Top Talent like Lilli are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Lilli Keinaenen

Creative & Brand Strategist
Available for hire fromNegotiable
Contracts
Design & packaging for CPG: food, beauty, plant medicine, and wellness | Founder, Designer at Changemaker Creative
Crafting boldly unforgettable brands! Brand design and packaging for consumer products in food, beauty, plant medicine, and wellness. Every company, of any size, has a story to tell: let me help you uncover your unique magic. I'm a packaging & branding wizard for product brands: food, beauty, cannabis, hemp, plant medicine and wellness, I help conscious companies turn heads, win awards, and build loyal fans while saving the planet — one design at a time! Experienced and versatile designer with a proven track record in both print and digital media, I bring creativity, collaboration, and strategic thinking to every project. With experience spanning agencies, in-house teams, and independent freelance work, I’ve developed a “one-person agency” approach — handling everything from brand strategy and copywriting to packaging design, prepress, and even video editing from time to time! Changemaker Creative, is a design studio lead by a sustainable packaging and branding expert Lilli Keinaenen (that's me!). Whether revamping entire brand strategies or managing day-to-day tasks like marketing materials and website updates, I focus on creating cohesive, results-driven designs. Passionate about big ideas and happy tackling the details, I’m excited to bring my multifaceted expertise to your team and help your brand thrive. No job is too small! It all needs to tell the same brand story, and drive results. Founder of Changemaker Creative, a design agency for CPG brands and good people Partner of Green Bee Botanicals, a skincare company harnessing the power of phytocannabinoids Public speaker about sustainability, packaging, cannabis, and design Upcoming author, writing a book about food and edibles packaging

Work History

C

Founder, Designer

Changemaker CreativeChangemaker Creative is a design studio focused on sustainable packaging for conscious consumer product brands in food, beverage, beauty, personal care, and plant medicine. The role involves leading end-to-end strategic branding, packaging, and design projects, delivering high-quality results, and achieving industry recognition as a leading packaging sustainability expert.
G

Chief Creative Officer

Green Bee BotanicalsAs the third hire after co-founders, responsible for building the company from the ground up as the creative and marketing lead. In charge of brand & packaging, tone of voice, events, and photoshoots. The company has won multiple skincare awards and is now on sale at high-end spas.
M

Senior Designer

Moxxy MarketingMay 2025 - Jun 2025 • 2 mosWorked on projects for peaches, lettuce, and avocados as part of a bi-coastal full-service marketing agency niched in food, beverage, and AgriFoodTech.
S

Creative gig work

Self EmployedJan 2008 - Jan 2025 • 17 yrs 1 moWorked with agencies and as an in-house designer, contributing to various projects including logo design, packaging designs, brand collaborations, book layout, and presentation projects for companies like Kostar* Agency, Prose Media, Mobile gaming company (NDA), Road Map for Revolutionaries (Penguin Random House), Grow Marketing, Outcast Agency, and Microsoft.
E

Freelance Art Director

Earth Island JournalApr 2011 - Apr 2020 • 9 yrs 1 moResponsible for layout, cover design, and art direction for a quarterly environmental magazine, Earth Island Journal, which covers a wide range of environmental issues.

Education

T

Tampere University of Applied Sciences

Bachelor’s Degree, Culture and Arts: Visual Design2002 - 2006
M

Messukylän Lukio

High School, Communication and Media Studies1999 - 2002
P

Pikkola

1997 - 1999

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Design & packaging for CPG: food, beauty, plant medicine, and wellness | Founder, Designer at Changemaker Creative
Crafting boldly unforgettable brands! Brand design and packaging for consumer products in food, beauty, plant medicine, and wellness. Every company, of any size, has a story to tell: let me help you uncover your unique magic. I'm a packaging & branding wizard for product brands: food, beauty, cannabis, hemp, plant medicine and wellness, I help conscious companies turn heads, win awards, and build loyal fans while saving the planet — one design at a time! Experienced and versatile designer with a proven track record in both print and digital media, I bring creativity, collaboration, and strategic thinking to every project. With experience spanning agencies, in-house teams, and independent freelance work, I’ve developed a “one-person agency” approach — handling everything from brand strategy and copywriting to packaging design, prepress, and even video editing from time to time! Changemaker Creative, is a design studio lead by a sustainable packaging and branding expert Lilli Keinaenen (that's me!). Whether revamping entire brand strategies or managing day-to-day tasks like marketing materials and website updates, I focus on creating cohesive, results-driven designs. Passionate about big ideas and happy tackling the details, I’m excited to bring my multifaceted expertise to your team and help your brand thrive. No job is too small! It all needs to tell the same brand story, and drive results. Founder of Changemaker Creative, a design agency for CPG brands and good people Partner of Green Bee Botanicals, a skincare company harnessing the power of phytocannabinoids Public speaker about sustainability, packaging, cannabis, and design Upcoming author, writing a book about food and edibles packaging

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Lilli are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Lilli Keinaenen

Creative & Brand Strategist
Available for hire fromNegotiable
Contracts

Work History

C

Founder, Designer

Changemaker CreativeChangemaker Creative is a design studio focused on sustainable packaging for conscious consumer product brands in food, beverage, beauty, personal care, and plant medicine. The role involves leading end-to-end strategic branding, packaging, and design projects, delivering high-quality results, and achieving industry recognition as a leading packaging sustainability expert.
G

Chief Creative Officer

Green Bee BotanicalsAs the third hire after co-founders, responsible for building the company from the ground up as the creative and marketing lead. In charge of brand & packaging, tone of voice, events, and photoshoots. The company has won multiple skincare awards and is now on sale at high-end spas.
M

Senior Designer

Moxxy MarketingMay 2025 - Jun 2025 • 2 mosWorked on projects for peaches, lettuce, and avocados as part of a bi-coastal full-service marketing agency niched in food, beverage, and AgriFoodTech.
S

Creative gig work

Self EmployedJan 2008 - Jan 2025 • 17 yrs 1 moWorked with agencies and as an in-house designer, contributing to various projects including logo design, packaging designs, brand collaborations, book layout, and presentation projects for companies like Kostar* Agency, Prose Media, Mobile gaming company (NDA), Road Map for Revolutionaries (Penguin Random House), Grow Marketing, Outcast Agency, and Microsoft.
E

Freelance Art Director

Earth Island JournalApr 2011 - Apr 2020 • 9 yrs 1 moResponsible for layout, cover design, and art direction for a quarterly environmental magazine, Earth Island Journal, which covers a wide range of environmental issues.

Education

T

Tampere University of Applied Sciences

Bachelor’s Degree, Culture and Arts: Visual Design2002 - 2006
M

Messukylän Lukio

High School, Communication and Media Studies1999 - 2002
P

Pikkola

1997 - 1999

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.