Briana Bettison

Experienced Marketing Team Member with a demonstrated history of working in the marketing and advertising industry. Skilled in Microsoft Word, Advertising, Sales, Communication, and InDesign. Strong marketing professional with a Bachelor of Arts Communication focused in Advertising from the University of Alabama. Extensive experience in social media strategy, event marketing, and corporate travel consulting.

Work History

Corporate Travel Consultant

BCD Travel-Provide active travel consultation for clients, while providing travel details and up-selling related services. -Serve as a liaison between the company and peer organizations, communicating various issues and troubleshooting and resolving problems. -Manage, search, and confirm travel reservations for clients.

Marketing Team Member

Alice MagazineMar 2015 - Dec 2016 • 1 yr 10 mos- Created social media content to increase awareness of magazine. - Worked with a team to plan out marketing strategies to promote the launch of the magazine. - Assisted in creating a campaign to promote the first issue of the magazine. - Helped organize events to showcase the Alice brand.

Events Marketing Intern

Young Survival CoalitionMay 2016 - Aug 2016 • 4 mos-Developed a social media strategy to increase following on multiple platforms. -Collaborated with team members on implementation of nationally- recognized programs and related strategies and visions. -Created content to increase awareness and in-kind donations of Tour De Pink ride and Champions campaign.

Senior Social Media Strategist Intern

Yes Ma’am Public Relations, Littoral IndustriesJan 2015 - Aug 2016 • 1 yr 8 mos-Managed, directed, and mentored junior staff members. -Stayed up to date on new social media tools and best practices. Authored, constructively edited, reviewed and maintained overall client documentation. -Provided key support for successful conflict resolution, training and content development.

Student Assistant

The University of Alabama Office for Technology TransferOct 2014 - Jul 2015 • 10 mos

Student Assistant

The University of AlabamaJan 2013 - May 2014 • 1 yr 5 mos

Education

The University of Alabama

Bachelor of Arts Communication, Advertising2012 - 2016

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