Top Talent like Kayla are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.
Recently Active

Kayla Tycholiz

Brand Partnership Manager • Project Manager • Growth Marketing Manager • Saskatoon, SK, CA
Influencer Marketing
Partnership Management
Marketing Strategy
Campaign Marketing
Promotional Marketing
Influencer Outreach
Affiliate Marketing
Instagram
Social Media Marketing
Marketing
Available for hire fromNegotiable
Contracts
freelance creator marketing, brand partnerships, & campaign management | previously @ 1Password
Hey, I'm Kayla An ambitious individual with 7+ years of experience leading multi-touch marketing campaigns. I've worked across various areas of marketing, including: Brand Partnerships ‍️ Creator Marketing Campaign Management ... and that's just the tip of the iceberg. Need help with your next project? Let's chat.

Projects

Quest for the Lost Console | 1Password x Gen.G

In my role as a Brand Marketing Manager at 1Password, I led a partnership with an esports team called Gen.G. I managed this partnership from ideation and outreach, all the way through to post-campaign analysis. For over three weeks, the gaming audience participated in a virtual scavenger hunt where fans tried their luck at a series of digital puzzles. Upon completing each puzzle (seven in total), participants moved to the next stage of the scavenger hunt. With each stage of the competition, the puzzles became more difficult, making it that much harder to receive the final password. Upon completing all seven puzzles, participants were entered in a draw to win various prizes including numerous Playstation 5's. Top video game streamers including Stanz, Goofywise, and Luxx shared hints for each puzzle to help participants advance in the quest. In addition to this, we utilized all social channels, paid ads, affiliate publications, 1Password's podcast, PR, and numerous blogs to enhance the reach of this campaign. Anyone from the USA, Canada (excluding Quebec), UK, Germany, Netherlands, France, and Belgium who were 13+ in age was eligible to compete in the Quest for the Lost Console. This campaign resulted in: - Over 167M PR impressions - 800k social impressions - 100k website page viewsSee More

Sustainable Ocean Alliance x 1Password

In 2021, I led a social impact partnership with the Sustainable Ocean Alliance (SOA) where we donated $50,000 to help support ten of their projects across the globe. These missions ranged from creating a mangrove tree nursery to helping develop educational programs for youth and adults. For more details on this donation, you can check out the blog here: https://blog.1password.com/supporting-sustainable-ocean-alliance/ In addition to this donation, we partnered with the SOA for World Earth Day in May 2022. Together, we did a giveaway on Instagram to give numerous Ocean Bottles to those who entered. Ocean Bottles collects 1000 plastic bottles for every Ocean Bottle purchased, thus why we chose to utilize them for this giveaway.See More

Work History

N

Freelance Marketing

n/aFreelancerFareconnect: August 2024 - Present 🤓: Marketing strategy, partnership marketing, & campaign execution FITT Factor: July - Sept 2024 📸: Influencer marketing Perifit: Jan 2024 - Present 📸: Influencer marketing MADabolic: Jan 2024 - Present 📱: Paid ads management Muskoka Cottage Management: Dec 2023 - April 2024 📸📱: Influencer marketing & social media management
1

B2C Campaign Manager, Brand Marketing Manager, Brand Partnerships Associate, Marketing & Partnerships Coordinator

1PasswordOct 2019 - Mar 2023 • 3 yrs 6 mos- Delivered cross channel B2C marketing campaigns by utilizing insights and collaborating with various marketing teams. - Worked closely with the Product Marketing team to learn more about the target audience and bring their GTM plans to life. - Owned and lead on cross-functional brand marketing campaigns while ensuring all work remained on brand. - Seeked out new partnership opportunities and initiated conversations. - Worked with partners in executing activations related to the partnership. - Managed the promotional calendar with affiliates and helped drive activity. - Answered incoming partnership requests. - Assisted in the management of the promotional calendar, internal documentation and relevant customer support issues.

