Elisa Alfonso

UX Designer • UI Designer • Product Designer • Los Angeles, CA, US

Figma

User-Centered Design

Product Design

UI/UX Design

Design Thinking

Front-End Development

Wordpress

Usability Testing

Sketch

Wireframing

Prototyping

Adobe Creative Suite

Graphic Design

Available for hire fromNegotiable

Contracts

Product Designer | UX Design | Bachelor of Arts

Creative and innovative user-focused Product Designer with 3 years of experience creating elegant, intuitive and functional interfaces for mobile and web applications. Proven track record of increasing user retention, conversion and happiness through effective and succinct interface design. Excellent communication, inter-personal and collaboration skills. Proficient in user research, wire-framing, prototyping and visual aesthetics. Currently a contract Product Designer at Fresh Tri, contributing to a 33% increase in user retention and 69% increase in overall user activity. Previously designed for reflect as a contract Product Designer, contributing to a 41% increase in site visits and 55% increase in unique visitors.

Projects

VectorCam

Created the interface for VectorCam, a project out of Johns Hopkins University dedicated to identifying malaria carrying mosquitos, and preventing the spread of the disease. The project received a $1.3 million grant to run a randomized control study to demonstrate the efficacy of the tool, and is currently being used and tested in Ghana.See More

What's Next? Fresh Tri Home Screen Re-design

In the summer of 2021, I joined the most talented team of individuals at Fresh Tri. Together, we were tasked with taking Fresh Tri to the next level - after a user finishes onboarding, what’s next? Where does the user go next? This was the question that started this project, and launched it into the future of Fresh Tri.See More

Fresh Tri Onboarding Redesign

My team and I were tasked with a new challenge - how can we improve the onboarding experience? How can we boil down the complex Fresh Tri model into something that anyone could understand? How do we explain what a “tri” is? See More

Work History

Product Designer and Digital Illustrator

Fresh Tri Jun 2021 - May 2024 • 3 yrs- Performed successful designing, prototyping and testing for 4+ new features for the Fresh Tri mobile interface, improving user experience and maintaining brand consistency which led to a 33% increase in user retention and 69% increase in overall user activity - Prioritized collaboration with product managers to inform, define and evolve the creation of 5+ product roadmaps - Translated complex ideas into functional and visually appealing designs that built trust among users

Lead UX Designer

CurastoryJun 2023 - Sep 2023 • 4 mos- Collaborated closely with core product teams and company founder to establish the company's infrastructure from inception to completion - Oversaw platform-wide consistency with over 300+ continuous updates to the design system, which led to an increase in efficiency across multiple teams - Developed and tested 30+ functional prototypes for all fully responsive web product flows, ensuring seamless user experience throughout the platform - Tested 40+ user interfaces on desktops, tablets and cellular devices and resolved failures Show less

Product Designer

reflectNov 2021 - May 2024 • 2 yrs 7 mos- Developed and implemented 3+ new features for the reflect platform, enhancing both UI visual elements and UX functionality - Executed regular updates to optimize the reflect front-facing website, resulting in 41% increase in site visits and 55% increase in unique visitors - Utilized data analysis to effectively address design challenges and improve overall user experience

UI Designer (Contract)

CurastoryApr 2022 - Jul 2022 • 4 mos- Developed a comprehensive design system using atomic design, leading to a 70% increase in the product team's efficiency - Streamlined and optimized existing workflows in Figma, while ensuring attention to detail and maintaining consistent design principles - Generated detailed notes to facilitate seamless development and implementation of design changes

UX/UI and Digital Designer

Self-employedFreelancerSep 2023 - Present • 1 yr 2 mos● Developed a science-based web platform for Johns Hopkins University and ReBokeh, providing a one of a kind community for users with low vision, ensuring accessibility and user-friendly design ● Created compelling branding and logos for over 5 clients, focusing on maintaining a consistent and impactful visual identity ● Delivered custom illustrations for 5+ projects, enhancing visual storytelling and engagement across different media

Education

University of Southern California

Bachelor of Arts - BA2016 - 2020

University of Southern California

Bachelor of Arts - BA, School of Cinematic Arts, Media Arts and Practice2016 - 2020

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