Top Talent like Aparna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Aparna P.

Social Ad Campaigns
Mobile Marketing
Mobile User Acquisition
Digital Advertising
Advertising
Facebook Ads
Available for hire fromNegotiable
Contracts
Performance Marketer | 7+ yrs | $19M+ Ad Spend | 10M+ Users | Games, Apps & D2C | Meta • Google • TikTok • AppLovin (10+ channels)
I’m a Performance Marketing Expert with 7+ years of experience scaling Games, Apps, and D2C brands across global markets (US, UK, India, AU, NZ, EU). $19M+ ad spend managed, 10M+ users acquired, campaigns run across 10+ countries & 10+ ad platforms (Meta, Google, TikTok, AppLovin & more). I help brands scale profitably by building high-ROAS campaign structures, uncovering growth blockers in your data, and keeping strict guardrails on profitability. Most clients see results within 30–60 days. If you’re a US-based brand looking to unlock new growth through paid ads, let’s connect!

Work History

C

Media Buyer & Creative Strategist

ChiChi- Managed paid media across Meta, Google, TikTok and Spotify to drive sales on ChiChi Foods’ DTC store and Target stores in Southern California. - Store: Reduced CAC by 2.5x while maintaining AOV on ChiChi’s e-commerce store. - Target: Increased sales by 70% in Target’s Orange County and Simi Valley locations (vs. control stores) through localised Meta brand campaigns.
G

User Acquisition Manager

Games24x7Mar 2021 - Mar 2025 • 4 yrs 1 mo- Managed paid social campaigns across Meta, Snapchat, and Twitter for My11Circle, driving over 9.2 million users with a media budget of ~$20M. - Ran user acquisition campaigns on SDK networks including AppLovin, Unity, Liftoff, and Moloco; saw limited success due to attribution hijacking and fraud challenges in the Indian Android app ecosystem.
H

Advertising Manager

Hello SugarDec 2023 - Feb 2025 • 1 yr 3 mos- Drove lead generation for Hello Sugar across Meta, Google, X (Twitter), TikTok, and Snapchat, boosting bookings for 71+ locations.
T

User Acquisition Manager

Tempi.comJul 2024 - Jan 2025 • 7 mos- Acquired Tempi's first 10,000 users with Google and Meta ads.
T

Senior Manager Marketing Communications

Tata MotorsJul 2018 - Mar 2021 • 2 yrs 9 mos
P

Business Development Intern

Positive Food Ventures (A subsidiary of Food Empire Holdings)Feb 2018 - May 2018 • 4 mos
J

Summer Intern

Johnson & JohnsonApr 2017 - May 2017 • 2 mos
O

Intern

OliveboardAug 2015 - Feb 2016 • 7 mos

Education

I

Indian Institute of Foreign Trade

Master of Business Administration (M.B.A.)2016 - 2018
D

Delhi University

Bachelor’s Degree, Physics2012 - 2015

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Performance Marketer | 7+ yrs | $19M+ Ad Spend | 10M+ Users | Games, Apps & D2C | Meta • Google • TikTok • AppLovin (10+ channels)
I’m a Performance Marketing Expert with 7+ years of experience scaling Games, Apps, and D2C brands across global markets (US, UK, India, AU, NZ, EU). $19M+ ad spend managed, 10M+ users acquired, campaigns run across 10+ countries & 10+ ad platforms (Meta, Google, TikTok, AppLovin & more). I help brands scale profitably by building high-ROAS campaign structures, uncovering growth blockers in your data, and keeping strict guardrails on profitability. Most clients see results within 30–60 days. If you’re a US-based brand looking to unlock new growth through paid ads, let’s connect!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Aparna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Aparna P.

Social Ad Campaigns
Mobile Marketing
Mobile User Acquisition
Digital Advertising
Advertising
Facebook Ads
Available for hire fromNegotiable
Contracts

Work History

C

Media Buyer & Creative Strategist

ChiChi- Managed paid media across Meta, Google, TikTok and Spotify to drive sales on ChiChi Foods’ DTC store and Target stores in Southern California. - Store: Reduced CAC by 2.5x while maintaining AOV on ChiChi’s e-commerce store. - Target: Increased sales by 70% in Target’s Orange County and Simi Valley locations (vs. control stores) through localised Meta brand campaigns.
G

User Acquisition Manager

Games24x7Mar 2021 - Mar 2025 • 4 yrs 1 mo- Managed paid social campaigns across Meta, Snapchat, and Twitter for My11Circle, driving over 9.2 million users with a media budget of ~$20M. - Ran user acquisition campaigns on SDK networks including AppLovin, Unity, Liftoff, and Moloco; saw limited success due to attribution hijacking and fraud challenges in the Indian Android app ecosystem.
H

Advertising Manager

Hello SugarDec 2023 - Feb 2025 • 1 yr 3 mos- Drove lead generation for Hello Sugar across Meta, Google, X (Twitter), TikTok, and Snapchat, boosting bookings for 71+ locations.
T

User Acquisition Manager

Tempi.comJul 2024 - Jan 2025 • 7 mos- Acquired Tempi's first 10,000 users with Google and Meta ads.
T

Senior Manager Marketing Communications

Tata MotorsJul 2018 - Mar 2021 • 2 yrs 9 mos
P

Business Development Intern

Positive Food Ventures (A subsidiary of Food Empire Holdings)Feb 2018 - May 2018 • 4 mos
J

Summer Intern

Johnson & JohnsonApr 2017 - May 2017 • 2 mos
O

Intern

OliveboardAug 2015 - Feb 2016 • 7 mos

Education

I

Indian Institute of Foreign Trade

Master of Business Administration (M.B.A.)2016 - 2018
D

Delhi University

Bachelor’s Degree, Physics2012 - 2015

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.