Top Talent like Gabriela are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Gabriela Ruiz

Growth Marketing Manager
Fort Lauderdale, FL, US
Creative Marketing
Marketing Strategy
Brand Development
Strategy & Business Development
Email Marketing
Digital Strategy
Content Strategy
Content Creation
Influencer Marketing
Social Media Marketing
Shopify
Klaviyo
Figma
Canva
HubSpot
Available for hire fromNegotiable
Contracts
Strategic Marketing Specialist with Expertise in Digital Branding and Online Engagement
At the helm of strategic marketing for Charlie Holiday, my role was to craft and execute plans that aligned with corporate visions, driving growth for two distinct womenswear brands. Our team led the charge in digital branding, marketing, and merchandising, bolstered by my expertise in online marketing and social media engagement. Previously steering marketing at Eye of Horus and MooGoo Skincare, I honed my analytical skills to optimize marketing across all channels and platforms. With over 10 years dedicated to elevating and building beauty and fashion brands, my mission is to generate marketing strategies that maximize ROI and profoundly enhance the customer journey. Fluent in English and Spanish, I bring a global perspective to any brand.

Work History

T

Ecommerce Marketing Specialist

The Concept Agency - Digital Marketing Agency
C

Marketing Manager

Charlie HolidayMay 2022 - Jun 2023 • 1 yr 2 mosDeveloped strategic marketing plan and led implementation, ensuring alignment with corporate goals. Directed development and execution of digital brand, marketing, and merchandising strategies for two womenswear brands. Drove buying, forecasting, merchandising, and range assortment selection for E-commerce sites. Managed Social Coordinators and E-commerce / Customer Service Coordinator.
T

Marketing Manager

Terrakai SkinJan 2022 - May 2022 • 5 mosDeveloped strategic marketing plans and oversaw implementation and execution, in line with business objectives. Responsible for strategy, planning, implementation, and roll-out of all marketing activities while working with the wider marketing team to develop detailed marketing plans for all media channels.
E

Marketing Manager

Eye of Horus CosmeticsMay 2021 - Jan 2022 • 9 mosBuilt the company’s marketing function to develop a scalable approach to long-term growth of sales and awareness as well as international expansion. Created and implemented marketing, social, and PR strategies and campaigns to generate growth in revenue, expand the brand to new markets and customers.
M

Digital & Online Marketing Manager

MooGoo Skin CareJan 2019 - Apr 2021 • 2 yrs 4 mosReported to the Head of Marketing, developed and implemented a strategic plan to grow MooGoo Online, including website optimization, Digital Marketing Strategy, EDM Strategy, Social Media, Influencers, Content Creation. Planned and executed the online marketing calendar to achieve goals and KPIs.
M

Retail Marketing Coordinator

MooGoo Skin CareJan 2018 - Jan 2019 • 1 yr 1 moPlanned and executed marketing strategy for wholesale accounts. Analyzed sales reports and tracked results, liaised with the field team, and equipped stakeholders with support required to manage ongoing promotions. Coordinated and performed brand presentations for stakeholders to generate and maintain business opportunities and relationships.
M

Marketing Coordinator - Social

MooGoo Skin CareJan 2017 - Dec 2017 • 1 yrPlanned, developed, and organized creative marketing ideas for business growth for MooGoo Group Brands. Included Social Media Strategy, online promotions, EDM’s strategy and implementation, influencers management, organizing events, content creation.
M

Brand Manager

MooGoo Skin CareApr 2015 - Jan 2017 • 1 yr 10 mosResponsible for development and market positioning of MooGoo’s Pet Care Brand, Dr Zoo. Redesigned the brand, established key messages, tailored social media strategy, outlined imagery and content, designed influencer marketing plan, introduced brand to key retailer partners.
E

Periodista Asociado / Columnist

El NacionalNov 2011 - Mar 2014 • 2 yrs 5 mosJournalistic articles related to beauty, mode, trends, and women. Weekly column named "El Espejo."
O

Web Editor & Community Manager

Ocean Drive MagazineFeb 2013 - Feb 2014 • 1 yr 1 mo

Education

G

Griffith University

Master’s Degree, Arts & Media2014 - 2015
U

Universidad Monteávila

Licenciada en Comunicación Social, Comunicación, periodismo y actividades afines2006 - 2011

