Top Talent like Katya are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Katya Kogan

Project Management
Content Planning
Marketing Strategy
Marketing Analytics
Automation
Social Ad Campaigns
Semrush
Hootsuite
Later
SMS Marketing
Social Media Management
Sales Management
Instagram
Advertising
Social Media Marketing
SEO
Search Engine Marketing
Klaviyo
Marketing
CRM
Analytics
Digital Marketing
Salesforce
HubSpot
Customer Relationship Management
Available for hire fromNegotiable
Contracts
Digital Marketing Manager | Data-Driven Strategist
With a diverse background in data science, business, and mechanical engineering, I have cultivated a robust career in digital marketing and analytics. I hold a Data Science Diploma from BrainStation and a Business degree from Algonquin College. Currently, I am the Digital Marketing Manager at OssKin, where I lead marketing transformations through CRM implementations and data-driven strategies. Previously, I served as a Digital Marketing Specialist at Measure Marketing Results Inc., where I spearheaded website management and social media strategies. My experience as a Marketing Analytics Consultant at Ubersmith honed my skills in data tracking and SEO. Additionally, I have a passion for swing dancing, teaching Lindy Hop and Balboa at École de danse JiveStudio. My career is marked by a commitment to leveraging data insights to drive marketing success and client engagement.

Work History

O

Digital Marketing Manager

OssKinAs a Digital Marketing Manager, I led the transformation of marketing operations by implementing CRM systems to streamline workflows and enhance communication. I focused on optimizing website performance, improving SEO, and driving engagement through targeted paid media campaigns. Additionally, I developed and executed an agile marketing roadmap, ensuring efficient project execution and proactive growth initiatives. I collaborated closely with cross-functional teams, leading a group of freelancers and agencies to deliver high-quality marketing initiatives. With a strong focus on data-driven decision-making, I optimized campaigns to drive traffic, lead generation, and conversions. By implementing customer-centric marketing strategies and automated systems, I significantly improved client engagement and satisfaction while aligning marketing efforts with the company’s long-term goals.
É

Dance Instructor & Coach

École de danse JiveStudioOutside of work, I'm an avid swing dancer with a decade of experience, providing classes in Lindy Hop, Balboa, and Collegiate Shag at one of Montreal's dance studios for swing dance. I even coach a Balboa troupe for competitions and performances, always striving to bring joy and energy to the dance floor.
M

Digital Marketing Specialist

Measure Marketing Results Inc.Sep 2023 - Mar 2024 • 7 mosAt Measure Marketing Results Inc., I drove growth by seamlessly blending strategic branding with impactful digital campaigns. I was responsible for both the strategy and execution of their website management, including the creation of a brand new website in less than four months. My role also encompassed social media management, email marketing, and the implementation of comprehensive marketing analytics. I collaborated with diverse teams to craft and execute innovative marketing tactics, ranging from content creation to targeted social media strategies. Through data-driven insights, I continually refined our approach, all with the vision of solidifying Measure Marketing's position as a top-tier inbound marketing agency.
U

Marketing Analytics Consultant

UbersmithJan 2023 - Sep 2023 • 9 mosAs a Marketing Analytics Consultant at Ubersmith, I specialize in data tracking and analysis to help improve the company's online presence and marketing strategies. My responsibilities include implementing tracking through Google Tag Manager and Google Analytics for both revloop.com and ubersmith.com to ensure accurate data collection and analysis. I migrated both websites to GA4 to stay up to date with the latest analytics technology. I created customized dashboards for leadership to easily visualize and understand website data. I conducted SEO audits and implemented improvements to enhance the websites' search engine rankings and visibility. I provided education and training to business leadership to help them better understand web analytics and make informed decisions based on data-driven insights.
V

Analyst, Marketing Science

ValtechSep 2021 - Nov 2022 • 1 yr 3 mosAs a marketing analyst, I delivered workshops to define KPIs, digital objectives, and project requirements, while educating clients on digital best practices. I implemented optimization roadmaps, data strategies, tagging plans, dashboards, ongoing reports, marketing automation plans, and SEO recommendations to achieve clients' objectives. I conducted research to provide informed recommendations and served as a trusted advisor to clients. I produced thought leadership, provided sales support, and utilized tools such as Excel, Tableau, Looker Studio, and Google Analytics to execute data strategy and provide data analytics solutions. Overall, my expertise in data analysis, research, and strategic consulting helped clients to achieve their digital objectives and improve their business outcomes.

