Top Talent like Joel are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Joel Porter

Creative & Brand Strategist
Nashville, TN, US
Creative Direction
Brand Strategy
Art Direction
Creative Strategy
Brand Development
Copywriting
Graphic Design
Fashion Photography
Messaging Strategy
Blog Writing
Photography
Content Development
Adobe Creative Suite
Writing
Creative Writing
Ideation
Creative Marketing
Creative Thinking
Available for hire fromNegotiable
Contracts
Creative Director • Brand Strategist • Designer
I'm Joel Porter. Creative Director. Brand Strategist. Designer. Nashville-based, industry-agnostic, and relentlessly hands-on. For over a decade, I've operated at the intersection of strategy and craft, helping brands figure out not just what they look like, but what they mean. I don't separate the thinking from the making. That's the whole point. My background spans nearly every arm of creative marketing: brand identity, campaign design, creative direction, copywriting, apparel design, photography direction, digital marketing, and more. I'm a generalist by design because the brands worth working with don't have simple problems, and they deserve someone who can move fluidly across the full creative spectrum without dropping the thread. You may know some of the names I've helped tell their stories through garments and brand: Hamilton on Broadway, Orville Peck, Death & Co., Van Leeuwen, East Fork, Levain Bakery, Law & Order, Las Vegas, and others. At Dinner Service NY, I've spent the last four years sitting at a rare intersection where culture, fashion, sustainability, and storytelling collide, helping brands bridge the gap between merchandise and meaningful apparel. It's some of the most complex, rewarding creative work I've done. Before that, I was an early hire at Soundstripe, one of Inc. 5000's fastest-growing media companies, where I helped build a visual brand from the ground up as part of an in-house creative team that punched well above its weight. I'm drawn to brands with a point of view, the kind built around a real experience and rooted in something tangible. Outdoor, fashion, apparel, food, music, and sport. If you're building something with a soul and need a creative partner who can lead strategy, execute at a high level, and tell a story worth hearing, that's exactly the work I'm here for. If your brand deserves better than fine, let's talk.

Work History

D

Creative Director

Dinner ServiceDinner Service is a sustainable, non-gender, elevated merchandise and apparel brand focused on creating garments centered around innovative collaborations. Dinner Service focuses on sustainability and eradicating plastic-based fabrics and toxic chemicals from the apparel industry by making organic, planet-safe apparel. Each garment is created in partnership/collaboration with a cultural pioneer (artist, musician, restaurant, etc) as part of an exclusive limited-edition capsule or collection. Through these partnerships, and the vehicle of fashion, Dinner Service celebrates expression and promotes sustainability with those who wear its garments. At Dinner Service, I've led and worked alongside a small, agile creative team to cover a range of creative needs that include (but aren't limited to) brand design, brand development, apparel design + direction, fashion photography, video editing, social media management, email + SMS marketing strategy, creative writing, copywriting, and retail design.
J

Brand Strategist - Graphic Designer

Joel Porter DesignFor over 10 years, I’ve worked on retainer or as a freelancer for brands, non-profits, and individuals while fulfilling the role of creative director, art director, brand strategist, and designer. Much of my focus with this work has been on brand strategy and digital design, but also includes visual identity creation, web design, apparel design & production, album artwork & production, social media, product design, and storyboarding for video content. Previous clients include: Soundstripe, Amazing Nation, Well Done Marketing, Let’s Give a Damn, Miles for Mary, Julian R. Vaca (Author), Weisbeck Consulting, Black Label Content, Justin Fatica, Soul Haven Studio, Hard as Nails Ministery, You’re Amazing Fitness, Bidpal, Memory Fireworks, Big Daddy Weave, Greg Nelson Inc., Adam Again, and White Lace Bridal
S

Art Production Manager

SoundstripeJun 2020 - Apr 2022 • 1 yr 11 mosAs an early company hire, I was a foundational part of an award-winning, in-house creative team responsible for the visual brand and consumer-facing identity of the organization. My work at the company included: brand design, campaign design, musician & artist branding, album artwork creation, visual asset creation for organic and paid social, digital marketing, email & web design, and integrated digital and ‘phygital’ campaigns.
S

Graphic Designer

SoundstripeMar 2018 - Apr 2022 • 4 yrs 2 mos
A

Marketing Intern

Alerus Center - Oak View GroupAug 2012 - Dec 2012 • 5 mosDrafting visual content for the Alerus Center Marketing Department
S

Sales & Operations

Savvy Skate and SnowAug 2010 - Jul 2012 • 2 yrsSalesman
S

Sales

ScheelsAug 2009 - Jun 2010 • 11 mosSalesman
S

Barista

StarbucksJun 2006 - Aug 2008 • 2 yrs 3 mosMake customers coffee beverages according to their orders

Education

U

University of Mary

Mass Communication with a Minor in Spanish, Mass Communication/Media Studies2009 - 2012
N

