Evan Henderson

Creative & Brand Strategist • Content Marketing Manager • Project Manager • Los Angeles, CA, US

Strategy & Business Development

Marketing Strategy

Management Consulting

Content Strategy

Partnership Development

Adobe Photoshop

Partnership Management

Critical Thinking

Team Management

Photo Editing

Product Photography

Adobe Creative Cloud

Photography

Adaptability

Email Marketing

Adobe Illustrator

Content Management

Problem Solving

Consulting

Content Development

Collaboration

Writing

Interpersonal Communication

Creative Marketing

Creative Thinking

Creative Direction

Content Creation

Creative Strategy

Digital Strategy

Available for hire fromNegotiable

Contracts

Strategic Marketing Management

A marketing professional with over a decade of experience in branding, digital storytelling, and strategic campaign development. I bring a creative yet strategic approach to crafting marketing strategies that elevate brand visibility and foster meaningful connections with audiences. As the co-owner of Creatiful, I’ve led projects ranging from multimedia production to cross-industry partnerships, all while building strong relationships with clients and local communities. By bridging the digital gap, I help followers connect deeply with experiential businesses and the stories behind them. Based in Los Angeles, I’m passionate about working with inspiring teams to create impactful campaigns and unforgettable experiences.

Projects

Bar SZ Ranch Marketing & Brand Strategy

I had the privilege of working with Bar SZ Ranch to develop a comprehensive branding strategy that includes a tailored brand guide, a strong digital presence, and social media management. Here’s a look at the diverse aspects of the project: Brand Guide: Our primary focus was creating a brand guide that captures the essence of Bar SZ Ranch’s identity, ensuring consistency in logo usage, colors, fonts, imagery, tone of voice, and messaging style. This guide serves as a comprehensive resource, aligning every touchpoint with the brand’s core values, making it easier for the team and partners to represent the brand accurately. Website: We also worked on developing a user-friendly website that reflects the ranch’s unique character. By integrating the visual and messaging elements defined in the brand guide, we ensured that the site offers an engaging and cohesive experience for visitors, while enhancing overall brand presence. Social Media & YouTube Channel: In addition to the website, we managed Bar SZ Ranch’s social media presence, curating content that resonates with their audience. A key accomplishment was building and growing their YouTube channel from scratch. Through consistent, engaging video content, we expanded their reach, telling their story and showcasing their offerings in a compelling way. By focusing on these three pillars—brand guide, website, and social media—we helped Bar SZ Ranch create a unified, scalable brand experience across all platforms. This project not only reinforced their brand identity but also boosted their visibility, improved guest engagement, and fostered the growth of their online community.See More

Treehouse Almonds Brand & Product Photography

The goal of the photoshoot was two-fold: to create images that were both approachable and professional. The approachable aspect sought to highlight the personable nature of the Treehouse Almonds team, showcasing the human element behind the brand and fostering a sense of connection with potential customers. Additionally, we aimed to visually communicate the versatility of almonds, illustrating the many ways they are incorporated into the products and foods we consume. The integration of these images into the Treehouse Almonds website rebuild significantly impacted the brand’s online presence. The visuals enhanced the website’s overall aesthetic appeal, making it more engaging and visually appealing to visitors. By effectively conveying the brand’s values, expertise, and commitment to quality, the images fostered trust and credibility among potential customers. Moreover, the images captured during the photoshoot were versatile and could be utilized beyond the website. They are suitable for marketing materials, social media campaigns, and other promotional efforts, enabling Treehouse Almonds to consistently communicate their brand identity and messaging across various platforms. Overall, the results of the photoshoot were highly successful, providing Treehouse Almonds with a compelling visual representation of their brand. The combination of friendly and professional imagery effectively showcased the team behind the brand and the excellence of their processes and products, ultimately coSee More

Konnect Resources Brand Photos & Video

We collaborated with the Konnect Resources team to produce and direct video and photo content that authentically showcased the brand’s warm, people-focused personality. Departing from traditional corporate aesthetics, we emphasized Konnect’s dedication to personal growth, meaningful relationships, and purpose-driven work. Using clean, modern imagery and engaging video, we developed content that resonated across multiple channels, including social media, websites, email campaigns, and print materials. This project played a pivotal role in helping Konnect differentiate itself in a competitive market by humanizing its brand and building stronger emotional connections with its target audience. Our visual content highlighted the human aspect of the Konnect brand, effectively illustrating their commitment to fostering meaningful connections and driving personal development. By aligning their messaging with the values of their audience, the project was instrumental in shaping Konnect’s brand identity and enhancing its marketing efforts through a refreshed website and ongoing social media presence. We were honored to partner with Konnect on this initiative, creating an authentic and relatable brand image that not only set them apart but also deepened their connection with their audience while reinforcing their core values.See More

Work History

Co-Owner

CreatifulBased in Los Angeles, CA, Creatiful is comprised of photographers and filmmakers focused on bringing your vision to life. We create 'client-inspired' work, meaning we approach the creative process differently for every project and person we work with. Above being creators, we are collaborators. We believe our clients know their stories best, and our job is to showcase them creatifully.

Marketing & Community Manager

Cuyama BuckhornAug 2023 - Jun 2024 • 11 mosCuyama Buckhorn is nestled within The Hidden Valley of Enchantment, a peaceful oasis, which sits in the middle of 4 counties just on the other side of Los Padres National Forest from Santa Barbara. We offer an intimate getaway filled with thoughtfully crafted meals, a bar where conversation flows effortlessly and revitalized rooms with stylistic nods to the past. Our valley rests between star-filled night skies, for some of the best stargazing in California and pastoral golden mountains boasting hiking trails and breathtaking wildflowers. The joy of shared experiences and creative spirit at Cuyama Buckhorn creates a connection to the natural beauty of Cuyama Valley.

Co-Owner

Lex & Ev Film & PhotographyJan 2015 - Apr 2019 • 4 yrs 4 mosFilm, social media & print marketing campaigns for businesses & non-profits. Designed & implemented logos & branding for blogs & businesses. Filmed & edited promotional videos for creative clients & events. Built websites for clients through Wordpress & Squarespace.

District 3 Field Representative

County of KernJan 2013 - Mar 2019 • 6 yrs 3 mosOrganized & led community improvement projects & events for the District. Designed & managed email campaigns for community events. Provided daily constituent assistance & direction. Wrote letters & speeches for events & presentations.

Graphic Designer / Small Groups Director

Canyon Hills Assembly Of GodJan 2012 - Oct 2016 • 4 yrs 10 mosCreated & managed social, print, & website marketing communications. Designed, marketed & hosted quarterly leadership events with the purpose to train, resource & strengthen potential leaders. Managed a team of leaders who organized 70+ volunteers for weekly & community-wide events. Co-led the Canyon Hills college ministry that grew from 30 to 500 students in one year. Recorded, edited, & posted the weekly young adult service podcast.

Education

California Polytechnic State University-San Luis Obispo

B.S., Business Administration | Marketing Management2007 - 2010

Bakersfield College

Associates of Arts, Business | Communications2005 - 2007

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