Top talent is on Pangea

You are viewing Brenda's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.
Recently Active

Brenda Robinson

Content Marketing Manager • Social Media Marketing Specialist • PR and Communications Specialist • KCMO, MO, US
Top Earner
Wordpress
HTML/CSS
Canva
Graphic Design
Social Media Design
Community Building
Creative Writing
Brand Strategy
Social Networking
Account Management
Blog Writing
Copywriting
Social Media
Adobe Creative Suite
Digital Marketing
Creative Marketing
Social Media Marketing
Marketing
Available for hire fromNegotiable
Contracts
Full-Time Roles
Social Media Management & Copywriting | Recent Grad: Communication Studies BA
I am a recent college graduate with a Bachelor of Arts in Communication Studies (Public Communications Emphasis). I use my social media, copywriting, and graphic design skills to help primarily SaaS and other tech companies with all of their online marketing needs. Some fun facts about me: 1) Harry Styles follows me on Twitter. I know, I can't believe it either. 2) I have a viral TikTok with almost 6 million views and almost 700K likes. Funnily enough, I made the TikTok one random afternoon during the height of the COVID-19 pandemic in 2020! 3) My first official job was working at McDonald's at 15 years old. It's safe to say that flipping burgers and making french fries wasn't a passion of mine. I don't bite, connect with me today!

Projects

Brenda Robinson - Social Media Portfolio

Brenda Robinson’s social media portfolio showcasing social media videos, graphic designs, and captions.

Brenda Robinson - Writing Samples

Brenda Robinson’s writing samples including blog posts from a variety of industries and PR pitches/campaigns.

Brenda Robinson - Public Relations Portfolio

Brenda Robinson’s public relations portfolio showcasing written pitches and HAROs (Help a Reporter Out) questions answered on behalf of executives at company.See More

Brenda Robinson - Graphic Design Portfolio

Brenda Robinson's graphic design portfolio showcasing flyer, social media, and newsletter campaign designs.

Lyft Capstone Project: Diary of a Lyft Driver

Brenda Robinson's capstone project for Lyft: Diary of a Lyft Driver. People love to see celebrities and influencers doing everyday things. So what would happen if we worked with the most relatable Gen Z content creators (age 25 and up) by inviting them to drive for Lyft?See More

CTR Hiring Fair Video - Ingenuity Prep

Goals: 1. Create a video highlighting the unique experience of working for Ingenuity Prep 2. Recruit new teachers in the CTR Hiring Fair by creating strong, engaging, unique recruitment materials Outcomes: 1. Created a new Ingenuity Prep using iMovie with animated graphics, photos, and video clips compiled by Ingenuity Prep https://www.youtube.com/watch?v=_9fS7NAGWKMSee More

HubSpot - Instagram Highlights Proposal

Goals: 1. Propose a revamp of HubSpot's current Instagram highlights 2. Improve showcase of HubSpot's content and resources available for free Outcomes: 1. Presented Instagram Highlights proposal to 10 internal Brand Marketing team members 2. Improved research and strategizing skills https://docs.google.com/presentation/d/1HvTmX-iily1iFQDG0to2JvlsrmwW5cfQ8-pa5g9hdEw/edit?usp=sharingSee More

HubSpot - Social Media Trends Report

Role: Brand Social Marketing Co-Op Company: HubSpot Trends report showcasing social media content (mainly on TikTok) that was trending at the time and concepts to potentially create content based on that trend.See More

WRITING: Opinion: TikTok’s Latest Influencer is a Murderer: Gypsy Rose Blanchard

From prison inmate to social media star, Blanchard’s following continues to grow. After eight years in prison, the 32-year-old Gypsy Rose Blanchard was freed for orchestrating the murder of her mother, Clauddine “Dee Dee” Blanchard. Now, she has almost 10 million followers on TikTok and over eight million on Instagram. The Springfield, Missouri, native has garnered significant media attention since she was released, posing for photos and chatting with paparazzi. Being both a murderer and a victim, Gypsy Rose Blanchard’s case is extremely interesting – but does she deserve to be a social media sensation for it?See More

WRITING: Dismantling Racism in the Food System | Known & Grown STL

'Dismantling Racism in the Food System', written by Brenda Robinson, highlights the history and impact racism has on the lives of the United States food system.See More

WRITING: Eight Organizations Receive Centering Black Voices Grants

'Eight Organizations Receive Centering Black Voices Grants', written by Brenda Robinson, highlights 8 nonprofit organizations in Kansas City and their accomplishment of receiving a grant. See More

