Top Talent like Alexandrea are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Alexandrea Obey-Fabiyi

Graphic Designer • Content Marketing Manager • Social Media Marketing Specialist • Woburn, MA, US
Project Management
Operations Management
Market Research
Graphic Design
Social Media
Tableau
Marketing Analytics
Data Analysis
Available for hire fromNegotiable
Contracts
Full-Time Roles
MBA Candidate| Global Marketing intern @ Schneider Electric| NSBE Member| Social Media Marketing| Data Analyst | Pan African Vice President
Hello! I'm Alexandrea AKA Dara, a driven MBA candidate with a keen interest in unlocking the full potential of marketing strategies to drive business growth. I am currently pursuing my MBA, where I am immersing myself in a diverse range of courses, with a particular focus on marketing. Prior to pursuing my MBA, I honed my skills through rigorous coursework and hands-on certifications in various facets of marketing. This experience has equipped me with a solid foundation in areas such as market research, digital marketing, branding, and consumer behavior. I am now actively seeking opportunities to apply my knowledge and contribute to dynamic marketing and business teams. I am excited about leveraging my skills to develop innovative campaigns, analyze market trends, and collaborate with cross-functional teams to drive impactful results.

Work History

S

Global Marketing Intern, IMC

Schneider ElectricAs a Global Marketing Intern at Schneider Electric, contribute to international marketing campaigns, supported marketing strategies, and assisted in market research and analysis. Leverage Tableau to conduct in-depth webinar and event performance analysis, tracking key metrics and presenting actionable insights to leadership, driving strategic decisions and optimizing engagement and event strategies. • Manage event logistics, optimize the team's SharePoint site, and reconcile budgets, contributing to event planning and creative design, resulting in a 30% increase in team efficiency and streamlined event execution. • Supported social media and content strategy for internal campaigns, collaborating with cross-functional teams to ensure cohesive brand messaging • Conduct in-depth research on the "MIA" initiative, analyzing competitors' marketing strategies—including visual and verbal expressions, tags, logos, and website messaging—and assisted in developing a strategic deck to guide our implementation
H

Branding Research and Strategy extern

Hugo BossAug 2023 - Dec 2023 • 5 mos• Conducted in-depth research on Gen Z consumer sentiment toward Hugo Boss, providing insights to shape marketing strategies targeting this demographic. • Collaborated with the marketing team to analyze how brand perception influenced Gen Z’s purchasing behavior and suggested strategies to improve engagement. • Provided actionable recommendations for enhancing brand positioning and messaging to better align with Gen Z preferences and values.
U

Marketing Chair for Pan African

University of Massachusetts DartmouthSep 2022 - Oct 2023 • 1 yr 2 mosAs Marketing Chair for Pan African, I developed marketing strategies, organized events, and promoted cultural awareness initiatives. Developed social media marketing strategies for multiple events, resulting in increased engagement and attendance by 50%. • Created Visual Content using Canva to enhance promotional effort and create visually appealing graphics for events. • Effectively managed social media accounts, posting and engaging with followers to maintain a strong online presence and build a community

Education

U

University of Massachusetts Dartmouth

Bachelor of Arts - BA, Psychology2019 - 2023
U

University of Massachusetts Dartmouth

Master of Business Administration - MBASep 2023 - Present

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
MBA Candidate| Global Marketing intern @ Schneider Electric| NSBE Member| Social Media Marketing| Data Analyst | Pan African Vice President
Hello! I'm Alexandrea AKA Dara, a driven MBA candidate with a keen interest in unlocking the full potential of marketing strategies to drive business growth. I am currently pursuing my MBA, where I am immersing myself in a diverse range of courses, with a particular focus on marketing. Prior to pursuing my MBA, I honed my skills through rigorous coursework and hands-on certifications in various facets of marketing. This experience has equipped me with a solid foundation in areas such as market research, digital marketing, branding, and consumer behavior. I am now actively seeking opportunities to apply my knowledge and contribute to dynamic marketing and business teams. I am excited about leveraging my skills to develop innovative campaigns, analyze market trends, and collaborate with cross-functional teams to drive impactful results.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Alexandrea are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Alexandrea Obey-Fabiyi

Graphic Designer • Content Marketing Manager • Social Media Marketing Specialist • Woburn, MA, US
Project Management
Operations Management
Market Research
Graphic Design
Social Media
Tableau
Marketing Analytics
Data Analysis
Available for hire fromNegotiable
Contracts
Full-Time Roles

Work History

S

Global Marketing Intern, IMC

Schneider ElectricAs a Global Marketing Intern at Schneider Electric, contribute to international marketing campaigns, supported marketing strategies, and assisted in market research and analysis. Leverage Tableau to conduct in-depth webinar and event performance analysis, tracking key metrics and presenting actionable insights to leadership, driving strategic decisions and optimizing engagement and event strategies. • Manage event logistics, optimize the team's SharePoint site, and reconcile budgets, contributing to event planning and creative design, resulting in a 30% increase in team efficiency and streamlined event execution. • Supported social media and content strategy for internal campaigns, collaborating with cross-functional teams to ensure cohesive brand messaging • Conduct in-depth research on the "MIA" initiative, analyzing competitors' marketing strategies—including visual and verbal expressions, tags, logos, and website messaging—and assisted in developing a strategic deck to guide our implementation
H

Branding Research and Strategy extern

Hugo BossAug 2023 - Dec 2023 • 5 mos• Conducted in-depth research on Gen Z consumer sentiment toward Hugo Boss, providing insights to shape marketing strategies targeting this demographic. • Collaborated with the marketing team to analyze how brand perception influenced Gen Z’s purchasing behavior and suggested strategies to improve engagement. • Provided actionable recommendations for enhancing brand positioning and messaging to better align with Gen Z preferences and values.
U

Marketing Chair for Pan African

University of Massachusetts DartmouthSep 2022 - Oct 2023 • 1 yr 2 mosAs Marketing Chair for Pan African, I developed marketing strategies, organized events, and promoted cultural awareness initiatives. Developed social media marketing strategies for multiple events, resulting in increased engagement and attendance by 50%. • Created Visual Content using Canva to enhance promotional effort and create visually appealing graphics for events. • Effectively managed social media accounts, posting and engaging with followers to maintain a strong online presence and build a community

Education

U

University of Massachusetts Dartmouth

Bachelor of Arts - BA, Psychology2019 - 2023
U

University of Massachusetts Dartmouth

Master of Business Administration - MBASep 2023 - Present

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.