Top Talent like Alice are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Alice Chang

Creative & Brand Strategist
Community Manager
Social Media Marketing Specialist
Ontario, CA, US
Email Marketing
Websites
Marketing Analytics
Instagram
TikTok
Facebook
International Business
E-Commerce
Digital Marketing
Event Planning
Event Marketing
Community Management
Campaign Marketing
Growth
Marketing
Branding
Brand Design
Content Creation
Content Strategy
Business Development
Strategy & Business Development
Marketing Strategy
Available for hire fromNegotiable
Contracts
Serial Entrepreneur and E-commerce Expert with a Multicultural Edge
I'm Alice, and friends call me 'Alice Wonder' for my curiosity, open-mindedness, and knack for connecting with people. As an ENFP and extrovert, I bring energy and enthusiasm to every project. With a multicultural background and experience as a serial entrepreneur, I specialize in building impactful partnerships that bridge Eastern and Western cultures. Having successfully run my own e-commerce brand for five years and led an MCN agency, I have a solid foundation in creator-driven growth and the e-commerce space. I see every challenge as a chance to innovate and elevate diverse communities, and I’m excited to bring my passion and commitment to the next adventure.

Work History

F

Founder and CEO

Famokids• Founded and built the company, leading the team and driving overall strategy. • Established and maintained the brand identity, guiding the brand's story and style. • Sourced products, managed inventory, and oversaw financial planning. • Conducted in-depth market analysis, consumer insights, and competitor research. • Led comprehensive e-commerce marketing campaigns across Shopify and Amazon, including SEO, paid ads, social media, email, and SMS. • Fostered customer relationships through loyalty programs, affiliate marketing, and community management. • Expanded the brand's presence to 30 domestic retailers and secured international wholesale buyers.
T

Community Manager

Trip.comSep 2014 - Sep 2019 • 5 yrs 1 mo• Partnered with local businesses on the Trip.com platform to organize monthly events, ranging from intimate gatherings to large-scale functions, attracting 10 to 500 attendees to boost local engagement, activate brands, and foster community growth. • Designed gamification and avatar structures to motivate community members to create organic content, driving engagement through multi-level community rewards and pro member prizes. • Executed social media strategies across Facebook pages, Facebook Groups, and Instagram to enhance community presence, convert new members, and utilize email marketing with a monthly curated newsletter to increase engagement. • Cultivated long-term relationships with key community influencers, enhancing outreach efforts and elevating brand visibility. • Collaborated with nationwide community managers on cross-project initiatives, sharing effective marketing strategies and insights to maximize local and national impact.
M

Co-Founder and CEO

MoRedii LLCJan 2017 - Dec 2017 • 1 yr• Developed marketing strategies and provided consulting services for international corporations entering the US market. • Managed an MCN studio, recruited influencers, and secured brand sponsorship deals. • Built and led a team of 20 members within six months.
A

Director of Marketing And Business Development

Asian World Film FestivalJan 2017 - Nov 2017 • 11 mos• Cultivated relationships with government, businesses, the film industry, media outlets, and vendors. • Managed social media and developed connections with major media (e.g., Variety), PR firms, and celebrities (e.g., Angelina Jolie). • Executed 20 film screenings and Q&A events, including Angelina Jolie's directorial debut "First They Killed My Father"(2017). • Produced the inaugural AWFF Short Film Festival and Filmmakers Gala. • Created sponsorship programs, securing partnerships with major brands like CJ Entertainment, KCON, and Toyota. • Planned and executed a large-scale AWFF film festival over the course of 9 days, attracting 20,000 attendees.
H

Marketing Manager

HDKaraoke, LLC.Nov 2013 - Dec 2016 • 3 yrs 2 mos• Targeted both online and offline consumers by designing a multi-pronged marketing strategy • Explored new market, re-designed product positioning and conducted strategic and tactic plans • Analyzed SEO and SEM data to maximize both organic and paid search effectiveness • Managed the E-commerce website and online market places (ebay and Amazon) • Oversaw Google Product Listing, AdWords and Paid Ads • Reviewed and edited social media (Facebook, Twitter) posts to guarantee high content quality • Conducted Email Marketing campaign, issued E-Newsletter monthly • Managed distributors (Guitar Center, Music friends, local music/audio stores) in the U.S. • Wrote press releases for event announcements and public relations • Planned and participated in promotional activities and trade shows (NAMM Show) • Collaborated with designers and the editorial team on marketing materials
D

