Top Talent like Gingie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Gingie McLeod

Digital Marketing
Textiles
Social Media Marketing
Fashion Design
Adobe Illustrator
Instagram Ads
Creative Marketing
Trend Forecasting
Brand Strategy
Retargeting
Facebook
Advertising
Shopify
E-Commerce
Available for hire fromNegotiable
Contracts
Fashion & E-Commerce Innovator, Strategic Leader
With a robust educational foundation in Fashion/Apparel Design from Parsons School of Design and the Fashion Institute of Technology, I have cultivated a dynamic career in the fashion and e-commerce industries. As the founder of SAINT CHIC INC, I successfully built and managed an online marketplace, driving revenue through strategic e-commerce operations and marketing. My role as an E-Commerce Consultant at Meta involved developing influencer marketing strategies and enhancing user-generated content. At Alibaba Group, I contributed to the launch of a new shopping interface, optimizing user experience and conversion rates. My experience at Pandora included developing merchandising strategies and identifying global trends in the jewelry sector. Currently, I serve as a Board Member at WellLife Network, where I lead fundraising initiatives and contribute to community-centric projects. My career is marked by a commitment to innovation, strategic growth, and a deep understanding of consumer behavior.

Work History

W

Board Member

WellLife NetworkFundraising & Gala Committee Leadership, PR Liaison & Branding Committee Contribution, Community-Centric Initiatives
S

Founder

SAINT CHIC INCFeb 2014 - Jan 2024 • 10 yrsFounded and operated successful online, Shopify powered small business. Built an online marketplace, from scratch. Developed an overall e-commerce strategy to drive revenue and growth. Developed an omni channel marketing plan to meet AOV and RCR goals. Managed the end-to-end e-commerce operations, including product listings, pricing, promotions, and customer service (CRM). Took ownership of the e-commerce P&L, making data-driven decisions to optimize financial performance. Collaborated with cross-functional teams to ensure a seamless online shopping experience. Oversaw the development and execution of effective email and SMS marketing campaigns. Monitored and analyzed website performance metrics, identifying areas for improvement. Stayed abreast of industry trends and competitor activities.
M

E-Commerce Consultant

MetaJan 2020 - Jul 2023 • 3 yrs 7 mosProvided expert influencer marketing strategy for the new shops Instagram product. Created influencer and affiliate program opportunities in fashion & beauty sector. Developed UGC and influencer marketing standards and best practices for Meta. Created influencer marketing toolkits and content briefs for influencer sourcing. Collaborated with influencers to produce engaging, authentic content. Analyzed influencer campaign performance, providing insights and recommendations. Managed contracts, negotiations and compensation for influencers. Worked in partnership with creative and ecommerce to execute new shopping product.
A

E-Commerce Merchandising Consultant

Alibaba GroupFeb 2017 - Feb 2020 • 3 yrs 1 moProvided expert merchandising strategy for new shopping interface launch. Enhanced the user experience, navigation and UX/UI for onsite optimization. Focused on optimizing the user journey to enhance conversion rates. Executed comprehensive digital strategies to increase conversion rates. Created campaigns to increase brand awareness and promote products effectively. Analyzed the performance of marketing plans using key performance indicators (KPIs).
P

Merchandising / Product Development

PandoraFeb 2015 - Feb 2016 • 1 yr 1 moDeveloped a long-range omni merchandising vision and roadmap for all jewelry categories. Curated assortments by collaborating on market specific needs and retail segmentation. Traveled globally and identified top trends within the luxury and affordable jewelry sector. Developed in depth customer knowledge by following their purchase behavior / aspirations. Partnered with visual merchandising, marketing & ecommerce teams to ensure customer shopping experience in stores and online while maintaining consistency with the brand vision. Proactively anticipated sales trends based on product performance and market evolution. Led, inspired and developed local merchandisers to ensure talent development and maximize performance.

