Top talent is on Pangea
You are viewing Kioka's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.Kioka Tanksley
Media Communications
Marketing
Media Writing
Media Relations
Press Releases
Public Relations
Article Writing
Writing
Blog Writing
Presentation Design
Social Media Marketing
Brand Consultant, Media Strategist, Operations Manager, and Visionary ready to amplify, evolve, promote, and protect your brand! 🤩
A Brand Consultant ready to amplify, evolve, promote, and protect your brand.
Projects
Work History
O
Publicist
One/35 Agency Jan 2016 - Mar 2016 • 3 mos- Executed public and media relations efforts for top clients in the TV & Film industry - Develop and execute strategic media plans that drive positive coverage and increase brand awareness - Build and maintain strong relationships with key media contacts, including top-tier journalists and influencers -Identify and capitalize on opportunities for media coverage, including product launches, company announcements, and industry events - Create compelling press materials, including press releases, pitch letters, and media kits - Track and measure the impact of media efforts, and use data to inform future strategiesH
Marketing Manager
HealthfirstMar 2015 - Oct 2018 • 3 yrs 8 mos Managed Brand Activation campaigns for Sales, Retail Strategy, Media Relations, Community Engagement, and Clinical Partnership departments, resulting in a 15% increase in brand awareness for Healthfirst. Collaborated with internal clients for integrated marketing planning from inception to execution across all areas, including Traditional Media, Field Promotions, Public Relations, Digital, and Events. Oversaw brand awareness campaign objectives and tracked progress, solicited feedback, and iterated to improve team performance, resulting in an average brand awareness increase of 25%. Managed the project development and execution of several high-profile marketing campaigns, resulting in a 30% increase in brand awareness for Healthfirst. Proactively enhanced the understanding of corporate branding guidelines to evaluate collateral and avoid rework when supporting strategic branding, marketing, public relations, events, and brand communications initiatives.H
Employee Integration Specialist
HealthfirstAug 2013 - Nov 2015 • 2 yrs 4 mos- Showcased the employer brand of Healthfirst to drive prospects from qualified candidates, resulting in a 20% increase in qualified job applicants. - Collaborated with the Marketing communications team to develop a specific employer brand and grow its presence across key talent-facing channels, resulting in a 20% increase in employee engagement. - Developed custom-tailored employee communications welcome kit, ensuring acclimation and superb performance. Selected as Event Coordinator for successful Healthfirst Human Resources Internship Launch, leading to a record 6:12 ratio for the conversion interns to full-time employees. - Continuously facilitated new hire (intern) orientation as well as coordinating focus groups to meet executive leadership from each department, a program which was subsequently adopted as across the entire company. - Authored HR Connect Business Proposal to engage employees within across the organization, renewing focus on applying learned info, connecting with employees to assess/reinforce learning integration, and designing an action plan involving recognition for employee wellness, events, and cultural performance. - Excelled as HR Connect broadcast correspondent for Human Resources 2014 Year in review, showcasing accomplishments of the Human Resources team for 2014 as a project manager and anchor. - Aligned with HRLT and creative teams to select content, create the script, and record with an internal videography. - Served as the face of the organization, collaborating with a marketing Director and videographer to communicate Healthfirst endeavors in the community, provide testimonials, emphasize introductions of key staff, and encourage viewers to get necessary health screenings across numerous offices within the company’s community.R
Founder , Brand Strategy and Communications
Royalty Reigns Management - Spearheaded high-profile publicity campaigns, resulting in over 1 billion media impressions, and worked directly with prominent industry organizations in television, film, and healthcare. Led the development and execution of comprehensive marketing strategies that increased brand awareness by 35% and revenue growth by 40%. - Collaborated with cross-functional teams to create and execute campaigns that targeted key demographics and drove sales. - Co-managed budgets of over $2 million and allocated resources effectively to maximize ROI, resulting in an average return on investment of 150%. - Built and maintained relationships with key stakeholders, including media outlets and industry influencers, resulting in over 200 media placements in top-tier publications. - Provided expert consulting services to clients in various industries, resulting in an average client retention rate of 90%.Education
Benedict College
Bachelor's Degree, Mass Communication Aug 2009 - May 2013How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.