WRITING: The Transition Academy Helps Youth with Disabilities Plan Their Futures

'The Transition Academy Helps Youth with Disabilities Plan Their Futures', written by Brenda Robinson, spotlights the founder Kim Riley of The Transition Academy and the contributions the organization hopes to make in Kansas City.See More

WRITING: Lyrik’s Institution Works to Empower KC Youth

'Lyrik’s Institution Works to Empower KC Youth', written by Brenda Robinson, spotlights the founder Kyle Hollins of the Lyrik’s Institution and the contributions the organization hopes to make in Kansas City.See More

WRITING/SOCIAL: The Alliance for a Healthy Kansas

'The Alliance for a Healthy Kansas', written by Brenda Robinson, features a local Kansas nonprofit organization working towards the expansion of KanCare (Medicaid) coverage.See More

Work History

V

Copywriter Intern

VMLInternJun 2024 - Present • 4 mos- Write clear, concise, and compelling copy that effectively communicates the desired message to audience. - Collaborate with designers, art directors, and others to ensure the copy and design work together. - Proofread and edit copy to ensure accuracy, consistency, and adherence to brand guidelines. Client: Wendy's Software/Tools: Google Drive, Microsoft Teams, Microsoft Office
V

Copywriter Intern

Victorious SocialJan 2024 - Present • 9 mos- Compose drafts of website copy, email campaigns, social media posts, and YouTube descriptions for review. - Craft social media captions for 20+ clients, generating 30+ posts per week. - Summarize YouTube video content into easy-to-understand video descriptions with timestamps. Software/Tools: Microsoft Office, Loomly, Dropbox
H

Associate Marketing Manager

HubSpotJun 2023 - Mar 2024 • 10 mos- Develop, implement, and coordinate original email marketing campaigns to segments of cold lead database. - Manage segmentation/targeting, resulting in a 20% increase in engagement and 10% increase in conversions. - Analyze email performance metrics and implement A/B testing strategies to measure campaign effectiveness.
C

Social Media Coordinator

CenterbaseMar 2023 - Sep 2023 • 7 mos- Writing, editing, and publishing engaging content for Legalfit clients on various platforms. - Help define the social strategy and voice for different clients and platforms. - Optimizing social media posts (language, tone, message) based on our target audience’s behaviors. - Provide reporting of social performance metrics and ongoing insights and recommendations to internal teams and clients based on findings. - Stay up-to-date with changes in all social platforms ensuring maximum effectiveness. - Develop an optimal posting schedule, considering web traffic and customer engagement metrics. Software/Tools: Adobe Creative Suite, Microsoft 365 Platforms: Facebook, LinkedIn, Google My Business
L

Copywriter Intern

LyftSep 2022 - Nov 2022 • 3 mos- Generate writing for headlines, campaign emails, in-app notifications, landing pages, products, and social. - Work with cross-functional teams to resolve feedback and identify solutions to business challenges. - Partner with art/creative directors, marketers, lawyers, project managers, and developers for copy.
H

Brand Social Marketing Co-Op

HubSpotAug 2022 - Dec 2022 • 4 mos- Research, development, and planning for emerging channels like TikTok, Pinterest, and/or Reddit. - Create social media trend reports, calling out areas of opportunity for our team and providing emerging examples of best-in-class social examples. - Content planning and support in line with social editorial strategy. - Writing social media creative briefs and project kick-off documents. - Support for community management, growth, and earned social needs.
S

SEO Content Production Intern

Savings UnitedJun 2022 - Oct 2022 • 5 mos- Design and implement content & on-page SEO, technical SEO, and off-page SEO strategies. - Conduct SEO keyword research to improve the ranking for credit card comparison pages. - Research US Market insights and build reference documents for freelancers to produce comparison pages.
J

Public Relations & Communications Intern

JerryMay 2022 - Aug 2022 • 3 mos- Supported media relations outreach media to develop targeted media pitches with 50-100 reporters each. - Developed the Coffee Roulette employee engagement program for 300+ employees and contractors. - Drafted and edited social media content for TikTok, contributing to a 15% follower increase.
P

Influencer Marketing Intern

Power Digital MarketingMay 2022 - Jul 2022 • 2 mos- Developed influencer marketing campaigns for clients including MyFitnessPal, Doc Martens, etc. - Identified trends & developments in the industry and social media platforms, including Instagram + TikTok. - Negotiated contracts for all influencer collabs, including annual partnerships and short-term projects.
C

