Top Talent like Indira are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.Indira Midha
Copywriting
Copy Editing
Blog Writing
Script Writing
Content Development
Editing
Social Media Marketing
Blogs
Persuasive Writing
Intercultural Communication
Communication
Proofreading
Sales Copy
Advertising
Marketing
Written Communication
Writing
Copywriter turning your ideas into impactful words
I'm a freelance copywriter specializing in social media copy, blogs and websites. I have a B.S. in advertising from the University of Illinois and four years of experience as a copywriter at ad agencies. I am also a published author.
Need some help making your comms scream *your brand*? I'd love to work with you!
Projects
USPS Social Media Content
B2C Organic Social Media and B2B Organic Social Media Mail is as relevant today as ever. Millions of businesses and individuals rely on the Postal Service every single day. But, outside of necessity, mail is something we believe should remain an integral part of how Americans communicate with one another. The art of the handwritten letter paired with the perfect stamp will not die on our watch. That’s why our consumer-facing social channels focus on encouraging all Americans with a mailbox to #SendMoreMail and celebrate every occasion with USPS. See MoreMrs. Meyer's Clean Day Website and B2C Social Media
Website Copy and B2C Organic Social Media Cleaning products can be natural and get the job done. That’s what makes Mrs. Meyer’s Clean Day products so special. They’re inspired by the many aromatic scents of the garden and designed to disinfect your home naturally. On our social channels, we glamorize taking a natural approach to cleaning and help people visualize what a garden-inspired life can look like indoors. We recently stepped into a new space in the home cleaning game – probiotic cleaners. Probiotics add powerful, long-lasting cleaning capabilities to products you already use around the house every day. But, chances are, you’ve never heard of probiotic cleaners. That’s because they’re a pretty new innovation in the cleaning technology space, and Mrs. Meyer’s released some of the very first ones. With this website, we explained what the heck probiotic cleaners even are and how they work. But in an understandable, non-robotic, I-need-to-buy-these-right-now kind of way. See MoreWasa Crispbread Paid Social and Digital Content
Take your Wasa break. September is National Self-Care Month. And we know how hard it can be to take time for yourself in the midst of it all. That’s why you’re invited to crunch into Self-Care Month by putting a Wasa (vah-sah) break on the calendar. From Instacart to Instagram, Wasa meets shoppers where they are and reminds them to do something nice for themselves.See MoreLa Collective Nonprofit Social Media
La Collective is a Chicago-based organization that provides Latina professionals with networking opportunities, mentorship programs and a like-minded community that welcomes them with open arms. Our content ranges from digestible history lessons to share with non-Hispanic folks, to celebrations of amazing Latinas killin’ it, to relatable quotes and memes that just make you feel seen (in English or Spanglish).See MoreUniversity of Illinois Communications
While working at the Public Affairs department at the University of Illinois, I wrote about impactful work in the Illini community and prepared remarks for senior communicators to deliver. I also always offered my assistance in eating Illini-themed baked goods (in the name of school spirit, obviously).See MoreVera Creative Email Newsletter
Writing emails is equal parts about telling an impactful story and keeping that story as skim-able as possible. This particular month, Vera Creative (a Latina-owned communications agency in Chicago) had some exciting accomplishments to share – here’s how we did it.See MoreWork History
V
Bilingual Copywriter
Vera Creative- Create strategic, culturally resonant social media concepts and write copy - Write long-form content in English and Spanish (articles, blog posts, newsletters, press releases) - Elevate website messaging through impact-focused copywritingF
Copywriter
FCB ChicagoJul 2022 - Oct 2023 • 1 yr 4 mos- Wrote headlines, taglines and body copy for banners, in-store signage, video scripts and social executions - Crafted strategic ideas while conceptually collaborating with art directors and strategists - Established a unique brand tone tailored to the US market for a CPG brandO
Copywriter
Ogilvy ChicagoJun 2021 - Jul 2022 • 1 yr 2 mos- Crafted unique social media content from concept to copy to content creation - Wrote copy for shoppable websites, limited-time landing pages, product description pages and more - Collaborated with an art director partner to think of powerful brand activation conceptsW
Copywriter
Weber ShandwickOct 2020 - Jun 2021 • 9 mos- Wrote B2C and B2B social content on Instagram, Twitter, Facebook and LinkedIn - Trendspotted across competitors’ social channels and translated into appropriate executions for the brand at hand - Presented to creative leaders across the agency on a weeklyEducation
University of Illinois at Urbana-Champaign
Bachelor's Degree, AdvertisingHow Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.