Education

U

University of Saskatchewan

Bachelor of Commerce - BCom, Marketing2011 - 2016

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Recently Active
freelance creator marketing, brand partnerships, & campaign management | previously @ 1Password
Hey, I'm Kayla An ambitious individual with 7+ years of experience leading multi-touch marketing campaigns. I've worked across various areas of marketing, including: Brand Partnerships ‍️ Creator Marketing Campaign Management ... and that's just the tip of the iceberg. Need help with your next project? Let's chat.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Kayla are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Kayla Tycholiz

Brand Partnership Manager • Project Manager • Growth Marketing Manager • Saskatoon, SK, CA
Influencer Marketing
Partnership Management
Marketing Strategy
Campaign Marketing
Promotional Marketing
Influencer Outreach
Affiliate Marketing
Instagram
Social Media Marketing
Marketing
Available for hire fromNegotiable
Contracts

Projects

Quest for the Lost Console | 1Password x Gen.G

In my role as a Brand Marketing Manager at 1Password, I led a partnership with an esports team called Gen.G. I managed this partnership from ideation and outreach, all the way through to post-campaign analysis. For over three weeks, the gaming audience participated in a virtual scavenger hunt where fans tried their luck at a series of digital puzzles. Upon completing each puzzle (seven in total), participants moved to the next stage of the scavenger hunt. With each stage of the competition, the puzzles became more difficult, making it that much harder to receive the final password. Upon completing all seven puzzles, participants were entered in a draw to win various prizes including numerous Playstation 5's. Top video game streamers including Stanz, Goofywise, and Luxx shared hints for each puzzle to help participants advance in the quest. In addition to this, we utilized all social channels, paid ads, affiliate publications, 1Password's podcast, PR, and numerous blogs to enhance the reach of this campaign. Anyone from the USA, Canada (excluding Quebec), UK, Germany, Netherlands, France, and Belgium who were 13+ in age was eligible to compete in the Quest for the Lost Console. This campaign resulted in: - Over 167M PR impressions - 800k social impressions - 100k website page views

Sustainable Ocean Alliance x 1Password

In 2021, I led a social impact partnership with the Sustainable Ocean Alliance (SOA) where we donated $50,000 to help support ten of their projects across the globe. These missions ranged from creating a mangrove tree nursery to helping develop educational programs for youth and adults. For more details on this donation, you can check out the blog here: https://blog.1password.com/supporting-sustainable-ocean-alliance/ In addition to this donation, we partnered with the SOA for World Earth Day in May 2022. Together, we did a giveaway on Instagram to give numerous Ocean Bottles to those who entered. Ocean Bottles collects 1000 plastic bottles for every Ocean Bottle purchased, thus why we chose to utilize them for this giveaway.

Work History

N

Freelance Marketing

n/aFreelancerFareconnect: August 2024 - Present 🤓: Marketing strategy, partnership marketing, & campaign execution FITT Factor: July - Sept 2024 📸: Influencer marketing Perifit: Jan 2024 - Present 📸: Influencer marketing MADabolic: Jan 2024 - Present 📱: Paid ads management Muskoka Cottage Management: Dec 2023 - April 2024 📸📱: Influencer marketing & social media management
1

B2C Campaign Manager, Brand Marketing Manager, Brand Partnerships Associate, Marketing & Partnerships Coordinator

1PasswordOct 2019 - Mar 2023 • 3 yrs 6 mos- Delivered cross channel B2C marketing campaigns by utilizing insights and collaborating with various marketing teams. - Worked closely with the Product Marketing team to learn more about the target audience and bring their GTM plans to life. - Owned and lead on cross-functional brand marketing campaigns while ensuring all work remained on brand. - Seeked out new partnership opportunities and initiated conversations. - Worked with partners in executing activations related to the partnership. - Managed the promotional calendar with affiliates and helped drive activity. - Answered incoming partnership requests. - Assisted in the management of the promotional calendar, internal documentation and relevant customer support issues.

Education

U

University of Saskatchewan

Bachelor of Commerce - BCom, Marketing2011 - 2016

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.