Alex Garcia

Hi! I’m Alex Garcia, a passionate Senior Product Designer with 8 years of experience crafting intuitive and visually stunning user-centered designs. I specialize in Product Design, UI/UX, and Web, and I love creating solutions that not only look great but also deliver real, measurable results for businesses. Whether it’s boosting user engagement, streamlining workflows, or helping startups secure funding, I thrive on designing products that make an impact. From fintech to automotive, healthcare, and e-commerce, I’ve had the privilege of working across diverse industries, collaborating with amazing teams to bring ideas to life. My work has led to award-winning projects, increased user satisfaction, and even helped startups like Deep Sky and Varo Bank achieve significant funding milestones. I’m all about combining creativity, strategy, and a user-first mindset to elevate experiences and drive success.

Projects

Genesis Motors LMS Platform

Spearheaded the redesign of the Genesis Motors Company LMS (Product Education Portal) introducing a modern, intuitive UI that improved navigation and boosted user engagement by 45%.See More

VaroBank app

Created and deployed a unified design system for web and mobile platforms, improving navigation flow and boosting user satisfaction by 35%. Contributed to securing $510M in Series E funding, and elevating Varo Bank's valuation to $2.5B by aligning design innovations with business growth strategies.See More

VaroBank

Senior UI/Ux designer on VaroBank redesign for web and product channels.

BRP Sales analytics Saas Platform

Led the redesign of BRP’s financial reporting Saas product, optimizing data visualization for enhanced insights, resulting in a 30% improvement in user comprehension. Drove innovation in financial data presentation, incorporating interactive dashboards and customizable report templates that reduced report generation time by 20%.See More

Deep Sky

UI/UX designer for successfull startup Deep Sky. Building an infrastructure to scale carbon dioxide removal systems, in a tangible way.See More

Syndeo HR

Senior Ui/Ux designer responsible for redesign of Syndeo HRO's web site, a premier human resources partner, committed to supporting your people in the same way you do.See More

Oblong Pixel

B2B Growth Revenue Studio using advanced tech and data to drive revenue growth for complex B2B companies & startups.

Soberlink

Full UI/UX redesign of Soberlink's website. Executed a transformative design strategy that reinforced brand authority and elevated customer engagement across the platform. See More

Work History

Lead Product & UI/UX Designer

Genesis Motor CompanyContract EmployeeSep 2024 - Mar 2025 • 7 mos• Spearheaded the redesign of the Genesis Motors Company LMS Portal, introducing a modern, intuitive UI that improved navigation and boosted user engagement by 45%. • Designed personalized learning pathways and adaptive content recommendations, increasing training completion rates by 30% among dealership staff. • Aligned innovative design strategies with business goals, reinforcing Genesis Motors’ position as a leader in auto training solutions. • Leveraged data analytics to identify learning gaps and optimize certification tracking while improving sales team performances by 20% with multimedia elements like video and interactive modules, enhancing the learning experience and driving a 25% increase in knowledge retention. • Developed scalable design systems that streamlined workflows, reduced design iteration time by 20%, and ensured consistency across all digital products.

Senior Product Designer

BRPContract EmployeeJan 2023 - Sep 2024 • 1 yr 9 mos• Led the redesign of BRP’s financial reporting Saas product, optimizing data visualization for enhanced insights, resulting in a 30% improvement in user comprehension. • Drove innovation in financial data presentation, incorporating interactive dashboards and customizable report templates that reduced report generation time by 20%. • Standardized UI/UX frameworks to enhance scalability and expedite development cycles by 20%, all while ensuring design consistency across platforms. • Architected a comprehensive design system encompassing UI components that ensured a unified and scalable user experience across all digital touchpoints.

Senior Product & UI/UX Designer

Varo BankContract EmployeeJun 2022 - Aug 2023 • 1 yr 3 mos• Led the redesign of their platform, focusing on establishing distinct design systems for both product (app) and website, creating a seamless, user-friendly experience that aligned with their mission to revolutionize banking. • Design efforts & launch enhanced user engagement, improved usability, and positioned VaroBank as a leader among neobanks. • VaroBank achieved a significant milestone, raising $510M in Series E funding and reaching a $2.5B valuation. • Exemplified ability to deliver impactful, business-driven design solutions that contribute directly to client growth and funding success.

