Kyle Dykstra

Social Media Marketing Specialist • Content Marketing Manager • Paris, IDF, FR

Google Sheets

Video Editing

TikTok

Facebook Ads

Instagram Reels

Instagram Ads

Microsoft Excel

Twitter

Photoshop

Photo Editing

Available for hire fromNegotiable

I am a enthusiastic individual with a specialization in digital marketing- with a strong understanding of social media from a Gen Z perspective.

As a young person, I grew up immersed in social media and have an understanding of the platforms available to the general public that can only come from having watched them evolve. I am also passionate about being an international citizen- having moved to Paris, France to be in the epicentre of fashion and marketing in the European Market. Although I am young and still gaining professional experience, I am looking to collaborate and grow with other passionate individuals.

Projects

Benchmark w/ Powerpoint

A benchmark I completed for a company specialising in derivative marketing for luxury hotels. Displays my ability to communicate in a business setting and navigate Powerpoint. See More

Instagram Campaign Examples

A display of visual language presented on an instagram feed for a fashion consultancy that works with luxury designers.

Newsletter Design

Examples of newsletter material I put together using both Canva and Photoshop. Was then integrated into Mailchimp to be sent to professional international buyers. See More

Accounting w/ Excel

Example of my ability to put together accounting documents utilizing excel. This was used for a pop-up done in a major department store that I assisted with. See More

Corporate Social Responsibility Slideshow

A slideshow completed to discuss corporate social responsibility within The North Face, an example of my ability to navigate slideshow and text editing.See More

Work History

Social Media and Administrative Assistant

JVH ConsultingMar 2023 - Oct 2023 • 8 mosAssisted the CEO of the company with administrative tasks relating to the fashion industry such as social media management, scheduling, accounting, and communications. Created social media campaigns and newsletters to be sent out using various platforms using Photoshop, Canva, Mailchimp and more.

Technology Sales and Print and Marketing Associate

StaplesAug 2018 - Mar 2020 • 1 yr 8 mosIn my time working at Staples Office Supply, I undertook roles in two separate departments- these being a Technology sales associate, and a Print and Marketing associate. While I was employed in the Technology department, my responsibilities involved conducting the sales of various electronics, among other items, and a high degree of interaction with customers. Afterwards, I progressed to a role working in the Print and Marketing department. In this position, I assisted the needs of corporate clients in areas such as industrial-scale printing as well as developing and editing media. Subsequently, I gained comprehensive practical knowledge on how to operate Excel, input data entry, manipulate PDFs, and complete other relevant tasks for an office environment. This was a unique position to hold as I was given the opportunity to contribute to local business endeavours, all while cooperating with a team on strict deadlines. The work environment had very aggressive sales goals and thus required the development of strong customer relationships. These relationships were not solely rooted in selling a product, but ameliorating the personal and professional lives of the clients. I discovered a passion and appreciation for networking through my work in this position as I grew a customer base of individuals who would return to the store to personally seek out my help.

Keyholder and Team Leader

Avondale DairyMay 2017 - Sep 2021 • 4 yrs 5 mosI began working at the Avondale Dairy Bar as an ice cream server before entering highschool, and this progressed into a long-term position as a team leader and keyholder for the store. For my first two years at the job, I worked as a cashier and server; this involved processing transactions, preparing orders, and connecting with customers to foster a positive experience and create regular visitors. From my third to the fifth year at the job, I was promoted to the role of a keyholder and team leader. This position was more focused on managerial duties and higher responsibilities such as overseeing the daily scheduling, training new staff members, and handling product deliveries. As the COVID-19 pandemic developed, additional tasks were added such as monitoring and maintaining safety and sanitization protocol for the establishment. This was beneficial in developing time management skills as opening the store required the comprehensive scheduling and planning of tasks. Moreover, my role was dependent on using strong interpersonal skills as I needed to work closely with the rest of the management team to ensure smooth functioning of the staff. As a result, I learned how to effectively communicate in a work environment and diffuse conflicts that may arise among colleagues. The strong working trust I built with the other management figures and owners helped instil in me the importance of a cooperative team, as well as insight to business operations.

Childminder and English Teacher

Le Repertoire De GaspardSep 2021 - Present • 3 yrs 1 moMy main focus in this role is to provide the children with a happy, safe, and productive home environment while supporting their English language skills. Seeing as the development of the children’s language skills is an integral component of the job, it is crucial I am actively engaged in teaching through lessons and play. My time as a childminder has given me comprehensive knowledge in effective childcare as well as teaching and learning a second language. I have also come to understand the importance of time management and conflict diffusion as dealing with young children proves to present a new challenge every day. I have had the chance to improve my French language skills in this role as well.

Support Associate

Tawse WinerySep 2019 - Apr 2020 • 8 mosMy position at Tawse Winery was as a Support Staff, which primarily involved assisting wine tasting agents to facilitate a positive guest experience. This consisted of tasks such as organising and procuring products and maintaining a clean working environment. Another significant part of my role in this job was to receive shipments of wines and determine where products would be best utilised on the property. This allowed me to not only learn about what goes into preserving sufficient stock, but also the significance of being thorough to ensure the organisation is maintained. When events were held at the winery, such as company dinner parties, or customers coming for tours, I would undertake a serving role. As this winery primarily served high-income individuals as customers, I learned what is required to create and maintain a luxury environment. During my time in this position, I was able to learn from more experienced staff to improve my own performance and acquire new skills.

Education

ESMOD ISEM

Marketing and Communication in the Fashion Industry, Marketing and Communication Sep 2023 - Present

Eden High School

High School, Business Studies Specialization Sep 2017 - Jun 2021

Paris Institute of Childcare Training

Bootcamp, French LanguageSep 2022

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