Available NowBook a Call
Copywriter turning your ideas into impactful words
I'm a freelance copywriter specializing in social media copy, blogs and websites. I have a B.S. in advertising from the University of Illinois and four years of experience as a copywriter at ad agencies. I am also a published author.
Need some help making your comms scream *your brand*? I'd love to work with you!
Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Top Talent like Indira are on Pangea
Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.Indira Midha
Copywriting
Copy Editing
Blog Writing
Script Writing
Content Development
Editing
Social Media Marketing
Blogs
Persuasive Writing
Intercultural Communication
Communication
Proofreading
Sales Copy
Advertising
Marketing
Written Communication
Writing
Projects
USPS Social Media Content
B2C Organic Social Media and B2B Organic Social Media Mail is as relevant today as ever. Millions of businesses and individuals rely on the Postal Service every single day. But, outside of necessity, mail is something we believe should remain an integral part of how Americans communicate with one another. The art of the handwritten letter paired with the perfect stamp will not die on our watch. That’s why our consumer-facing social channels focus on encouraging all Americans with a mailbox to #SendMoreMail and celebrate every occasion with USPS.Mrs. Meyer's Clean Day Website and B2C Social Media
Website Copy and B2C Organic Social Media Cleaning products can be natural and get the job done. That’s what makes Mrs. Meyer’s Clean Day products so special. They’re inspired by the many aromatic scents of the garden and designed to disinfect your home naturally. On our social channels, we glamorize taking a natural approach to cleaning and help people visualize what a garden-inspired life can look like indoors. We recently stepped into a new space in the home cleaning game – probiotic cleaners. Probiotics add powerful, long-lasting cleaning capabilities to products you already use around the house every day. But, chances are, you’ve never heard of probiotic cleaners. That’s because they’re a pretty new innovation in the cleaning technology space, and Mrs. Meyer’s released some of the very first ones. With this website, we explained what the heck probiotic cleaners even are and how they work. But in an understandable, non-robotic, I-need-to-buy-these-right-now kind of way.Wasa Crispbread Paid Social and Digital Content
Take your Wasa break. September is National Self-Care Month. And we know how hard it can be to take time for yourself in the midst of it all. That’s why you’re invited to crunch into Self-Care Month by putting a Wasa (vah-sah) break on the calendar. From Instacart to Instagram, Wasa meets shoppers where they are and reminds them to do something nice for themselves.La Collective Nonprofit Social Media
La Collective is a Chicago-based organization that provides Latina professionals with networking opportunities, mentorship programs and a like-minded community that welcomes them with open arms. Our content ranges from digestible history lessons to share with non-Hispanic folks, to celebrations of amazing Latinas killin’ it, to relatable quotes and memes that just make you feel seen (in English or Spanglish).University of Illinois Communications
While working at the Public Affairs department at the University of Illinois, I wrote about impactful work in the Illini community and prepared remarks for senior communicators to deliver. I also always offered my assistance in eating Illini-themed baked goods (in the name of school spirit, obviously).Work History
V
Bilingual Copywriter
Vera Creative- Create strategic, culturally resonant social media concepts and write copy - Write long-form content in English and Spanish (articles, blog posts, newsletters, press releases) - Elevate website messaging through impact-focused copywritingF
Copywriter
FCB ChicagoJul 2022 - Oct 2023 • 1 yr 4 mos- Wrote headlines, taglines and body copy for banners, in-store signage, video scripts and social executions - Crafted strategic ideas while conceptually collaborating with art directors and strategists - Established a unique brand tone tailored to the US market for a CPG brandO
Copywriter
Ogilvy ChicagoJun 2021 - Jul 2022 • 1 yr 2 mos- Crafted unique social media content from concept to copy to content creation - Wrote copy for shoppable websites, limited-time landing pages, product description pages and more - Collaborated with an art director partner to think of powerful brand activation conceptsW
Copywriter
Weber ShandwickOct 2020 - Jun 2021 • 9 mos- Wrote B2C and B2B social content on Instagram, Twitter, Facebook and LinkedIn - Trendspotted across competitors’ social channels and translated into appropriate executions for the brand at hand - Presented to creative leaders across the agency on a weeklyEducation
University of Illinois at Urbana-Champaign
Bachelor's Degree, AdvertisingHow Pangea Works
Effortlessly discover top talent
We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.Start working with talent today
The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.Track work and invoices in one place
Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!Talk with a Talent Expert
Members of our team are available to help you speed through the hiring process.Available NowBook a Call
Pangea empowers fractional work across the world for marketing and design roles.