North Dakota State University

2008 - 2009

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Creative Director • Brand Strategist • Designer
I'm Joel Porter. Creative Director. Brand Strategist. Designer. Nashville-based, industry-agnostic, and relentlessly hands-on. For over a decade, I've operated at the intersection of strategy and craft, helping brands figure out not just what they look like, but what they mean. I don't separate the thinking from the making. That's the whole point. My background spans nearly every arm of creative marketing: brand identity, campaign design, creative direction, copywriting, apparel design, photography direction, digital marketing, and more. I'm a generalist by design because the brands worth working with don't have simple problems, and they deserve someone who can move fluidly across the full creative spectrum without dropping the thread. You may know some of the names I've helped tell their stories through garments and brand: Hamilton on Broadway, Orville Peck, Death & Co., Van Leeuwen, East Fork, Levain Bakery, Law & Order, Las Vegas, and others. At Dinner Service NY, I've spent the last four years sitting at a rare intersection where culture, fashion, sustainability, and storytelling collide, helping brands bridge the gap between merchandise and meaningful apparel. It's some of the most complex, rewarding creative work I've done. Before that, I was an early hire at Soundstripe, one of Inc. 5000's fastest-growing media companies, where I helped build a visual brand from the ground up as part of an in-house creative team that punched well above its weight. I'm drawn to brands with a point of view, the kind built around a real experience and rooted in something tangible. Outdoor, fashion, apparel, food, music, and sport. If you're building something with a soul and need a creative partner who can lead strategy, execute at a high level, and tell a story worth hearing, that's exactly the work I'm here for. If your brand deserves better than fine, let's talk.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Joel are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Joel Porter

Creative & Brand Strategist
Nashville, TN, US
Creative Direction
Brand Strategy
Art Direction
Creative Strategy
Brand Development
Copywriting
Graphic Design
Fashion Photography
Messaging Strategy
Blog Writing
Photography
Content Development
Adobe Creative Suite
Writing
Creative Writing
Ideation
Creative Marketing
Creative Thinking
Available for hire fromNegotiable
Contracts

Work History

D

Creative Director

Dinner ServiceDinner Service is a sustainable, non-gender, elevated merchandise and apparel brand focused on creating garments centered around innovative collaborations. Dinner Service focuses on sustainability and eradicating plastic-based fabrics and toxic chemicals from the apparel industry by making organic, planet-safe apparel. Each garment is created in partnership/collaboration with a cultural pioneer (artist, musician, restaurant, etc) as part of an exclusive limited-edition capsule or collection. Through these partnerships, and the vehicle of fashion, Dinner Service celebrates expression and promotes sustainability with those who wear its garments. At Dinner Service, I've led and worked alongside a small, agile creative team to cover a range of creative needs that include (but aren't limited to) brand design, brand development, apparel design + direction, fashion photography, video editing, social media management, email + SMS marketing strategy, creative writing, copywriting, and retail design.
J

Brand Strategist - Graphic Designer

Joel Porter DesignFor over 10 years, I’ve worked on retainer or as a freelancer for brands, non-profits, and individuals while fulfilling the role of creative director, art director, brand strategist, and designer. Much of my focus with this work has been on brand strategy and digital design, but also includes visual identity creation, web design, apparel design & production, album artwork & production, social media, product design, and storyboarding for video content. Previous clients include: Soundstripe, Amazing Nation, Well Done Marketing, Let’s Give a Damn, Miles for Mary, Julian R. Vaca (Author), Weisbeck Consulting, Black Label Content, Justin Fatica, Soul Haven Studio, Hard as Nails Ministery, You’re Amazing Fitness, Bidpal, Memory Fireworks, Big Daddy Weave, Greg Nelson Inc., Adam Again, and White Lace Bridal
S

Art Production Manager

SoundstripeJun 2020 - Apr 2022 • 1 yr 11 mosAs an early company hire, I was a foundational part of an award-winning, in-house creative team responsible for the visual brand and consumer-facing identity of the organization. My work at the company included: brand design, campaign design, musician & artist branding, album artwork creation, visual asset creation for organic and paid social, digital marketing, email & web design, and integrated digital and ‘phygital’ campaigns.
S

Graphic Designer

SoundstripeMar 2018 - Apr 2022 • 4 yrs 2 mos
A

Marketing Intern

Alerus Center - Oak View GroupAug 2012 - Dec 2012 • 5 mosDrafting visual content for the Alerus Center Marketing Department
S

Sales & Operations

Savvy Skate and SnowAug 2010 - Jul 2012 • 2 yrsSalesman
S

Sales

ScheelsAug 2009 - Jun 2010 • 11 mosSalesman
S

Barista

StarbucksJun 2006 - Aug 2008 • 2 yrs 3 mosMake customers coffee beverages according to their orders

Education

U

University of Mary

Mass Communication with a Minor in Spanish, Mass Communication/Media Studies2009 - 2012
N

North Dakota State University

2008 - 2009

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.