Public Relations Intern

Cristina Ruales Co.Mar 2022 - May 2022 • 3 mos- Produce press materials including news releases, media alerts, pitch letters, media pitching, and outreach presentations. - Schedule and coordinate meetings and appointments for CEO and public relations team. - Develop social media content for Instagram. - Research and develop strategic media outreach ideas.
A

Music Editorial & Radio Content Strategy Intern

AppleJan 2022 - Aug 2022 • 8 mos- Work closely with the Values Cross-Content Planning team to develop and track Radio content for company-wide campaigns such as Pride, Black History Month, Latin Heritage Month, etc. - Assist the Radio Content Strategy Lead to review new radio show requests, design requests, and video requests. - Lead daily/weekly/monthly communication to internal teams. - Update trackers that are essential to the day-to-day functions of Apple Music Radio internal teams. - Create a radio show brief, produce, edit, and launch an Apple Music Radio Show from start to finish. - Pilot the creation of an Apple Music Master Cultural Calendar that features a collection/database of historical events within Apple as an organization, anniversaries and birthdays of top musical artists, international/national/local events of cultural significance, holidays, etc.
R

Communications Intern

REACH Healthcare FoundationJan 2022 - May 2022 • 4 mos- Assist with the REACH Foundation’s print and electronic communications, including drafting content on grant awards, event announcements, grantee profiles, and other materials. - Contribute to the planning and development of social media content for platforms including LinkedIn, Twitter, and Facebook. - Brainstorm creative content ideas and author blog posts for the REACH Foundation website. - Coordinate creation of the e-newsletter to 1000+ REACH supporters/followers using Mailchimp. - Research international, national, and regional health issues and trends to identify content for the foundation’s electronic newsletter and social media channels. - Lead design meetings with the foundation’s contracted marketing agency. - Create designs, concepts, and sample layouts based on knowledge of layout and aesthetic design theories/concepts. - Prepare illustrations and rough sketches of digital marketing materials, discussing them with Director of Communications for feedback, making necessary changes, and scheduling on social media platforms upon approval. - Develop graphics and layouts for social media, newsletter, and website mirroring company brand style.
I

Communications Intern

Ingenuity PrepJul 2021 - Jul 2022 • 1 yr 1 mo- Manage, oversee, and post content for social media accounts including Instagram, LinkedIn, and Facebook. - Build social media campaigns focusing on attracting high-quality talent to open job positions at Ingenuity Prep. - Create blog posts highlighting the organization's accomplishments, best practices, and other education topics. - Understand the overall mission of the school, including the brand, our audience, and all other aspects of marketing to create an authentic voice in all internal/external communications. - Assist in analyzing social media and recruitment data to create annual and quarterly performance reports. - Interact with followers and potential partners by communicating and answering questions through the company's social pages.
M

External Communications Intern

Missouri Coalition for the EnvironmentJun 2021 - Sep 2021 • 3 mos- Researched, wrote, and scheduled relevant, high-quality content for social media channels including Instagram and Facebook. - Wrote and produced monthly e-newsletters to followers and farmers, reaching a community of 20+ farmers and 1,000+ followers. - Created and coordinated promotional materials as needed to promote MCE, the work of farmers in the K&G program, and to educate the public. - Assisted in occasional website content edits and updates using WordPress.
R

University Recruiting Coordinator Intern

Roku Inc.May 2021 - Aug 2021 • 3 mos- Serve as the first official University Recruiting Intern for Roku Inc. - Develop structure and processes for the future of the Roku internship program. - Host professional development, personal development, and team bonding events for interns to foster community. - Develop an incoming ambassador program for the Fall 2021-Spring 2022 academic year. - Create a Roku intern newsletter to spotlight intern accomplishments and stories. - Produce "Day in the Life" intern videos to focus on intern program branding.
H

Program Assistant, Henry W. & Marion H. Bloch Scholarship Programs

Henry W. & Marion H. Bloch Scholarship ProgramsApr 2021 - Aug 2021 • 5 mos- Designed graphics and new Bloch Scholars Program logo using Canva and Adobe Creative Suite to prepare for social media campaign launch. - Led event planning preparation for the 2021 Bloch Scholars Program Luncheon, hosting 100+ key benefactors, sponsors, guests, and Bloch Scholars students. - Recruited 100+ incoming college students to apply for a $40,000+ full-tuition scholarship program through phone and email. - Maintained communications with 60+ college students ranging from freshmen to seniors regarding participation in scholarship program through hosting events, email, and phone calls.
G

