Top Talent like Fernanda are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Fernanda Fruett

Social Media Marketing Specialist
Product Marketing Manager
Growth Marketing Manager
Caxias do Sul, RS, BR
Marketing Analytics
Online Marketing
Content Strategy
Social Media Marketing
Advertising
LinkedIn
Instagram
Market Research
Go-to-market Strategy
Adobe Creative Suite
Graphic Design
Editing
Consulting
Product Marketing
Available for hire fromNegotiable
Contracts
Digital Marketing Expert | Media Intelligence | AI & Brand Strategy | Performance Marketing in B2B/SaaS, Sporting Goods & Fashion Industries
10+ years of holistic digital marketing experience spanning corporate and retail for sports and fashion fields, building brands and driving results. Recently transitioned back into B2B SaaS after a successful period as a freelance marketing strategist, bringing a fresh perspective and entrepreneurial spirit. Creative, data-driven with a research and problem-solving mindset I deliver hands-on attitude to craft impactful marketing solutions. I’m a native Portuguese and fluent English speaker, with Italian background and speaking skills, able to understand some Spanish, which gives me depth to crafting compelling brand narratives and connecting with local/global audiences on a deeper level. Outside of work, I embrace a lifestyle that balances strategic thinking with creative expression, reconnecting with myself through CrossFit and meditation. I’m available for overseas travel as required.

Work History

G

Senior Content Strategist & Project Manager

GrowthMasters - VC/CXO ContentFreelancer
G

Content Strategist

GrowthMasters - VC/CXO ContentFreelancerGrowthMasters is the largest-reaching LinkedIn organic content agency in the world with +70M views generated for executives and consultants to companies like Google, Netflix, Salesforce, Comedy Central, CNN, and many more. GM Predictable B2B Growth Method books 5-30 sales calls per month for our clients using LinkedIn outreach funnels. As Content Strategist, I collaborate on a team that uses the Target Audience Obsessed paradigm to strategize organic campaigns. We work in very targeted B2B industries and create campaigns for over 50 different niches ranging from venture capital and private equity to SaaS, 5G, real estate, hospitality tech, marketing and more. Headquarters in San Francisco, CA; fully distributed team located worldwide.
U

Marketing Strategist

UpworkEnd-to-end services: AI-based SaaS Marketing Platforms testing, Market Research, Brand Research, Marketing and Communication Plan, Social Media Management, Content Strategy, Performance Marketing Management, Copywriting, SEO, General Translation and Transcription.
G

Retail Marketing Analyst - Melissa

Grendene S/AApr 2021 - Feb 2024 • 2 yrs 11 mos
D

Franchise Manager

Drops de MentaOct 2020 - Apr 2021 • 7 mos
A

Sales & Logistics Analyst

Arezzo&Co / Alexandre BirmanNov 2019 - Jul 2020 • 9 mos
R

Sales and Visual Merchandising Assistant

Rebel SportOct 2017 - Jun 2019 • 1 yr 9 mosResponsible for receiving products, comparing sales performance of products and collections and give recommendations to management on possible solutions related to sales and e-commerce (pricing, promotion, remarkings, markdowns). Coordination with store managers and implementation of seasonal merchandising presentations, integrating the brand identity in the visual presentations of all stores and website as well as ensuring the conformity of the brand standards in all efforts of visual merchandising in physical stores and online campaigns. Monitoring the goods inventory and guarantee of replenishment of quick sale items, as well as collection purchase. Consistently and exceptionally practicing customer service by contributing to the daily sales and KPIs goals.
R

Retail Sales Team Member

Rebel SportNov 2016 - Oct 2017 • 1 yr
A

Marketing Assistant

Autotravi Borrachas e Plasticos Ltda.Feb 2013 - Sep 2014 • 1 yr 8 mosSupport to marketing management in online projects (websites, social media, intranet, email marketing campaigns) as well as in offline projects (such as creation of catalogs, folders, manuals, collateral material, among others in partnership with agency; activities with the sales department aiming at the elaboration of commercial campaigns and relationship actions with sales representatives; planning of participation in national and international market fairs; market research and customer satisfaction research; standardization of the companies' visual identity; creation of internal sales incentive campaigns.
A

Assistente de Marketing

Acrilys do Brasil Laminados Plásticos Ltda.Jan 2012 - Dec 2012 • 1 yrGraphic materials development and creation of layouts and templates for endomarketing according to visual identity standards, contact with suppliers for printing quotes of graphic materials, quotation of gifts for customer relationship activations, planning and execution of social media strategies as well as content creation.