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Strategic Marketing Specialist with Expertise in Digital Branding and Online Engagement
At the helm of strategic marketing for Charlie Holiday, my role was to craft and execute plans that aligned with corporate visions, driving growth for two distinct womenswear brands. Our team led the charge in digital branding, marketing, and merchandising, bolstered by my expertise in online marketing and social media engagement. Previously steering marketing at Eye of Horus and MooGoo Skincare, I honed my analytical skills to optimize marketing across all channels and platforms. With over 10 years dedicated to elevating and building beauty and fashion brands, my mission is to generate marketing strategies that maximize ROI and profoundly enhance the customer journey. Fluent in English and Spanish, I bring a global perspective to any brand.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Gabriela are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Gabriela Ruiz

Growth Marketing Manager
Fort Lauderdale, FL, US
Creative Marketing
Marketing Strategy
Brand Development
Strategy & Business Development
Email Marketing
Digital Strategy
Content Strategy
Content Creation
Influencer Marketing
Social Media Marketing
Shopify
Klaviyo
Figma
Canva
HubSpot
Available for hire fromNegotiable
Contracts

Work History

T

Ecommerce Marketing Specialist

The Concept Agency - Digital Marketing Agency
C

Marketing Manager

Charlie HolidayMay 2022 - Jun 2023 • 1 yr 2 mosDeveloped strategic marketing plan and led implementation, ensuring alignment with corporate goals. Directed development and execution of digital brand, marketing, and merchandising strategies for two womenswear brands. Drove buying, forecasting, merchandising, and range assortment selection for E-commerce sites. Managed Social Coordinators and E-commerce / Customer Service Coordinator.
T

Marketing Manager

Terrakai SkinJan 2022 - May 2022 • 5 mosDeveloped strategic marketing plans and oversaw implementation and execution, in line with business objectives. Responsible for strategy, planning, implementation, and roll-out of all marketing activities while working with the wider marketing team to develop detailed marketing plans for all media channels.
E

Marketing Manager

Eye of Horus CosmeticsMay 2021 - Jan 2022 • 9 mosBuilt the company’s marketing function to develop a scalable approach to long-term growth of sales and awareness as well as international expansion. Created and implemented marketing, social, and PR strategies and campaigns to generate growth in revenue, expand the brand to new markets and customers.
M

Digital & Online Marketing Manager

MooGoo Skin CareJan 2019 - Apr 2021 • 2 yrs 4 mosReported to the Head of Marketing, developed and implemented a strategic plan to grow MooGoo Online, including website optimization, Digital Marketing Strategy, EDM Strategy, Social Media, Influencers, Content Creation. Planned and executed the online marketing calendar to achieve goals and KPIs.
M

Retail Marketing Coordinator

MooGoo Skin CareJan 2018 - Jan 2019 • 1 yr 1 moPlanned and executed marketing strategy for wholesale accounts. Analyzed sales reports and tracked results, liaised with the field team, and equipped stakeholders with support required to manage ongoing promotions. Coordinated and performed brand presentations for stakeholders to generate and maintain business opportunities and relationships.
M

Marketing Coordinator - Social

MooGoo Skin CareJan 2017 - Dec 2017 • 1 yrPlanned, developed, and organized creative marketing ideas for business growth for MooGoo Group Brands. Included Social Media Strategy, online promotions, EDM’s strategy and implementation, influencers management, organizing events, content creation.
M

Brand Manager

MooGoo Skin CareApr 2015 - Jan 2017 • 1 yr 10 mosResponsible for development and market positioning of MooGoo’s Pet Care Brand, Dr Zoo. Redesigned the brand, established key messages, tailored social media strategy, outlined imagery and content, designed influencer marketing plan, introduced brand to key retailer partners.
E

Periodista Asociado / Columnist

El NacionalNov 2011 - Mar 2014 • 2 yrs 5 mosJournalistic articles related to beauty, mode, trends, and women. Weekly column named "El Espejo."
O

Web Editor & Community Manager

Ocean Drive MagazineFeb 2013 - Feb 2014 • 1 yr 1 mo

Education

G

Griffith University

Master’s Degree, Arts & Media2014 - 2015
U

Universidad Monteávila

Licenciada en Comunicación Social, Comunicación, periodismo y actividades afines2006 - 2011

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.