Top Talent like Katie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Katie Bayless

Creative & Brand Strategist • Copywriter • Social Media Marketing Specialist • Greensboro, NC, US
Social Media Communications
Content Planning
Intercultural Communication
Community Management
TikTok
Social Media Design
Instagram
Creative Direction
Content Strategy
Creative Marketing
Social Media Marketing
Content Creation
Available for hire fromNegotiable
Contracts
Full-Time Roles
I am a former boutique owner that understands the ins and outs of creating and managing a brand. After closing the store, I moved on to be the communications director for a local magazine and established a brand identity and voice while gaining organic engagement and followers on social media.

Work History

W

Boutique Owner

with/loveApr 2021 - Dec 2023 • 2 yrs 9 mosApplied creative merchandising techniques to curate visually appealing product displays that showcased the boutique's unique aesthetic and enhanced the shopping experience. Implemented innovative sales strategies, such as themed promotions and experiential events, to drive foot traffic and increase sales. Successfully grew TikTok account to over 10,000 followers through strategic content creation, engagement, and community building. Designed and launched the boutique's website, incorporating visually engaging imagery and user-friendly navigation to create an immersive online shopping experience. Created branded marketing materials, including signage, packaging, and promotional collateral, to maintain brand consistency across all touchpoints. Utilized Canva, Adobe Suite, CapCut and other design tools to develop custom graphics and visual assets for marketing campaigns and social media content. Managed inventory using inventory management software.
T

Director of Communications

The Scout Guide TriadJan 2023 - Feb 2024 • 1 yr 2 mosLed comprehensive marketing campaigns across various platforms, resulting in heightened brand visibility and engagement. Developed innovative social media strategies, integrating visual storytelling to resonate with target audiences. Collaborated closely with clients to align campaigns with their brand identities and objectives. Directed photoshoots and provided creative direction for advertisements to ensure brand consistency. Spearheaded the design and production of promotional materials using Adobe Suite, Canva, and Sendible. Increased follower count by over 150%, and engagement by 86% on Instagram
S

Freelancer

SelfI currently handle client needs with social media mangement, content creation, copywriting, and strategy.

Education

Appalachian State University

Bachelor of Science, Communication Studies2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
I am a former boutique owner that understands the ins and outs of creating and managing a brand. After closing the store, I moved on to be the communications director for a local magazine and established a brand identity and voice while gaining organic engagement and followers on social media.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Katie are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Katie Bayless

Creative & Brand Strategist • Copywriter • Social Media Marketing Specialist • Greensboro, NC, US
Social Media Communications
Content Planning
Intercultural Communication
Community Management
TikTok
Social Media Design
Instagram
Creative Direction
Content Strategy
Creative Marketing
Social Media Marketing
Content Creation
Available for hire fromNegotiable
Contracts
Full-Time Roles

Work History

W

Boutique Owner

with/loveApr 2021 - Dec 2023 • 2 yrs 9 mosApplied creative merchandising techniques to curate visually appealing product displays that showcased the boutique's unique aesthetic and enhanced the shopping experience. Implemented innovative sales strategies, such as themed promotions and experiential events, to drive foot traffic and increase sales. Successfully grew TikTok account to over 10,000 followers through strategic content creation, engagement, and community building. Designed and launched the boutique's website, incorporating visually engaging imagery and user-friendly navigation to create an immersive online shopping experience. Created branded marketing materials, including signage, packaging, and promotional collateral, to maintain brand consistency across all touchpoints. Utilized Canva, Adobe Suite, CapCut and other design tools to develop custom graphics and visual assets for marketing campaigns and social media content. Managed inventory using inventory management software.
T

Director of Communications

The Scout Guide TriadJan 2023 - Feb 2024 • 1 yr 2 mosLed comprehensive marketing campaigns across various platforms, resulting in heightened brand visibility and engagement. Developed innovative social media strategies, integrating visual storytelling to resonate with target audiences. Collaborated closely with clients to align campaigns with their brand identities and objectives. Directed photoshoots and provided creative direction for advertisements to ensure brand consistency. Spearheaded the design and production of promotional materials using Adobe Suite, Canva, and Sendible. Increased follower count by over 150%, and engagement by 86% on Instagram
S

Freelancer

SelfI currently handle client needs with social media mangement, content creation, copywriting, and strategy.

Education

Appalachian State University

Bachelor of Science, Communication Studies2020

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.