Andre Martins

Product Manager • Florianópolis, SC, BR

Product Management

Product Strategy

Product Marketing

Project Management

Available for hire fromNegotiable

Full-Time Roles

Contracts

Product Management + UX Fractional Executive & Advisor

15+ years w/ startups (YC, FRC) and Fortune 100s (Walmart, Unilever) • 4+ years at Disney • 2x Founder • Product Advisor • 500+ PMs & Designers mentored (Springboard.com, ESPM University) • Working remotely

Projects

Sofa Digital / Filmelier

A TV guide for streaming - Leading an agile team of FE / BE devs, QAs, Designers and Marketing specialists - Rebranding and design system implementation - Competitive intelligence and Market research - Coordinating contractors for UX Research and SEO Consultancy for improvements - Leading the transition of a legacy code into a new version, including no-code (Webflow) - Expansion on multiple markets and localization initiatives - 1300% organic traffic growth with 32m pageviews in one yearSee More

Awari

EdTech Bootcamp (Accelerated by YC W21) - VP of product and advisor, reporting directly to the CEO - Leading a team of 20+ people, including CS, Engineering, Operations, Product and Learning - Hiring and department restructuring - Implementing agile processes across the company - GTM strategy for the product that became responsible for 90% of the company revenue in 2 monthsSee More

Woolf

College as a Service startup funded by FRC (First Round Capital) - Director of Product and ELT member, reporting to the CEO - Fully remote teams, in various countries (US, EMEA, Latam) - Implementing new brand transition and design system - Creating user stories, defining features and leading the product roadmap - Recruiting and managing 2 PMs and 2 designers and coordinating with CTO and engineers - Establishing new processes and reports for teams - Building user flows to fix the UX and the product - Launching 10+ new features in less than a year, changing all aspects of the product See More

Work History

Product Management & UX Consultant

Private ConsultancyJan 2015 - Present • 9 yrs 8 mos• Product Management & Design Consultancy for several companies (Walmart, Unilever), US and worldwide. • Product Design/Mgmt projects for Catalant (Boston), Gigster (San Francisco), Tapps Games (Brazil) and The Martec (Australia). • Innovation / Startups / New Business Consultant for startups and Fortune 100s. • Various courses and in-company training on UX, Product Management and Startup/Innovation. • Product Management Mentor & Teacher at Springboard, Tera, Growthmentor and OpenClassrooms.com (France).

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