Lead UI/UX Designer

Deep SkyContract EmployeeJan 2022 - Oct 2022 • 10 mos• Created UI/UX design system as well as web design for Deep Sky, a carbon dioxide removal systems startup company. • Following the design and launch of their platform, Deep Sky secured a $40M USD grant and raised C$75M in Series A funding, establishing themselves as pioneers in carbon removal. • Crafted a seamless user experience and scalable design system that supported Deep Sky’s mission to tackle climate change. • By aligning design strategies with their business objectives, I delivered a platform that not only enhanced usability but also positioned the company as a trusted leader in the emerging carbon removal industry.

Principal Product Designer

Lincoln MotorsJun 2021 - Dec 2021 • 7 mos• Led design of Lincoln Motors Personalization Studio, car configurator app, sales assist tool for dealership sales reps. • Resulted in a 40% increase in sales efficiency and a 25% reduction in time spent on vehicle customization during the sales process. • This app boosted the in-dealership sales process by empowering sales reps with a seamless, user-friendly tool to personalize vehicles for customers in real-time. • My design leadership not only enhanced the user experience but also contributed to a more efficient sales workflow, enabling dealerships to provide tailored customer experiences and close deals faster. • Project exemplifies ability to deliver impactful, business-aligned design solutions.

Senior Product & UI/UX Designer

GoodTree CapitalContract EmployeeSep 2020 - Jun 2021 • 10 mos• Led the UI/UX design and product strategy for GoodTree Capital’s new design systems for both investment platform and website, focusing on simplifying complex financial data for investors, leading to a 40% increase in user engagement. • Collaborated with stakeholders and developers to create a user0-friendly interface for portfolio management and deal sourcing, enhancing the overall investor experience. • Implemented new features for automated impact reporting, enabling investors to easily assess the social and environmental impact of their investments. • Identified pain points and improved platform navigation and functionality, resulting in approx. 25% reduction in support inquiries.

Senior UI/UX Designer

SoberlinkContract EmployeeMar 2019 - Aug 2020 • 1 yr 6 mos• As the Senior UI/UX Designer for Soberlink, I led the redesign and successful relaunch of their website, focusing on creating a more intuitive and user-friendly experience. • Improved design not only enhanced usability but also resulted in a 35% increase in online sales conversions and a 20% boost in customer retention rates. • Project highlights ability to combine user-centered design principles with business objectives, delivering impactful digital solutions that drive measurable results.

Senior UI/UX Designer

Urgent Care 24/7Full-time EmployeeJul 2018 - Jul 2019 • 1 yr 1 moAt UrgentCare247, I transformed the digital patient experience by spearheading a comprehensive redesign of their platform as the Senior UI/UX Designer. By reimagining the user journey with a focus on accessibility and intuitive navigation, I drove a 20% surge in appointment bookings and boosted user retention by 15%, setting new standards for on-demand healthcare engagement. By leveraging deep user-centered design principles and fostering close collaboration with key stakeholders, I delivered a platform that not only enhances patient satisfaction but also reinforces UrgentCare247’s commitment to seamless, high-quality urgent care. This project is a testament to my ability to align innovative design with strategic business objectives to achieve measurable, impactful results.

Reviews

Exceeds ExpectationsRecommended by clients 1 times.

Top EarnerHas earned $1k+ on Pangea.

Alex has received Kudos for:

Time Management (1)

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Education

Product Design Master Class Program

Certificate of Completion, Product Design2020

UI/UX Design Master Class Program

Certificate of Completion, UI/UX Design2018

Web Design Master Class Program

Certificate of Completion, Web Design2018

The Web Developer Bootcamp

Certificate of Completion, Web Development2018

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Senior UI/UX Designer and Product Designer specializing in Enterprise Solutions

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Alex Garcia

Product Designer • UI Designer • UX Designer • Miami, FL, US

Top Earner

UI/UX Design

Prototyping

Wireframing

Design Systems

Websites

Design Thinking

User Interface Design

User-Centered Design

Systems Design

UX Strategy

Design

Available for hire fromNegotiable

Contracts