Education

P

Parsons School of Design - The New School

Bachelor of Fine Arts - BFA, Fashion/Apparel Design2001 - 2005
F

Fashion Institute of Technology

Associate of Arts and Sciences - AAS, Fashion/Apparel Design1997 - 2000

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Fashion & E-Commerce Innovator, Strategic Leader
With a robust educational foundation in Fashion/Apparel Design from Parsons School of Design and the Fashion Institute of Technology, I have cultivated a dynamic career in the fashion and e-commerce industries. As the founder of SAINT CHIC INC, I successfully built and managed an online marketplace, driving revenue through strategic e-commerce operations and marketing. My role as an E-Commerce Consultant at Meta involved developing influencer marketing strategies and enhancing user-generated content. At Alibaba Group, I contributed to the launch of a new shopping interface, optimizing user experience and conversion rates. My experience at Pandora included developing merchandising strategies and identifying global trends in the jewelry sector. Currently, I serve as a Board Member at WellLife Network, where I lead fundraising initiatives and contribute to community-centric projects. My career is marked by a commitment to innovation, strategic growth, and a deep understanding of consumer behavior.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Gingie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Gingie McLeod

Digital Marketing
Textiles
Social Media Marketing
Fashion Design
Adobe Illustrator
Instagram Ads
Creative Marketing
Trend Forecasting
Brand Strategy
Retargeting
Facebook
Advertising
Shopify
E-Commerce
Available for hire fromNegotiable
Contracts

Work History

W

Board Member

WellLife NetworkFundraising & Gala Committee Leadership, PR Liaison & Branding Committee Contribution, Community-Centric Initiatives
S

Founder

SAINT CHIC INCFeb 2014 - Jan 2024 • 10 yrsFounded and operated successful online, Shopify powered small business. Built an online marketplace, from scratch. Developed an overall e-commerce strategy to drive revenue and growth. Developed an omni channel marketing plan to meet AOV and RCR goals. Managed the end-to-end e-commerce operations, including product listings, pricing, promotions, and customer service (CRM). Took ownership of the e-commerce P&L, making data-driven decisions to optimize financial performance. Collaborated with cross-functional teams to ensure a seamless online shopping experience. Oversaw the development and execution of effective email and SMS marketing campaigns. Monitored and analyzed website performance metrics, identifying areas for improvement. Stayed abreast of industry trends and competitor activities.
M

E-Commerce Consultant

MetaJan 2020 - Jul 2023 • 3 yrs 7 mosProvided expert influencer marketing strategy for the new shops Instagram product. Created influencer and affiliate program opportunities in fashion & beauty sector. Developed UGC and influencer marketing standards and best practices for Meta. Created influencer marketing toolkits and content briefs for influencer sourcing. Collaborated with influencers to produce engaging, authentic content. Analyzed influencer campaign performance, providing insights and recommendations. Managed contracts, negotiations and compensation for influencers. Worked in partnership with creative and ecommerce to execute new shopping product.
A

E-Commerce Merchandising Consultant

Alibaba GroupFeb 2017 - Feb 2020 • 3 yrs 1 moProvided expert merchandising strategy for new shopping interface launch. Enhanced the user experience, navigation and UX/UI for onsite optimization. Focused on optimizing the user journey to enhance conversion rates. Executed comprehensive digital strategies to increase conversion rates. Created campaigns to increase brand awareness and promote products effectively. Analyzed the performance of marketing plans using key performance indicators (KPIs).
P

Merchandising / Product Development

PandoraFeb 2015 - Feb 2016 • 1 yr 1 moDeveloped a long-range omni merchandising vision and roadmap for all jewelry categories. Curated assortments by collaborating on market specific needs and retail segmentation. Traveled globally and identified top trends within the luxury and affordable jewelry sector. Developed in depth customer knowledge by following their purchase behavior / aspirations. Partnered with visual merchandising, marketing & ecommerce teams to ensure customer shopping experience in stores and online while maintaining consistency with the brand vision. Proactively anticipated sales trends based on product performance and market evolution. Led, inspired and developed local merchandisers to ensure talent development and maximize performance.

Education

P

Parsons School of Design - The New School

Bachelor of Fine Arts - BFA, Fashion/Apparel Design2001 - 2005
F

Fashion Institute of Technology

Associate of Arts and Sciences - AAS, Fashion/Apparel Design1997 - 2000

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.