Education

P

Pontifícia Universidade Católica do Rio Grande do Sul

Master of Business Administration, BI, Digital Marketing and Data Driven Strategy2022 - 2024
U

UCS - University of Caxias do Sul

Bachelor in Social Communication, Advertising2008 - 2013
H

HubSpot Academy

Certification, Inbound Marketing2019 - 2020
A

Australian Pacific College

Diploma, Marketing and Communication2017 - 2018
A

Australian Pacific College

Certificate IV, Marketing2016 - 2017
A

Australian Pacific College

Certificate III, Business2015 - 2016
G

Google Analytics Academy

Certification, Digital Marketing2019 - 2020

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Marketing Expert | Media Intelligence | AI & Brand Strategy | Performance Marketing in B2B/SaaS, Sporting Goods & Fashion Industries
10+ years of holistic digital marketing experience spanning corporate and retail for sports and fashion fields, building brands and driving results. Recently transitioned back into B2B SaaS after a successful period as a freelance marketing strategist, bringing a fresh perspective and entrepreneurial spirit. Creative, data-driven with a research and problem-solving mindset I deliver hands-on attitude to craft impactful marketing solutions. I’m a native Portuguese and fluent English speaker, with Italian background and speaking skills, able to understand some Spanish, which gives me depth to crafting compelling brand narratives and connecting with local/global audiences on a deeper level. Outside of work, I embrace a lifestyle that balances strategic thinking with creative expression, reconnecting with myself through CrossFit and meditation. I’m available for overseas travel as required.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Fernanda are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Fernanda Fruett

Social Media Marketing Specialist
Product Marketing Manager
Growth Marketing Manager
Caxias do Sul, RS, BR
Marketing Analytics
Online Marketing
Content Strategy
Social Media Marketing
Advertising
LinkedIn
Instagram
Market Research
Go-to-market Strategy
Adobe Creative Suite
Graphic Design
Editing
Consulting
Product Marketing
Available for hire fromNegotiable
Contracts

Work History

G

Senior Content Strategist & Project Manager

GrowthMasters - VC/CXO ContentFreelancer
G

Content Strategist

GrowthMasters - VC/CXO ContentFreelancerGrowthMasters is the largest-reaching LinkedIn organic content agency in the world with +70M views generated for executives and consultants to companies like Google, Netflix, Salesforce, Comedy Central, CNN, and many more. GM Predictable B2B Growth Method books 5-30 sales calls per month for our clients using LinkedIn outreach funnels. As Content Strategist, I collaborate on a team that uses the Target Audience Obsessed paradigm to strategize organic campaigns. We work in very targeted B2B industries and create campaigns for over 50 different niches ranging from venture capital and private equity to SaaS, 5G, real estate, hospitality tech, marketing and more. Headquarters in San Francisco, CA; fully distributed team located worldwide.
U

Marketing Strategist

UpworkEnd-to-end services: AI-based SaaS Marketing Platforms testing, Market Research, Brand Research, Marketing and Communication Plan, Social Media Management, Content Strategy, Performance Marketing Management, Copywriting, SEO, General Translation and Transcription.
G

Retail Marketing Analyst - Melissa

Grendene S/AApr 2021 - Feb 2024 • 2 yrs 11 mos
D

Franchise Manager

Drops de MentaOct 2020 - Apr 2021 • 7 mos
A

Sales & Logistics Analyst

Arezzo&Co / Alexandre BirmanNov 2019 - Jul 2020 • 9 mos
R

Sales and Visual Merchandising Assistant

Rebel SportOct 2017 - Jun 2019 • 1 yr 9 mosResponsible for receiving products, comparing sales performance of products and collections and give recommendations to management on possible solutions related to sales and e-commerce (pricing, promotion, remarkings, markdowns). Coordination with store managers and implementation of seasonal merchandising presentations, integrating the brand identity in the visual presentations of all stores and website as well as ensuring the conformity of the brand standards in all efforts of visual merchandising in physical stores and online campaigns. Monitoring the goods inventory and guarantee of replenishment of quick sale items, as well as collection purchase. Consistently and exceptionally practicing customer service by contributing to the daily sales and KPIs goals.
R

Retail Sales Team Member

Rebel SportNov 2016 - Oct 2017 • 1 yr
A

Marketing Assistant

Autotravi Borrachas e Plasticos Ltda.Feb 2013 - Sep 2014 • 1 yr 8 mosSupport to marketing management in online projects (websites, social media, intranet, email marketing campaigns) as well as in offline projects (such as creation of catalogs, folders, manuals, collateral material, among others in partnership with agency; activities with the sales department aiming at the elaboration of commercial campaigns and relationship actions with sales representatives; planning of participation in national and international market fairs; market research and customer satisfaction research; standardization of the companies' visual identity; creation of internal sales incentive campaigns.
A

Assistente de Marketing

Acrilys do Brasil Laminados Plásticos Ltda.Jan 2012 - Dec 2012 • 1 yrGraphic materials development and creation of layouts and templates for endomarketing according to visual identity standards, contact with suppliers for printing quotes of graphic materials, quotation of gifts for customer relationship activations, planning and execution of social media strategies as well as content creation.

Education

P

Pontifícia Universidade Católica do Rio Grande do Sul

Master of Business Administration, BI, Digital Marketing and Data Driven Strategy2022 - 2024
U

UCS - University of Caxias do Sul

Bachelor in Social Communication, Advertising2008 - 2013
H

HubSpot Academy

Certification, Inbound Marketing2019 - 2020
A

Australian Pacific College

Diploma, Marketing and Communication2017 - 2018
A

Australian Pacific College

Certificate IV, Marketing2016 - 2017
A

Australian Pacific College

Certificate III, Business2015 - 2016
G

Google Analytics Academy

Certification, Digital Marketing2019 - 2020

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.