Top Talent like Jarrett are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jarrett Martin

Growth Marketing Manager • New York, NY, US
Competitive Analysis
Marketing Strategy
User Research
Data Analysis
Marketing
Market Research
Model Making
Available for hire fromNegotiable
Full-Time Roles
Contracts
Helping Customer Obsessed Start-ups go to market.
A few things I've done recently: - Led GTM strategy for an E-commerce Series A startup as we scaled from 50->500 employees - Tested, iterated, and launched a new business, line scaling it to 7-figure revenue within three quarters - Operatiatilized product feedback gathering from the GTMs teams to Product - Partnered with internal data teams to roll out ROI forecasters at Alloy and Fast My focus in GTM Strategy, Product marketing, and growth would be a perfect fit for any early-stage company!

Projects

Please Request Work Sample

I have plenty of work samples I'm willing to share.

Work History

A

Product Marketing Manager

AlloyJun 2022 - Nov 2022 • 6 mos• Scoped and built Alloy’s ROI/Business case program. Trained all GTM market teams on how to leverage the tool, resulting in a 50% increase in close rates when used. Concurrently, I partnered with the Data team to improve Alloy’s data maturity to enable ongoing improvements to the ROI model. • Developed Alloy’s Account Based Marketing approach. Mapped content and preferred channel to each persona and deal stage, significantly increasing enterprise prospect engagements. • Led Alloy’s Codeless SDK Launch- Coordinated Webinar, blogs, email, and strategy for the launch. Currently pacing for a 200% increase in usage by EOY.
G

Fast

GTM Strategist (Business Value Lead) Dec 2021 - Jun 2022 • 7 mos• Created a comprehensive Industry Benchmarks and Insights Report, which provided a company-wide source of truth for industry standards. These insights became the foundational building block for verticalizing Fast’s GTM Strategy. • Led the Data Maturity Initiative to better gather and understand the impact of Fast on key customer metrics. Subsequently authored data-driven narratives on the efficacy of Fast. This data also served as the basis for the Fast ROI calculators and other assets. • Aggregated historical product impact data to build an ROI Calculator and presentation, which became the standard tool for value selling Strategic (+$1B) and Enterprise (+$500M) Merchants. The ROI Calculator was directly responsible for increasing overall Fast closed deal velocity. • Designed and implemented an automated system to aggregate product feedback from field teams (Sales, Partnerships, AM). Feedback was weighed by customer GMV, deal stage, and request urgency. This data was used to prioritize our product roadmap, understand feature TAM, and forecast delivery dates. • Defined the value proposition and ideal customer profile for our API Product (ex. Fast for e-mail, SMS, etc), leading to better audience segmentation and targeting. • Authored thought leadership articles, customer-facing product one-pagers (by platforms and use case), and feature-based landing pages to bolster early funnel growth and SEO • Trained AM, Sales, and Partnerships on new collateral launches, market messaging, competitive analysis, and industry trends.
F

Growth Account Executive

Fast Jan 2021 - Dec 2021 • 1 yr
R

New Products Lead

Runtitle Feb 2020 - Oct 2020 • 9 mos-Headed the formation of our Enterprise product, which grew to become the most profitable product within 2Q’s of launch -Optimized user data to advance significant research and development of projects across multi-departmental teams, which led to an additional $3.2 million in signed agreements -Merged user feedback with existing data to maximize sales motions, marketing copy, and product roadmaps for multiple critical initiatives, refining products based on customer experience. -Piloted all AEs in revenue generation in 2020, leading to $4.4M in added revenue

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Helping Customer Obsessed Start-ups go to market.
A few things I've done recently: - Led GTM strategy for an E-commerce Series A startup as we scaled from 50->500 employees - Tested, iterated, and launched a new business, line scaling it to 7-figure revenue within three quarters - Operatiatilized product feedback gathering from the GTMs teams to Product - Partnered with internal data teams to roll out ROI forecasters at Alloy and Fast My focus in GTM Strategy, Product marketing, and growth would be a perfect fit for any early-stage company!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Jarrett are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jarrett Martin

Growth Marketing Manager • New York, NY, US
Competitive Analysis
Marketing Strategy
User Research
Data Analysis
Marketing
Market Research
Model Making
Available for hire fromNegotiable
Full-Time Roles
Contracts

Projects

Please Request Work Sample

I have plenty of work samples I'm willing to share.

Work History

A

Product Marketing Manager

AlloyJun 2022 - Nov 2022 • 6 mos• Scoped and built Alloy’s ROI/Business case program. Trained all GTM market teams on how to leverage the tool, resulting in a 50% increase in close rates when used. Concurrently, I partnered with the Data team to improve Alloy’s data maturity to enable ongoing improvements to the ROI model. • Developed Alloy’s Account Based Marketing approach. Mapped content and preferred channel to each persona and deal stage, significantly increasing enterprise prospect engagements. • Led Alloy’s Codeless SDK Launch- Coordinated Webinar, blogs, email, and strategy for the launch. Currently pacing for a 200% increase in usage by EOY.
G

Fast

GTM Strategist (Business Value Lead) Dec 2021 - Jun 2022 • 7 mos• Created a comprehensive Industry Benchmarks and Insights Report, which provided a company-wide source of truth for industry standards. These insights became the foundational building block for verticalizing Fast’s GTM Strategy. • Led the Data Maturity Initiative to better gather and understand the impact of Fast on key customer metrics. Subsequently authored data-driven narratives on the efficacy of Fast. This data also served as the basis for the Fast ROI calculators and other assets. • Aggregated historical product impact data to build an ROI Calculator and presentation, which became the standard tool for value selling Strategic (+$1B) and Enterprise (+$500M) Merchants. The ROI Calculator was directly responsible for increasing overall Fast closed deal velocity. • Designed and implemented an automated system to aggregate product feedback from field teams (Sales, Partnerships, AM). Feedback was weighed by customer GMV, deal stage, and request urgency. This data was used to prioritize our product roadmap, understand feature TAM, and forecast delivery dates. • Defined the value proposition and ideal customer profile for our API Product (ex. Fast for e-mail, SMS, etc), leading to better audience segmentation and targeting. • Authored thought leadership articles, customer-facing product one-pagers (by platforms and use case), and feature-based landing pages to bolster early funnel growth and SEO • Trained AM, Sales, and Partnerships on new collateral launches, market messaging, competitive analysis, and industry trends.
F

Growth Account Executive

Fast Jan 2021 - Dec 2021 • 1 yr
R

New Products Lead

Runtitle Feb 2020 - Oct 2020 • 9 mos-Headed the formation of our Enterprise product, which grew to become the most profitable product within 2Q’s of launch -Optimized user data to advance significant research and development of projects across multi-departmental teams, which led to an additional $3.2 million in signed agreements -Merged user feedback with existing data to maximize sales motions, marketing copy, and product roadmaps for multiple critical initiatives, refining products based on customer experience. -Piloted all AEs in revenue generation in 2020, leading to $4.4M in added revenue

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.