Katherine Whipp

Social Media Marketing Specialist • Content Marketing Manager • Los Angeles, CA, US

Editing

Client Communication

Content Strategy

Content Creation

Organization

Campaigning

Journalism

Public Relations

Available for hire fromNegotiable

Writer and social media content creator. 🖋

Hi, my name is Katherine and I just graduated this December from San Diego State University. I received my Bachelor's in Journalism & Media Studies with an emphasis in Public Relations. I love all things social media and spend too many hours creating Tik Toks and other fun posts. I have experience running numerous social media campaigns and love getting creative to help companies achieve their online growth. Let's work together!

Projects

School of JMS Instagram

Link to the latest Instagram account I created content for.

We're Here: How the Screening Circle LGBTQ+ Voices

Article I wrote for the Screening Circle, a campaign where I worked in conjunction with HBO Max to display their series "We're Here" to the San Diego community.See More

Work History

Publicity & Promotions Intern

Allied Global Marketing Jul 2020 - Jan 2021 • 7 mos-Assigned to Amazon Studios to help market upcoming Prime Video films to surrounding San Diego organizations and the press. -Created and sent promotional flyers and emails to organizations in San Diego County. -Assisted drive-in and virtual screening events. -Wrote press releases and pitches for the media. -Attended weekly meetings with Amazon execs updating them on my campaign progress for each film .

Screening & Events Representative

Allied Global MarketingApr 2022 - Present • 2 yrs 7 mos-Composes screening reports summarizing audience reactions and press feedback. -Sends reports out to studios such as Sony, Disney, Prime Videos, Fox, etc. -Facilitates advanced screenings of promotional films for the press and the public.

Social Media Manager

San Diego State University Jan 2022 - May 2022 • 5 mos-Ran the School of JMS social media accounts to help promote the Screening Circle event. - Helped increase engagement on Instagram by 70% by creating reels and story highlights. -Conducted multiple social media content analyses to track engagement, impressions, views and likes.

Education

San Diego State University

Bachelor's Degree, Journalism & Media: Public Relations Aug 2018 - May 2022

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