Public Policy Intern

Greater Kansas City Chamber of CommerceJan 2021 - May 2021 • 5 mos- Prepared 20+ events for business leaders and elected officials in the Kansas City area. - Researched the Mansfield Rule and led efforts to potentially implement a similar policy for 160+ healthcare organizations in Kansas and Missouri. - Maintained a database of 20+ Municipal ID programs in the United States to gather information on potential implementation in Missouri. - Collaborated to create the Welcoming KC Plan document and website, focused on bettering the lives on 63,000+ immigrant residents in Kansas City. - Analyzed benefits of wellness programs for employees, specifically for small businesses in Kansas City, and created a presentation with 5 other interns providing in-depth research on how to create a wellness program.
B

SEO Intern

BlueTickSocialDec 2020 - Feb 2021 • 3 mos- Implemented complex HTML and CSS graphic user interfaces to WordPress website. - Maintained WordPress plugins and optimized site features to improve UX (user experience) and grow site speeds by 40%. - Used SEO (Search-Engine Optimization) best practices to elevate web presence for website blog posts and increased webpage views by 67%.
L

Social Media Marketing Intern

LIVEKINDLYOct 2020 - Jan 2021 • 4 mos- Created social media content for LIVEKINDLY social channels including the LIVEKINDLY website, Instagram, Twitter, and Pinterest. - Worked alongside the team to create a plan for social media strategies - Assisted in the growth of the brand by raising awareness through various social media platforms, increasing the follower count by 20,000 by the end of the internship. - Monitored postings to ensure the brand message is constant from the terminology used to images posted. - Interact with followers and potential customers by communicating and answering questions through the company's social pages.

Social Media & Communications Student Ambassador

UMKC Regnier InstituteSep 2020 - Nov 2022 • 2 yrs 3 mos- Promote involvement in Regnier Institute programs among 16,000+ UMKC students through social media, phone, and email. - Administer Regnier Institute student social media sites, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. - Implement marketing and promotional tactics that have resulted in an overall 56% growth in total social media engagement and an overall 30% increase in website traffic from social media posts. - Lead in the design, development, and implementation of the graphic, layout, and production of communication materials. - Delegate marketing and communications related tasks to 5 members of the Regnier Institute Ambassador team and provide counsel on social media, writing, and design projects.
N

NASA L'Space Mission Concept Academy - Project Manager

NASAAug 2020 - Jan 2021 • 6 mos- Oversaw a team of 10 upperclassmen to complete our group project of creating a Preliminary Design Review. - Scheduled and coordinated meetings, including group meetings and 1:1 meetings, using Zoom and Webex. - Served as the main line of communication between NASA L'SPACE program and team members by having weekly check-ins to update work progress. - Led the Business Administration team to create the Team and Mission Gantt charts.
C

Sales Associate

CVS PharmacyJun 2019 - Aug 2020 • 1 yr 3 mos- Provided differentiated customer service by anticipating customer needs, demonstrating compassion and care in all interactions, and actively identifying and resolving potential service issues. - Focused on the customer by giving a warm and friendly greeting, maintaining eye contact and offering help locating additional items, when needed. - Accurately performed cashier duties - handling cash, checks and credit card transactions with precision while following company policies and procedures. - Maintained the sales floor by restocking shelves, checking in vendors, updating pricing information and completing inventory management tasks as directed by store manager. - Provided customer support to all departments, including photo and beauty, ensuring departments are fully stocked and operational while remaining current with all updated services and tools.
T

Sales Associate

The TJX Companies, Inc.Dec 2018 - Jul 2019 • 8 mos- Accurately rung customer purchases/returns and counted change back to the customer according to established operating procedures. - Promoted credit and loyalty programs during customer interactions. - Maintained and upheld merchandising philosophy and follows established merchandising procedures and standards. - Accurately processed and prepared merchandise for the sales floor following company procedures and standards. - Initiated and participated in store recovery as needed throughout the day. - Maintained all organizational, cleanliness, and recovery standards for the sales floor and participated in the maintenance/cleanliness of the entire store. - Supported and participated in store shrink reduction goals and programs.
Reviews
Exceeds Expectations
Exceeds ExpectationsRecommended by clients 2 times.
Brenda has received Kudos for:
Teamwork (1)
Reliability (1)

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

"Brenda is a rockstar! Finished the task perfectly and before the deadline. "
Rachel F.Creator Labs
"Brenda was wonderful with design & creativity. Looking forward to working again with her in the future"
April I.DFY Unlimited

