Top Talent like Ayahna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ayahna Hu

Social Media Marketing Specialist •
Social Media Marketing
Digital Marketing
Social Media Management
Available for hire fromNegotiable
Contracts
Digital and Social Media Marketer
An experienced Social Media Coordinator with a passion for driving audience engagement, brand loyalty, and conversions. Committed to leveraging industry-leading strategies and technologies to create effective campaigns and optimize outcomes. Seeking to utilize exceptional analytical, organizational, and communication skills in a role that will enable me to further strengthen my digital marketing skillset.

Projects

My Work at Crane Wellness

This is an overview of some of my social media management and digital marketing work at this company so far.

Work History

C

Marketing Assistant

Crane WellnessPart-time Employee- Managed paid and organic social campaigns targeting existing customers, resulting in a 53% increase in cross-sell and up-sell opportunities - Grew email subscriber list by 40% using lead generation tactics, including giveaways and customized website pop-ups - Wrote engaging copy for social media posts, driving a 20% increase in click-through rates for blog and product links - Developed influencer marketing campaigns that resulted in an 60% increase in sales attributed to user-generated content
C

Social Media Strategist

CatalystSep 2023 - Mar 2024 • 7 mos- Restructured and optimized the existing social media strategy, resulting in an increase of 30% in customer engagement - Led an internal team to brainstorm and create event-specific social media campaigns, increasing likes by 55% - Created visually compelling content using Canva and Adobe Creative Suite, maintaining brand consistency across channels
C

Digital Media Manager

C.E.A.A.LJun 2020 - Jan 2022 • 1 yr 8 mos- Conducted a thorough analysis of existing content to identify improvement opportunities, implementing data-driven strategies that enhanced overall brand awareness and engagement - Implemented A/B testing for social media ads, optimizing for conversion and reducing cost-per-click by 25% - Integrated social proof and customer testimonials into social media and email strategies to boost brand loyalty and retention
S

Assistant English Teacher

Southwestern Community College DistrictAug 2020 - Jun 2021 • 11 mos- Supervised performance metrics for 50+ students and documented student progress in 3 Excel pivot tables - Coordinated 30+ hours of weekly tutor sessions, Zoom meetings, and email communications with faculty and students - Designed educational materials, study session flyers, bulletin board displays, project infographics, and comprehensive lesson plans using Canva and Adobe Photoshop

Education

University of California, Irvine

Bachelor of Arts - BA, Sociology, ArtJun 2024

Pratt Institute

Fine/Studio Arts, GeneralJan 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital and Social Media Marketer
An experienced Social Media Coordinator with a passion for driving audience engagement, brand loyalty, and conversions. Committed to leveraging industry-leading strategies and technologies to create effective campaigns and optimize outcomes. Seeking to utilize exceptional analytical, organizational, and communication skills in a role that will enable me to further strengthen my digital marketing skillset.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Ayahna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Ayahna Hu

Social Media Marketing Specialist •
Social Media Marketing
Digital Marketing
Social Media Management
Available for hire fromNegotiable
Contracts

Projects

My Work at Crane Wellness

This is an overview of some of my social media management and digital marketing work at this company so far.

Work History

C

Marketing Assistant

Crane WellnessPart-time Employee- Managed paid and organic social campaigns targeting existing customers, resulting in a 53% increase in cross-sell and up-sell opportunities - Grew email subscriber list by 40% using lead generation tactics, including giveaways and customized website pop-ups - Wrote engaging copy for social media posts, driving a 20% increase in click-through rates for blog and product links - Developed influencer marketing campaigns that resulted in an 60% increase in sales attributed to user-generated content
C

Social Media Strategist

CatalystSep 2023 - Mar 2024 • 7 mos- Restructured and optimized the existing social media strategy, resulting in an increase of 30% in customer engagement - Led an internal team to brainstorm and create event-specific social media campaigns, increasing likes by 55% - Created visually compelling content using Canva and Adobe Creative Suite, maintaining brand consistency across channels
C

Digital Media Manager

C.E.A.A.LJun 2020 - Jan 2022 • 1 yr 8 mos- Conducted a thorough analysis of existing content to identify improvement opportunities, implementing data-driven strategies that enhanced overall brand awareness and engagement - Implemented A/B testing for social media ads, optimizing for conversion and reducing cost-per-click by 25% - Integrated social proof and customer testimonials into social media and email strategies to boost brand loyalty and retention
S

Assistant English Teacher

Southwestern Community College DistrictAug 2020 - Jun 2021 • 11 mos- Supervised performance metrics for 50+ students and documented student progress in 3 Excel pivot tables - Coordinated 30+ hours of weekly tutor sessions, Zoom meetings, and email communications with faculty and students - Designed educational materials, study session flyers, bulletin board displays, project infographics, and comprehensive lesson plans using Canva and Adobe Photoshop

Education

University of California, Irvine

Bachelor of Arts - BA, Sociology, ArtJun 2024

Pratt Institute

Fine/Studio Arts, GeneralJan 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.