Anthony Martinez

Databases

Sales Copy

LinkedIn Ads

Digital Advertising

Data Formatting

Digital Marketing

Marketing Strategy

Data Cleaning

Advertising

Data Management

Data Entry

Data Cleansing

Copywriting

Copy Editing

Available for hire fromNegotiable

Full-Time Roles

Contracts

Freelance social media expert and copywriter passionate about providing my services to help others.

Hello! I'm Anthony Martinez, a dynamic Digital Marketer specializing in integrated marketing with a deep focus on analytics. I graduated from New York University with an MS in Integrated Marketing and a concentration in Marketing Analytics, complemented by a BA in Advertising/Public Relations from the University of Central Florida. My skill set spans across various platforms enabling me to excel in social media management, analysis, email marketing, and copywriting. I have honed my expertise through internships at leading companies like Meiyume and Taylor&Pond, where I was deeply involved in market research, content creation, digital advertising, and social media management. Check out my portfolio linked below!!

Projects

Resume

Link to the portfolio.

Work History

Digital Marketing Intern

Hungry PantsJan 2021 - May 2021 • 5 mosCreate and brainstorm new content for social media accounts and promotional materials Organized a content calendar to track posts throughout socials Act as a liaison between community partnerships and non-profits Reach out to media and local news for coverage and event opportunities

Market Analyst Intern

FreeAxezAug 2022 - Dec 2022 • 5 mosInterpret data and provide insights into company KPIs Follow social media growth and engagement Assist in social and content marketing campaign execution Track logistics for tradeshows and marketing events

Account Management Intern

Taylor&PondJan 2023 - May 2023 • 5 mosReview aggregated data using social measurement tools and report on insights for client-facing reports Content Generation, Community Management, and Social Listening Actively monitor and engage with the online community Assist with the development and production of social media content calendars and scheduling of content Build Influencer creative briefs Draft content for social properties and Influencer Activation Create engaging copy for content, mirroring the brand voice Clients include but are not limited to CoverGirl, Manic Panic, Surface Hair, MyKirei, & Ban Deodorant

Digital marketing Intern

MeiyumeJul 2023 - Jan 2024 • 7 mosConducted in-depth market research & analysis (competitor’s analysis, trend research, market insights, product marketing understanding, etc) Content creation (press releases, articles, thought-leadership blog posts) Digital advertising (Google Ads, LinkedIn Ads) Marketing data collection (from Google Analytics, LinkedIn and Instagram) Presentation deck design and templates Social media & website management (LinkedIn, Instagram, WordPress) SEO keyword research (US region)

Education

University of Central Florida

Bachelor's Degree, Advertising/PR

New York University

Master's Degree, Integrated marketing with concentration in analytics

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