Education

University of Missouri-Kansas City

Bachelor's Degree, Communication StudiesAug 2020 - Present

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Social Media Management & Copywriting | Recent Grad: Communication Studies BA
I am a recent college graduate with a Bachelor of Arts in Communication Studies (Public Communications Emphasis). I use my social media, copywriting, and graphic design skills to help primarily SaaS and other tech companies with all of their online marketing needs. Some fun facts about me: 1) Harry Styles follows me on Twitter. I know, I can't believe it either. 2) I have a viral TikTok with almost 6 million views and almost 700K likes. Funnily enough, I made the TikTok one random afternoon during the height of the COVID-19 pandemic in 2020! 3) My first official job was working at McDonald's at 15 years old. It's safe to say that flipping burgers and making french fries wasn't a passion of mine. I don't bite, connect with me today!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top talent is on Pangea

You are viewing Brenda's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.

Brenda Robinson

Content Marketing Manager • Social Media Marketing Specialist • PR and Communications Specialist • KCMO, MO, US
Top Earner
Wordpress
HTML/CSS
Canva
Graphic Design
Social Media Design
Community Building
Creative Writing
Brand Strategy
Social Networking
Account Management
Blog Writing
Copywriting
Social Media
Adobe Creative Suite
Digital Marketing
Creative Marketing
Social Media Marketing
Marketing
Available for hire fromNegotiable
Contracts
Full-Time Roles

Projects

Brenda Robinson - Social Media Portfolio

Brenda Robinson’s social media portfolio showcasing social media videos, graphic designs, and captions.

Brenda Robinson - Writing Samples

Brenda Robinson’s writing samples including blog posts from a variety of industries and PR pitches/campaigns.

Brenda Robinson - Public Relations Portfolio

Brenda Robinson’s public relations portfolio showcasing written pitches and HAROs (Help a Reporter Out) questions answered on behalf of executives at company.

Brenda Robinson - Graphic Design Portfolio

Brenda Robinson's graphic design portfolio showcasing flyer, social media, and newsletter campaign designs.

Lyft Capstone Project: Diary of a Lyft Driver

Brenda Robinson's capstone project for Lyft: Diary of a Lyft Driver. People love to see celebrities and influencers doing everyday things. So what would happen if we worked with the most relatable Gen Z content creators (age 25 and up) by inviting them to drive for Lyft?

CTR Hiring Fair Video - Ingenuity Prep

Goals: 1. Create a video highlighting the unique experience of working for Ingenuity Prep 2. Recruit new teachers in the CTR Hiring Fair by creating strong, engaging, unique recruitment materials Outcomes: 1. Created a new Ingenuity Prep using iMovie with animated graphics, photos, and video clips compiled by Ingenuity Prep https://www.youtube.com/watch?v=_9fS7NAGWKM

HubSpot - Instagram Highlights Proposal

Goals: 1. Propose a revamp of HubSpot's current Instagram highlights 2. Improve showcase of HubSpot's content and resources available for free Outcomes: 1. Presented Instagram Highlights proposal to 10 internal Brand Marketing team members 2. Improved research and strategizing skills https://docs.google.com/presentation/d/1HvTmX-iily1iFQDG0to2JvlsrmwW5cfQ8-pa5g9hdEw/edit?usp=sharing

HubSpot - Social Media Trends Report

Role: Brand Social Marketing Co-Op Company: HubSpot Trends report showcasing social media content (mainly on TikTok) that was trending at the time and concepts to potentially create content based on that trend.

WRITING: Opinion: TikTok’s Latest Influencer is a Murderer: Gypsy Rose Blanchard

From prison inmate to social media star, Blanchard’s following continues to grow. After eight years in prison, the 32-year-old Gypsy Rose Blanchard was freed for orchestrating the murder of her mother, Clauddine “Dee Dee” Blanchard. Now, she has almost 10 million followers on TikTok and over eight million on Instagram. The Springfield, Missouri, native has garnered significant media attention since she was released, posing for photos and chatting with paparazzi. Being both a murderer and a victim, Gypsy Rose Blanchard’s case is extremely interesting – but does she deserve to be a social media sensation for it?

WRITING: Dismantling Racism in the Food System | Known & Grown STL

'Dismantling Racism in the Food System', written by Brenda Robinson, highlights the history and impact racism has on the lives of the United States food system.

WRITING: Eight Organizations Receive Centering Black Voices Grants

'Eight Organizations Receive Centering Black Voices Grants', written by Brenda Robinson, highlights 8 nonprofit organizations in Kansas City and their accomplishment of receiving a grant.

