impact of a $1,000,000 budget.
I

Digital Marketing Manager

Inside Capital MarketsJan 2023 - Mar 2023 • 3 mos• Catalogued digital marketing efforts by crafting a TikTok ad brief and drafting LinkedIn content. • Improved online brand visibility and increased audience engagement by an estimated 11% through Google Analytics.
A

Business Development Intern

AiZtech LabsMay 2022 - May 2023 • 1 yr 1 mo• Analyzed and proposed 3 potential pricing and GTM strategies, while leading market segmentation and customer prioritization efforts, resulting in optimized resource usage and targeted outreach. • Corroborated financial statements, laying the groundwork for securing a $120,000 rebate.

Education

R

Rotman Commerce, University of Toronto

2020 - 2024
C

Creative Destruction Lab

2023 - 2024
U

University of Toronto

2020 - 2024
I

International Baccalaureate

2018 - 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Strategic marketing leader: Expert in GTM, customer profiling & E-commerce growth across innovative industries.
Experienced marketer with a background in AI and quantum startups. I specialize in crafting GTM strategies and identifying ICPs that enhance product positioning and drive fundraising efforts. My professional pursuits extend to managing E-commerce ventures, where I focus on driving ROI, increasing store sessions, and boosting consumer conversion, further broadening my marketing and strategic insight. I am driven by a passion for solving complex problems, aiming to make a tangible impact across diverse industries through strategic storytelling and campaign optimization.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Ahmed are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ahmed Sheta

Growth Marketing Manager • Product Marketing Manager • Customer Success Manager • Toronto, ON, CA
Leadership
Notion
Social Media
Social Media Marketing
Digital Marketing
Customer Analytics
B2B Marketing
Brand Development
Problem Solving
Management
Business Plans
Business Analytics
Business Development
Analytical Thinking
Strategy & Business Development
Strategic Planning
Business Planning
Competitive Analysis
Business Strategy
Entrepreneurship
AI
Qualtrics
Research
Start-ups
Campaign Management
Campaign Marketing
Brand Management
Product Marketing
Marketing
Survey Design
Secondary Research
Market Analysis
A/B Testing
Data Analysis
Survey Creation
Marketing Analytics
Market Research
Available for hire fromNegotiable
Contracts

Projects

Pet Zen Garden

• Optimized the website through Google Analytics, SEO, and campaign analysis, resulting in a 774.75% ROI and enhanced website visibility. • Executed targeted ad campaigns with A/B testing, generating over 400 engagements on Instagram, 6,800 impressions on TikTok, and driving 364 store sessions.

Work History

A

Marketing Associate

AiZtech Labs• Performed market research to build customer profiles for brand strategy, crafting detailed customer persona templates to target and present 4 key segments. • Developed a comprehensive marketing strategy for a US micro-launch of the flagship product, focusing on demographic, geographic, and behavioral targeting through social media, projecting an 85% improvement in brand visibility and awareness.
T

Marketing Intern

Thoras AIJan 2024 - Apr 2024 • 4 mos• Directed market research to finalize 3 key customer profiles for the GTM strategy. • Expanded the target audience and supported efforts in raising $1,500,000 in pre-seed funding.
A

Marketing Intern

aqoraNov 2023 - Jan 2024 • 3 mos• Led the development of GTM strategies, 3 revenue models, and 2 financial valuation models. • Drove performance and influenced the strategic allocation of a €600,000 budget.
T

Business Design Consultant

Tim HortonsSep 2023 - Dec 2023 • 4 mos• Collaborated on market research and conducted 5 strategic interviews for Tim Hortons in a university RSM459 practicum, defining the target audience for Tims Financial. • Recommended positioning Tims Financial as a secondary credit card for university students, with an NHL partnership and gamification incentives, achieving a 4.0 and high satisfaction scores.
A

Marketing Intern

AiZtech LabsMay 2023 - Sep 2023 • 5 mos• Spearheaded a multifaceted marketing initiative by conducting market research, crafting a communication brief, and designing targeted flyers, boosting campaign engagement among expectant mothers and 107 CNOs. • Evaluated and optimized marketing campaigns from external agencies, ensuring strict brand adherence and maximizing the impact of a $1,000,000 budget.
I

Digital Marketing Manager

Inside Capital MarketsJan 2023 - Mar 2023 • 3 mos• Catalogued digital marketing efforts by crafting a TikTok ad brief and drafting LinkedIn content. • Improved online brand visibility and increased audience engagement by an estimated 11% through Google Analytics.
A

Business Development Intern

AiZtech LabsMay 2022 - May 2023 • 1 yr 1 mo• Analyzed and proposed 3 potential pricing and GTM strategies, while leading market segmentation and customer prioritization efforts, resulting in optimized resource usage and targeted outreach. • Corroborated financial statements, laying the groundwork for securing a $120,000 rebate.

Education

R

Rotman Commerce, University of Toronto

2020 - 2024
C

Creative Destruction Lab

2023 - 2024
U

University of Toronto

2020 - 2024
I

International Baccalaureate

2018 - 2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.