Digital Marketing Consultant

Degrees of Success LLCOct 2013 - Nov 2013 • 2 mos• Generated 35% new leads by leveraging multiple social media - YouTube, Facebook, Twitter, LinkedIn • Directed a successful search engine marketing campaign that utilized solid linking and keyword research tactics • Devised email strategies, including segmenting strategies, welcome email auto respondents and promotion campaigns. (by Mailchimp, Constant Contact)
B

Marketing Intern

BeniComp GroupMay 2013 - Aug 2013 • 4 mos• Conducted digital marketing strategy to promote new brand (PulsePlus) from family brand (Benicomp Group) • Created App content, logic and layout design • Designed website content and layout (Includes Logo and slogan design)
S

Marketing Intern

SavvyRookies - #1 Career Accelerator for International StudentsMay 2013 - Aug 2013 • 4 mos• Worked on website content (use Google Analytics/Google AdWords to increase traffic) • Updated and manage Social Medias (Facebook, LinkedIn) • Contacted associations like CSSA to build up relationship • Conducted marketing strategy for new workshop promotion
U

Marketing Tutor

University of South FloridaJan 2013 - May 2013 • 5 mos• Effectively assisted students with marketing project and research paper
W

Sales Manager

Westin Hotels & ResortsApr 2011 - Dec 2011 • 9 mos• Managed 200+ accounts. Exceeded personal sales objectives by $1.7 M • Moved market ranking of the hotel from 6th to 1st in the region • Developed and Executed signature events for customers, such as Christmas Thank You Party • Managed customer loyalty program (SPG, StarChoice) effectively, Grew new members

Education

U

University of South Florida

Master's degree, Marketing2012 - 2013
S

Shenzhen University

Bachelor's degree, Marketing2006 - 2010

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Serial Entrepreneur and E-commerce Expert with a Multicultural Edge
I'm Alice, and friends call me 'Alice Wonder' for my curiosity, open-mindedness, and knack for connecting with people. As an ENFP and extrovert, I bring energy and enthusiasm to every project. With a multicultural background and experience as a serial entrepreneur, I specialize in building impactful partnerships that bridge Eastern and Western cultures. Having successfully run my own e-commerce brand for five years and led an MCN agency, I have a solid foundation in creator-driven growth and the e-commerce space. I see every challenge as a chance to innovate and elevate diverse communities, and I’m excited to bring my passion and commitment to the next adventure.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Alice are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Alice Chang

Creative & Brand Strategist
Community Manager
Social Media Marketing Specialist
Ontario, CA, US
Email Marketing
Websites
Marketing Analytics
Instagram
TikTok
Facebook
International Business
E-Commerce
Digital Marketing
Event Planning
Event Marketing
Community Management
Campaign Marketing
Growth
Marketing
Branding
Brand Design
Content Creation
Content Strategy
Business Development
Strategy & Business Development
Marketing Strategy
Available for hire fromNegotiable
Contracts

Work History

F

Founder and CEO

Famokids• Founded and built the company, leading the team and driving overall strategy. • Established and maintained the brand identity, guiding the brand's story and style. • Sourced products, managed inventory, and oversaw financial planning. • Conducted in-depth market analysis, consumer insights, and competitor research. • Led comprehensive e-commerce marketing campaigns across Shopify and Amazon, including SEO, paid ads, social media, email, and SMS. • Fostered customer relationships through loyalty programs, affiliate marketing, and community management. • Expanded the brand's presence to 30 domestic retailers and secured international wholesale buyers.
T