WRITING: The Transition Academy Helps Youth with Disabilities Plan Their Futures

'The Transition Academy Helps Youth with Disabilities Plan Their Futures', written by Brenda Robinson, spotlights the founder Kim Riley of The Transition Academy and the contributions the organization hopes to make in Kansas City.

WRITING: Lyrik’s Institution Works to Empower KC Youth

'Lyrik’s Institution Works to Empower KC Youth', written by Brenda Robinson, spotlights the founder Kyle Hollins of the Lyrik’s Institution and the contributions the organization hopes to make in Kansas City.

WRITING/SOCIAL: The Alliance for a Healthy Kansas

'The Alliance for a Healthy Kansas', written by Brenda Robinson, features a local Kansas nonprofit organization working towards the expansion of KanCare (Medicaid) coverage.

Work History

V

Copywriter Intern

VMLInternJun 2024 - Present • 4 mos- Write clear, concise, and compelling copy that effectively communicates the desired message to audience. - Collaborate with designers, art directors, and others to ensure the copy and design work together. - Proofread and edit copy to ensure accuracy, consistency, and adherence to brand guidelines. Client: Wendy's Software/Tools: Google Drive, Microsoft Teams, Microsoft Office
V

Copywriter Intern

Victorious SocialJan 2024 - Present • 9 mos- Compose drafts of website copy, email campaigns, social media posts, and YouTube descriptions for review. - Craft social media captions for 20+ clients, generating 30+ posts per week. - Summarize YouTube video content into easy-to-understand video descriptions with timestamps. Software/Tools: Microsoft Office, Loomly, Dropbox
H

Associate Marketing Manager

HubSpotJun 2023 - Mar 2024 • 10 mos- Develop, implement, and coordinate original email marketing campaigns to segments of cold lead database. - Manage segmentation/targeting, resulting in a 20% increase in engagement and 10% increase in conversions. - Analyze email performance metrics and implement A/B testing strategies to measure campaign effectiveness.
C

Social Media Coordinator

CenterbaseMar 2023 - Sep 2023 • 7 mos- Writing, editing, and publishing engaging content for Legalfit clients on various platforms. - Help define the social strategy and voice for different clients and platforms. - Optimizing social media posts (language, tone, message) based on our target audience’s behaviors. - Provide reporting of social performance metrics and ongoing insights and recommendations to internal teams and clients based on findings. - Stay up-to-date with changes in all social platforms ensuring maximum effectiveness. - Develop an optimal posting schedule, considering web traffic and customer engagement metrics. Software/Tools: Adobe Creative Suite, Microsoft 365 Platforms: Facebook, LinkedIn, Google My Business
L

Copywriter Intern

LyftSep 2022 - Nov 2022 • 3 mos- Generate writing for headlines, campaign emails, in-app notifications, landing pages, products, and social. - Work with cross-functional teams to resolve feedback and identify solutions to business challenges. - Partner with art/creative directors, marketers, lawyers, project managers, and developers for copy.
H

Brand Social Marketing Co-Op

HubSpotAug 2022 - Dec 2022 • 4 mos- Research, development, and planning for emerging channels like TikTok, Pinterest, and/or Reddit. - Create social media trend reports, calling out areas of opportunity for our team and providing emerging examples of best-in-class social examples. - Content planning and support in line with social editorial strategy. - Writing social media creative briefs and project kick-off documents. - Support for community management, growth, and earned social needs.
S

SEO Content Production Intern

Savings UnitedJun 2022 - Oct 2022 • 5 mos- Design and implement content & on-page SEO, technical SEO, and off-page SEO strategies. - Conduct SEO keyword research to improve the ranking for credit card comparison pages. - Research US Market insights and build reference documents for freelancers to produce comparison pages.
J

Public Relations & Communications Intern

JerryMay 2022 - Aug 2022 • 3 mos- Supported media relations outreach media to develop targeted media pitches with 50-100 reporters each. - Developed the Coffee Roulette employee engagement program for 300+ employees and contractors. - Drafted and edited social media content for TikTok, contributing to a 15% follower increase.
P

Influencer Marketing Intern

Power Digital MarketingMay 2022 - Jul 2022 • 2 mos- Developed influencer marketing campaigns for clients including MyFitnessPal, Doc Martens, etc. - Identified trends & developments in the industry and social media platforms, including Instagram + TikTok. - Negotiated contracts for all influencer collabs, including annual partnerships and short-term projects.
C

Public Relations Intern

Cristina Ruales Co.Mar 2022 - May 2022 • 3 mos- Produce press materials including news releases, media alerts, pitch letters, media pitching, and outreach presentations. - Schedule and coordinate meetings and appointments for CEO and public relations team. - Develop social media content for Instagram. - Research and develop strategic media outreach ideas.
A

