Top Talent like Hanna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Hanna Yang

Product Designer • UX Designer • User Researcher • Downingtown, PA, US
Figma
Product Design
UI/UX Design
UX research
Usability Testing
User Research
User-Centered Design
UX Strategy
Product Strategy
Wireframing
Prototyping
Research
Market Research
User Personas
Mobile Design
Web Accessibility
Marketing Strategy
Adobe Creative Suite
Design Systems
UX Copywriting
Journey Mapping
User Interface Design
Design Thinking
Available for hire fromNegotiable
Contracts
Product Designer | UX Researcher | Strategist
A graduate of The Wharton School with a Bachelor of Science in Economics, I have a diverse background in UX research, product design, and strategic consulting. Currently, I serve as a UX Researcher at Neighborhoods.com, where I conduct user research and analyze data to enhance user experiences. Concurrently, I am a Product Designer at Bento Studios, providing end-to-end design services to bring clients' digital products to life. Previously, I was a Partner, Researcher & Strategist at HawkPartners, consulting for Fortune 500 clients across various industries. My role involved leading UX research engagements, brand development, and market segmentation. During my time at Wharton, I held leadership roles as Co-President and Vice President of Internal Affairs for Wharton Ambassadors, where I managed internal communications and strategic decision-making. My experience spans multiple sectors, including healthcare, pharmaceuticals, financial services, and technology.

Work History

N

UX Researcher

Neighborhoods.comContract Employee● Lead UX researcher for online real estate marketplace specializing in neighborhood/community insights ● Designed and executed the company’s first multi-phase, mixed-methodology UX research study - with objectives of uncovering key opportunity areas of the product’s UI/UX, usability, and overall user journey, understanding and refining the value proposition and messaging, and ultimately increasing lead volume and conversion rate significantly through product and brand-level changes ● Collaborate regularly with CEO, Director of Product, Lead Engineer, VP of Finance, and other cross- functional leadership to strategize approach to user research, product roadmap, and product design
B

Product Designer

Bento StudiosContract Employee● Lead UI/UX designer for a software design/development studio; collaborate with engineering team and clients to build digital experiences that are both beautiful and functional ● Designed a comprehensive TikTok & TikTok Shop analytics web app platform; partnered with founder to conceptualize and develop product, and worked closely in design process to ensure functionality and accessibility through multiple iterations of wireframing and prototyping ● Designed responsive website and brand for a new catering business; created their first digital presence, contributing to acquisition of 4 new clients in one month after launch and $2,500 of additional revenue
H

Partner, Researcher & Strategist

HawkPartnersFull-time EmployeeAug 2021 - Apr 2024 • 2 yrs 9 mos● Collaborated with product teams from Fortune 500 firms (B2B & B2C) across highly-regulated and complex industries, like healthcare, pharmaceuticals, financial services, and technology - driving improvements in product KPIs (e.g. conversion rate, churn rate, active users, stickiness, session duration, and NPS) and achieving strategic business objectives ● Developed user-centric, accessible digital health applications for Pfizer in UX research engagements; contributed to successful app launch with 30% increase in account creation and 28% increase in average session duration compared to initial pilot ● Led and supported 40+ diverse engagements across product lifecycle, specializing in digital product strategy (e.g. product conceptualization & requirements, feature prioritization & updates), UX research (e.g. user journey mapping, user personas, usability testing, A/B testing), and brand/market development (e.g. value prop refinement, marketing communications testing) ● Utilized qualitative & quantitative user research methodologies to provide data-driven, actionable insights and recommendations to inform product design and strategy

Education

T

The Wharton School

Bachelor of Science - BS, Economics2017 - 2021
D

Downingtown STEM Academy

2013 - 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
Product Designer | UX Researcher | Strategist
A graduate of The Wharton School with a Bachelor of Science in Economics, I have a diverse background in UX research, product design, and strategic consulting. Currently, I serve as a UX Researcher at Neighborhoods.com, where I conduct user research and analyze data to enhance user experiences. Concurrently, I am a Product Designer at Bento Studios, providing end-to-end design services to bring clients' digital products to life. Previously, I was a Partner, Researcher & Strategist at HawkPartners, consulting for Fortune 500 clients across various industries. My role involved leading UX research engagements, brand development, and market segmentation. During my time at Wharton, I held leadership roles as Co-President and Vice President of Internal Affairs for Wharton Ambassadors, where I managed internal communications and strategic decision-making. My experience spans multiple sectors, including healthcare, pharmaceuticals, financial services, and technology.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Hanna are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Hanna Yang

Product Designer • UX Designer • User Researcher • Downingtown, PA, US
Figma
Product Design
UI/UX Design
UX research
Usability Testing
User Research
User-Centered Design
UX Strategy
Product Strategy
Wireframing
Prototyping
Research
Market Research
User Personas
Mobile Design
Web Accessibility
Marketing Strategy
Adobe Creative Suite
Design Systems
UX Copywriting
Journey Mapping
User Interface Design
Design Thinking
Available for hire fromNegotiable
Contracts

Work History

N

UX Researcher

Neighborhoods.comContract Employee● Lead UX researcher for online real estate marketplace specializing in neighborhood/community insights ● Designed and executed the company’s first multi-phase, mixed-methodology UX research study - with objectives of uncovering key opportunity areas of the product’s UI/UX, usability, and overall user journey, understanding and refining the value proposition and messaging, and ultimately increasing lead volume and conversion rate significantly through product and brand-level changes ● Collaborate regularly with CEO, Director of Product, Lead Engineer, VP of Finance, and other cross- functional leadership to strategize approach to user research, product roadmap, and product design
B

Product Designer

Bento StudiosContract Employee● Lead UI/UX designer for a software design/development studio; collaborate with engineering team and clients to build digital experiences that are both beautiful and functional ● Designed a comprehensive TikTok & TikTok Shop analytics web app platform; partnered with founder to conceptualize and develop product, and worked closely in design process to ensure functionality and accessibility through multiple iterations of wireframing and prototyping ● Designed responsive website and brand for a new catering business; created their first digital presence, contributing to acquisition of 4 new clients in one month after launch and $2,500 of additional revenue
H

Partner, Researcher & Strategist

HawkPartnersFull-time EmployeeAug 2021 - Apr 2024 • 2 yrs 9 mos● Collaborated with product teams from Fortune 500 firms (B2B & B2C) across highly-regulated and complex industries, like healthcare, pharmaceuticals, financial services, and technology - driving improvements in product KPIs (e.g. conversion rate, churn rate, active users, stickiness, session duration, and NPS) and achieving strategic business objectives ● Developed user-centric, accessible digital health applications for Pfizer in UX research engagements; contributed to successful app launch with 30% increase in account creation and 28% increase in average session duration compared to initial pilot ● Led and supported 40+ diverse engagements across product lifecycle, specializing in digital product strategy (e.g. product conceptualization & requirements, feature prioritization & updates), UX research (e.g. user journey mapping, user personas, usability testing, A/B testing), and brand/market development (e.g. value prop refinement, marketing communications testing) ● Utilized qualitative & quantitative user research methodologies to provide data-driven, actionable insights and recommendations to inform product design and strategy

Education

T

The Wharton School

Bachelor of Science - BS, Economics2017 - 2021
D

Downingtown STEM Academy

2013 - 2017

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.