Community Manager

Trip.comSep 2014 - Sep 2019 • 5 yrs 1 mo• Partnered with local businesses on the Trip.com platform to organize monthly events, ranging from intimate gatherings to large-scale functions, attracting 10 to 500 attendees to boost local engagement, activate brands, and foster community growth. • Designed gamification and avatar structures to motivate community members to create organic content, driving engagement through multi-level community rewards and pro member prizes. • Executed social media strategies across Facebook pages, Facebook Groups, and Instagram to enhance community presence, convert new members, and utilize email marketing with a monthly curated newsletter to increase engagement. • Cultivated long-term relationships with key community influencers, enhancing outreach efforts and elevating brand visibility. • Collaborated with nationwide community managers on cross-project initiatives, sharing effective marketing strategies and insights to maximize local and national impact.
M

Co-Founder and CEO

MoRedii LLCJan 2017 - Dec 2017 • 1 yr• Developed marketing strategies and provided consulting services for international corporations entering the US market. • Managed an MCN studio, recruited influencers, and secured brand sponsorship deals. • Built and led a team of 20 members within six months.
A

Director of Marketing And Business Development

Asian World Film FestivalJan 2017 - Nov 2017 • 11 mos• Cultivated relationships with government, businesses, the film industry, media outlets, and vendors. • Managed social media and developed connections with major media (e.g., Variety), PR firms, and celebrities (e.g., Angelina Jolie). • Executed 20 film screenings and Q&A events, including Angelina Jolie's directorial debut "First They Killed My Father"(2017). • Produced the inaugural AWFF Short Film Festival and Filmmakers Gala. • Created sponsorship programs, securing partnerships with major brands like CJ Entertainment, KCON, and Toyota. • Planned and executed a large-scale AWFF film festival over the course of 9 days, attracting 20,000 attendees.
H

Marketing Manager

HDKaraoke, LLC.Nov 2013 - Dec 2016 • 3 yrs 2 mos• Targeted both online and offline consumers by designing a multi-pronged marketing strategy • Explored new market, re-designed product positioning and conducted strategic and tactic plans • Analyzed SEO and SEM data to maximize both organic and paid search effectiveness • Managed the E-commerce website and online market places (ebay and Amazon) • Oversaw Google Product Listing, AdWords and Paid Ads • Reviewed and edited social media (Facebook, Twitter) posts to guarantee high content quality • Conducted Email Marketing campaign, issued E-Newsletter monthly • Managed distributors (Guitar Center, Music friends, local music/audio stores) in the U.S. • Wrote press releases for event announcements and public relations • Planned and participated in promotional activities and trade shows (NAMM Show) • Collaborated with designers and the editorial team on marketing materials
D

Digital Marketing Consultant

Degrees of Success LLCOct 2013 - Nov 2013 • 2 mos• Generated 35% new leads by leveraging multiple social media - YouTube, Facebook, Twitter, LinkedIn • Directed a successful search engine marketing campaign that utilized solid linking and keyword research tactics • Devised email strategies, including segmenting strategies, welcome email auto respondents and promotion campaigns. (by Mailchimp, Constant Contact)
B

Marketing Intern

BeniComp GroupMay 2013 - Aug 2013 • 4 mos• Conducted digital marketing strategy to promote new brand (PulsePlus) from family brand (Benicomp Group) • Created App content, logic and layout design • Designed website content and layout (Includes Logo and slogan design)
S

Marketing Intern

SavvyRookies - #1 Career Accelerator for International StudentsMay 2013 - Aug 2013 • 4 mos• Worked on website content (use Google Analytics/Google AdWords to increase traffic) • Updated and manage Social Medias (Facebook, LinkedIn) • Contacted associations like CSSA to build up relationship • Conducted marketing strategy for new workshop promotion
U

Marketing Tutor

University of South FloridaJan 2013 - May 2013 • 5 mos• Effectively assisted students with marketing project and research paper
W

Sales Manager

Westin Hotels & ResortsApr 2011 - Dec 2011 • 9 mos• Managed 200+ accounts. Exceeded personal sales objectives by $1.7 M • Moved market ranking of the hotel from 6th to 1st in the region • Developed and Executed signature events for customers, such as Christmas Thank You Party • Managed customer loyalty program (SPG, StarChoice) effectively, Grew new members

Education

U

University of South Florida

Master's degree, Marketing2012 - 2013
S

Shenzhen University

Bachelor's degree, Marketing2006 - 2010

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.