Music Editorial & Radio Content Strategy Intern

AppleJan 2022 - Aug 2022 • 8 mos- Work closely with the Values Cross-Content Planning team to develop and track Radio content for company-wide campaigns such as Pride, Black History Month, Latin Heritage Month, etc. - Assist the Radio Content Strategy Lead to review new radio show requests, design requests, and video requests. - Lead daily/weekly/monthly communication to internal teams. - Update trackers that are essential to the day-to-day functions of Apple Music Radio internal teams. - Create a radio show brief, produce, edit, and launch an Apple Music Radio Show from start to finish. - Pilot the creation of an Apple Music Master Cultural Calendar that features a collection/database of historical events within Apple as an organization, anniversaries and birthdays of top musical artists, international/national/local events of cultural significance, holidays, etc.
R

Communications Intern

REACH Healthcare FoundationJan 2022 - May 2022 • 4 mos- Assist with the REACH Foundation’s print and electronic communications, including drafting content on grant awards, event announcements, grantee profiles, and other materials. - Contribute to the planning and development of social media content for platforms including LinkedIn, Twitter, and Facebook. - Brainstorm creative content ideas and author blog posts for the REACH Foundation website. - Coordinate creation of the e-newsletter to 1000+ REACH supporters/followers using Mailchimp. - Research international, national, and regional health issues and trends to identify content for the foundation’s electronic newsletter and social media channels. - Lead design meetings with the foundation’s contracted marketing agency. - Create designs, concepts, and sample layouts based on knowledge of layout and aesthetic design theories/concepts. - Prepare illustrations and rough sketches of digital marketing materials, discussing them with Director of Communications for feedback, making necessary changes, and scheduling on social media platforms upon approval. - Develop graphics and layouts for social media, newsletter, and website mirroring company brand style.
I

Communications Intern

Ingenuity PrepJul 2021 - Jul 2022 • 1 yr 1 mo- Manage, oversee, and post content for social media accounts including Instagram, LinkedIn, and Facebook. - Build social media campaigns focusing on attracting high-quality talent to open job positions at Ingenuity Prep. - Create blog posts highlighting the organization's accomplishments, best practices, and other education topics. - Understand the overall mission of the school, including the brand, our audience, and all other aspects of marketing to create an authentic voice in all internal/external communications. - Assist in analyzing social media and recruitment data to create annual and quarterly performance reports. - Interact with followers and potential partners by communicating and answering questions through the company's social pages.
M

External Communications Intern

Missouri Coalition for the EnvironmentJun 2021 - Sep 2021 • 3 mos- Researched, wrote, and scheduled relevant, high-quality content for social media channels including Instagram and Facebook. - Wrote and produced monthly e-newsletters to followers and farmers, reaching a community of 20+ farmers and 1,000+ followers. - Created and coordinated promotional materials as needed to promote MCE, the work of farmers in the K&G program, and to educate the public. - Assisted in occasional website content edits and updates using WordPress.
R

University Recruiting Coordinator Intern

Roku Inc.May 2021 - Aug 2021 • 3 mos- Serve as the first official University Recruiting Intern for Roku Inc. - Develop structure and processes for the future of the Roku internship program. - Host professional development, personal development, and team bonding events for interns to foster community. - Develop an incoming ambassador program for the Fall 2021-Spring 2022 academic year. - Create a Roku intern newsletter to spotlight intern accomplishments and stories. - Produce "Day in the Life" intern videos to focus on intern program branding.
H

Program Assistant, Henry W. & Marion H. Bloch Scholarship Programs

Henry W. & Marion H. Bloch Scholarship ProgramsApr 2021 - Aug 2021 • 5 mos- Designed graphics and new Bloch Scholars Program logo using Canva and Adobe Creative Suite to prepare for social media campaign launch. - Led event planning preparation for the 2021 Bloch Scholars Program Luncheon, hosting 100+ key benefactors, sponsors, guests, and Bloch Scholars students. - Recruited 100+ incoming college students to apply for a $40,000+ full-tuition scholarship program through phone and email. - Maintained communications with 60+ college students ranging from freshmen to seniors regarding participation in scholarship program through hosting events, email, and phone calls.
G