Available NowBook a Call
Brand Consultant, Media Strategist, Operations Manager, and Visionary ready to amplify, evolve, promote, and protect your brand! 🤩
A Brand Consultant ready to amplify, evolve, promote, and protect your brand.
Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Top talent is on Pangea
You are viewing Kioka's profile as a guest. Book a free call with our team to discuss your options for hiring fractional workers on Pangea's industry-leading talent marketplace.Kioka Tanksley
Media Communications
Marketing
Media Writing
Media Relations
Press Releases
Public Relations
Article Writing
Writing
Blog Writing
Presentation Design
Social Media Marketing
Projects
Work History
O
Publicist
One/35 Agency Jan 2016 - Mar 2016 • 3 mos- Executed public and media relations efforts for top clients in the TV & Film industry - Develop and execute strategic media plans that drive positive coverage and increase brand awareness - Build and maintain strong relationships with key media contacts, including top-tier journalists and influencers -Identify and capitalize on opportunities for media coverage, including product launches, company announcements, and industry events - Create compelling press materials, including press releases, pitch letters, and media kits - Track and measure the impact of media efforts, and use data to inform future strategiesH
Marketing Manager
HealthfirstMar 2015 - Oct 2018 • 3 yrs 8 mos Managed Brand Activation campaigns for Sales, Retail Strategy, Media Relations, Community Engagement, and Clinical Partnership departments, resulting in a 15% increase in brand awareness for Healthfirst. Collaborated with internal clients for integrated marketing planning from inception to execution across all areas, including Traditional Media, Field Promotions, Public Relations, Digital, and Events. Oversaw brand awareness campaign objectives and tracked progress, solicited feedback, and iterated to improve team performance, resulting in an average brand awareness increase of 25%. Managed the project development and execution of several high-profile marketing campaigns, resulting in a 30% increase in brand awareness for Healthfirst. Proactively enhanced the understanding of corporate branding guidelines to evaluate collateral and avoid rework when supporting strategic branding, marketing, public relations, events, and brand communications initiatives.H
Employee Integration Specialist
HealthfirstAug 2013 - Nov 2015 • 2 yrs 4 mos- Showcased the employer brand of Healthfirst to drive prospects from qualified candidates, resulting in a 20% increase in qualified job applicants. - Collaborated with the Marketing communications team to develop a specific employer brand and grow its presence across key talent-facing channels, resulting in a 20% increase in employee engagement. - Developed custom-tailored employee communications welcome kit, ensuring acclimation and superb performance. Selected as Event Coordinator for successful Healthfirst Human Resources Internship Launch, leading to a record 6:12 ratio for the conversion interns to full-time employees. - Continuously facilitated new hire (intern) orientation as well as coordinating focus groups to meet executive leadership from each department, a program which was subsequently adopted as across the entire company. - Authored HR Connect Business Proposal to engage employees within across the organization, renewing focus on applying learned info, connecting with employees to assess/reinforce learning integration, and designing an action plan involving recognition for employee wellness, events, and cultural performance. - Excelled as HR Connect broadcast correspondent for Human Resources 2014 Year in review, showcasing accomplishments of the Human Resources team for 2014 as a project manager and anchor. - Aligned with HRLT and creative teams to select content, create the script, and record with an internal videography. - Served as the face of the organization, collaborating with a marketing Director and videographer to communicate Healthfirst endeavors in the community, provide testimonials, emphasize introductions of key staff, and encourage viewers to get necessary health screenings across numerous offices within the company’s community.R
Founder , Brand Strategy and Communications
Royalty Reigns Management - Spearheaded high-profile publicity campaigns, resulting in over 1 billion media impressions, and worked directly with prominent industry organizations in television, film, and healthcare. Led the development and execution of comprehensive marketing strategies that increased brand awareness by 35% and revenue growth by 40%. - Collaborated with cross-functional teams to create and execute campaigns that targeted key demographics and drove sales. - Co-managed budgets of over $2 million and allocated resources effectively to maximize ROI, resulting in an average return on investment of 150%. - Built and maintained relationships with key stakeholders, including media outlets and industry influencers, resulting in over 200 media placements in top-tier publications. - Provided expert consulting services to clients in various industries, resulting in an average client retention rate of 90%.Education
Benedict College
Bachelor's Degree, Mass Communication Aug 2009 - May 2013How Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
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