Top Talent like Jinnie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jinnie Austin

Email Marketing Specialist
Growth Marketing Manager
Product Marketing Manager
Charlotte, NC, US
Available for hire fromNegotiable
Contracts
Experienced Director of Marketing | E-Commerce Expert | Brand Building & Strategy
Marketing and e-commerce leader with 15 years of experience driving digital growth and omnichannel strategies. Proven ability to develop data-driven, cross-channel marketing tactics to increase customer acquisition, retention, and brand visibility in the U.S. and international markets. Skilled in P&L management, scaling growth initiatives, and building high-performance teams. Passionate about brand building, leveraging digital platforms, and innovative problem-solving to drive performance and impact.

Work History

L

Mentor

LaunchCLT
C

Marketing Consultant

Carolina Marketing, Inc
C

Interim Marketing Director

Charlotte Running Co.Director of Digital Marketing, Website and Social Media Lead
F

Marketing Strategy Consultant

Freelance
M

Director of E-Commerce

Mountain KhakisMay 2023 - Oct 2024 • 1 yr 6 mosExecuted cross-brand digital marketing campaigns to introduce Mountain Khakis customers to partner brands Launched and optimized loyalty and referral programs, reducing acquisition costs and improving retention Developed a test-and-learn digital approach for email and cross-channel marketing using CDP (Lexer) Created automated digital flows and retargeting campaigns based on audience insights, increasing conversions Managed CDP platform for customer behavior tracking and personalized digital marketing Partnered with IT, CRM, and MarTech teams to deliver personalized, cross-channel campaigns Tracked and analyzed digital marketing ROI, optimizing budgets and channel effectiveness
D

Marketing Director

Dietz Group LLCNov 2022 - Oct 2024 • 2 yrs
F

Director of Marketing

FeeturesSep 2021 - Oct 2022 • 1 yr 2 mosLed omnichannel marketing strategies across eCommerce and retail to drive brand growth in the U.S. and international markets, improving brand positioning and awareness. Spearheaded efforts to optimize customer experience through personalized digital campaigns, resulting in a 43% increase in site traffic. Managed the P&L for eCommerce and Marketing, overseeing budget allocation and forecasting to meet revenue and profitability targets. Developed and executed cross-channel marketing strategies to increase brand engagement and revenue across eCommerce, specialty stores, and department stores.
F

Brand Manager

FeeturesAug 2019 - Oct 2022 • 3 yrs 3 mos
F

Marketing Coordinator

FeeturesAug 2016 - Oct 2022 • 6 yrs 3 mos
F

Customer Relationship Specialist

FeeturesOct 2014 - Oct 2022 • 8 yrs 1 moService existing and new accounts

Education

U

University of North Carolina at Charlotte

Bachelor's degree, Political Science and Government2006 - 2009
U

University of North Carolina at Charlotte

Bachelor of Science (B.S.), Political Science2006 - 2009

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced Director of Marketing | E-Commerce Expert | Brand Building & Strategy
Marketing and e-commerce leader with 15 years of experience driving digital growth and omnichannel strategies. Proven ability to develop data-driven, cross-channel marketing tactics to increase customer acquisition, retention, and brand visibility in the U.S. and international markets. Skilled in P&L management, scaling growth initiatives, and building high-performance teams. Passionate about brand building, leveraging digital platforms, and innovative problem-solving to drive performance and impact.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Jinnie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Jinnie Austin

Email Marketing Specialist
Growth Marketing Manager
Product Marketing Manager
Charlotte, NC, US
Available for hire fromNegotiable
Contracts

Work History

L

Mentor

LaunchCLT
C

Marketing Consultant

Carolina Marketing, Inc
C

Interim Marketing Director

Charlotte Running Co.Director of Digital Marketing, Website and Social Media Lead
F

Marketing Strategy Consultant

Freelance
M

Director of E-Commerce

Mountain KhakisMay 2023 - Oct 2024 • 1 yr 6 mosExecuted cross-brand digital marketing campaigns to introduce Mountain Khakis customers to partner brands Launched and optimized loyalty and referral programs, reducing acquisition costs and improving retention Developed a test-and-learn digital approach for email and cross-channel marketing using CDP (Lexer) Created automated digital flows and retargeting campaigns based on audience insights, increasing conversions Managed CDP platform for customer behavior tracking and personalized digital marketing Partnered with IT, CRM, and MarTech teams to deliver personalized, cross-channel campaigns Tracked and analyzed digital marketing ROI, optimizing budgets and channel effectiveness
D

Marketing Director

Dietz Group LLCNov 2022 - Oct 2024 • 2 yrs
F

Director of Marketing

FeeturesSep 2021 - Oct 2022 • 1 yr 2 mosLed omnichannel marketing strategies across eCommerce and retail to drive brand growth in the U.S. and international markets, improving brand positioning and awareness. Spearheaded efforts to optimize customer experience through personalized digital campaigns, resulting in a 43% increase in site traffic. Managed the P&L for eCommerce and Marketing, overseeing budget allocation and forecasting to meet revenue and profitability targets. Developed and executed cross-channel marketing strategies to increase brand engagement and revenue across eCommerce, specialty stores, and department stores.
F

Brand Manager

FeeturesAug 2019 - Oct 2022 • 3 yrs 3 mos
F

Marketing Coordinator

FeeturesAug 2016 - Oct 2022 • 6 yrs 3 mos
F

Customer Relationship Specialist

FeeturesOct 2014 - Oct 2022 • 8 yrs 1 moService existing and new accounts

Education

U

University of North Carolina at Charlotte

Bachelor's degree, Political Science and Government2006 - 2009
U

University of North Carolina at Charlotte

Bachelor of Science (B.S.), Political Science2006 - 2009

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.