Public Policy Intern

Greater Kansas City Chamber of CommerceJan 2021 - May 2021 • 5 mos- Prepared 20+ events for business leaders and elected officials in the Kansas City area. - Researched the Mansfield Rule and led efforts to potentially implement a similar policy for 160+ healthcare organizations in Kansas and Missouri. - Maintained a database of 20+ Municipal ID programs in the United States to gather information on potential implementation in Missouri. - Collaborated to create the Welcoming KC Plan document and website, focused on bettering the lives on 63,000+ immigrant residents in Kansas City. - Analyzed benefits of wellness programs for employees, specifically for small businesses in Kansas City, and created a presentation with 5 other interns providing in-depth research on how to create a wellness program.
B

SEO Intern

BlueTickSocialDec 2020 - Feb 2021 • 3 mos- Implemented complex HTML and CSS graphic user interfaces to WordPress website. - Maintained WordPress plugins and optimized site features to improve UX (user experience) and grow site speeds by 40%. - Used SEO (Search-Engine Optimization) best practices to elevate web presence for website blog posts and increased webpage views by 67%.
L

Social Media Marketing Intern

LIVEKINDLYOct 2020 - Jan 2021 • 4 mos- Created social media content for LIVEKINDLY social channels including the LIVEKINDLY website, Instagram, Twitter, and Pinterest. - Worked alongside the team to create a plan for social media strategies - Assisted in the growth of the brand by raising awareness through various social media platforms, increasing the follower count by 20,000 by the end of the internship. - Monitored postings to ensure the brand message is constant from the terminology used to images posted. - Interact with followers and potential customers by communicating and answering questions through the company's social pages.

Social Media & Communications Student Ambassador

UMKC Regnier InstituteSep 2020 - Nov 2022 • 2 yrs 3 mos- Promote involvement in Regnier Institute programs among 16,000+ UMKC students through social media, phone, and email. - Administer Regnier Institute student social media sites, including Facebook, Twitter, Instagram, LinkedIn, and YouTube. - Implement marketing and promotional tactics that have resulted in an overall 56% growth in total social media engagement and an overall 30% increase in website traffic from social media posts. - Lead in the design, development, and implementation of the graphic, layout, and production of communication materials. - Delegate marketing and communications related tasks to 5 members of the Regnier Institute Ambassador team and provide counsel on social media, writing, and design projects.
N

NASA L'Space Mission Concept Academy - Project Manager

NASAAug 2020 - Jan 2021 • 6 mos- Oversaw a team of 10 upperclassmen to complete our group project of creating a Preliminary Design Review. - Scheduled and coordinated meetings, including group meetings and 1:1 meetings, using Zoom and Webex. - Served as the main line of communication between NASA L'SPACE program and team members by having weekly check-ins to update work progress. - Led the Business Administration team to create the Team and Mission Gantt charts.
C

Sales Associate

CVS PharmacyJun 2019 - Aug 2020 • 1 yr 3 mos- Provided differentiated customer service by anticipating customer needs, demonstrating compassion and care in all interactions, and actively identifying and resolving potential service issues. - Focused on the customer by giving a warm and friendly greeting, maintaining eye contact and offering help locating additional items, when needed. - Accurately performed cashier duties - handling cash, checks and credit card transactions with precision while following company policies and procedures. - Maintained the sales floor by restocking shelves, checking in vendors, updating pricing information and completing inventory management tasks as directed by store manager. - Provided customer support to all departments, including photo and beauty, ensuring departments are fully stocked and operational while remaining current with all updated services and tools.
T

Sales Associate

The TJX Companies, Inc.Dec 2018 - Jul 2019 • 8 mos- Accurately rung customer purchases/returns and counted change back to the customer according to established operating procedures. - Promoted credit and loyalty programs during customer interactions. - Maintained and upheld merchandising philosophy and follows established merchandising procedures and standards. - Accurately processed and prepared merchandise for the sales floor following company procedures and standards. - Initiated and participated in store recovery as needed throughout the day. - Maintained all organizational, cleanliness, and recovery standards for the sales floor and participated in the maintenance/cleanliness of the entire store. - Supported and participated in store shrink reduction goals and programs.
Reviews
Exceeds Expectations
Exceeds ExpectationsRecommended by clients 2 times.
Brenda has received Kudos for:
Teamwork (1)
Reliability (1)

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

"Brenda is a rockstar! Finished the task perfectly and before the deadline. "
Rachel F.Creator Labs
"Brenda was wonderful with design & creativity. Looking forward to working again with her in the future"
April I.DFY Unlimited

Education

University of Missouri-Kansas City

Bachelor's Degree, Communication StudiesAug 2020 - Present

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.
Hiring on PangeaPangea for ClientsPricingJob Description Generator
About PangeaOur MissionPangea BlogFrequently Asked Questions