Education

B

BrainStation

Diploma, Data Science2021
A

Algonquin College of Applied Arts and Technology

Business, Management, Marketing, and Related Support Services2015 - 2017
A

Algonquin College of Applied Arts and Technology

Mechanical Engineering/Mechanical Technology/Technician2012 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Digital Marketing Manager | Data-Driven Strategist
With a diverse background in data science, business, and mechanical engineering, I have cultivated a robust career in digital marketing and analytics. I hold a Data Science Diploma from BrainStation and a Business degree from Algonquin College. Currently, I am the Digital Marketing Manager at OssKin, where I lead marketing transformations through CRM implementations and data-driven strategies. Previously, I served as a Digital Marketing Specialist at Measure Marketing Results Inc., where I spearheaded website management and social media strategies. My experience as a Marketing Analytics Consultant at Ubersmith honed my skills in data tracking and SEO. Additionally, I have a passion for swing dancing, teaching Lindy Hop and Balboa at École de danse JiveStudio. My career is marked by a commitment to leveraging data insights to drive marketing success and client engagement.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Katya are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Katya Kogan

Project Management
Content Planning
Marketing Strategy
Marketing Analytics
Automation
Social Ad Campaigns
Semrush
Hootsuite
Later
SMS Marketing
Social Media Management
Sales Management
Instagram
Advertising
Social Media Marketing
SEO
Search Engine Marketing
Klaviyo
Marketing
CRM
Analytics
Digital Marketing
Salesforce
HubSpot
Customer Relationship Management
Available for hire fromNegotiable
Contracts

Work History

O

Digital Marketing Manager

OssKinAs a Digital Marketing Manager, I led the transformation of marketing operations by implementing CRM systems to streamline workflows and enhance communication. I focused on optimizing website performance, improving SEO, and driving engagement through targeted paid media campaigns. Additionally, I developed and executed an agile marketing roadmap, ensuring efficient project execution and proactive growth initiatives. I collaborated closely with cross-functional teams, leading a group of freelancers and agencies to deliver high-quality marketing initiatives. With a strong focus on data-driven decision-making, I optimized campaigns to drive traffic, lead generation, and conversions. By implementing customer-centric marketing strategies and automated systems, I significantly improved client engagement and satisfaction while aligning marketing efforts with the company’s long-term goals.
É

Dance Instructor & Coach

École de danse JiveStudioOutside of work, I'm an avid swing dancer with a decade of experience, providing classes in Lindy Hop, Balboa, and Collegiate Shag at one of Montreal's dance studios for swing dance. I even coach a Balboa troupe for competitions and performances, always striving to bring joy and energy to the dance floor.
M

Digital Marketing Specialist

Measure Marketing Results Inc.Sep 2023 - Mar 2024 • 7 mosAt Measure Marketing Results Inc., I drove growth by seamlessly blending strategic branding with impactful digital campaigns. I was responsible for both the strategy and execution of their website management, including the creation of a brand new website in less than four months. My role also encompassed social media management, email marketing, and the implementation of comprehensive marketing analytics. I collaborated with diverse teams to craft and execute innovative marketing tactics, ranging from content creation to targeted social media strategies. Through data-driven insights, I continually refined our approach, all with the vision of solidifying Measure Marketing's position as a top-tier inbound marketing agency.
U

Marketing Analytics Consultant

UbersmithJan 2023 - Sep 2023 • 9 mosAs a Marketing Analytics Consultant at Ubersmith, I specialize in data tracking and analysis to help improve the company's online presence and marketing strategies. My responsibilities include implementing tracking through Google Tag Manager and Google Analytics for both revloop.com and ubersmith.com to ensure accurate data collection and analysis. I migrated both websites to GA4 to stay up to date with the latest analytics technology. I created customized dashboards for leadership to easily visualize and understand website data. I conducted SEO audits and implemented improvements to enhance the websites' search engine rankings and visibility. I provided education and training to business leadership to help them better understand web analytics and make informed decisions based on data-driven insights.
V

Analyst, Marketing Science

ValtechSep 2021 - Nov 2022 • 1 yr 3 mosAs a marketing analyst, I delivered workshops to define KPIs, digital objectives, and project requirements, while educating clients on digital best practices. I implemented optimization roadmaps, data strategies, tagging plans, dashboards, ongoing reports, marketing automation plans, and SEO recommendations to achieve clients' objectives. I conducted research to provide informed recommendations and served as a trusted advisor to clients. I produced thought leadership, provided sales support, and utilized tools such as Excel, Tableau, Looker Studio, and Google Analytics to execute data strategy and provide data analytics solutions. Overall, my expertise in data analysis, research, and strategic consulting helped clients to achieve their digital objectives and improve their business outcomes.

Education

B

BrainStation

Diploma, Data Science2021
A

Algonquin College of Applied Arts and Technology

Business, Management, Marketing, and Related Support Services2015 - 2017
A

Algonquin College of Applied Arts and Technology

Mechanical Engineering/Mechanical Technology/Technician2012 - 2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.