Top Talent like Luciana are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Luciana Batallanos

Product Marketing Manager •
Lead Generation
Outreach
SaaS
Marketing Strategy
Brand Management
Product Marketing
Salesforce
Messaging Strategy
Content Creation
Go-to-market Strategy
Available for hire fromNegotiable
Contracts
Experienced Marketing Professional | Product Innovation | Strategic Planning
With a Master's degree in Marketing from EAE Business School and a Bachelor's degree in Industrial Engineering from Universidad de Lima, this professional has a strong educational background. They have gained extensive experience in marketing, having worked as a Product Marketing Manager at Procore Technologies, Marketing Manager at Simutech Multimedia, Senior Brand Manager at Belcorp, and Senior Category Analyst at Belcorp. Their roles have involved developing and executing marketing strategies, managing product information and specifications, redesigning webpages for better user experience, and spearheading new product launches. They have also demonstrated strong leadership skills, supervising staff and setting clear objectives and priorities. With a focus on product innovation, strategic planning, and achieving increased sales, this professional has made significant contributions to the companies they have worked for.

Work History

P

Product Marketing Manager

Procore TechnologiesAs a Product Marketing Manager at Procore Technologies, responsible for developing and executing marketing strategies for the company's products.
S

Marketing Manager

Simutech MultimediaOct 2019 - Sep 2021 • 2 yrsDeveloped new product information, product specifications, and content for 8 new products; datasheets, blog posts, product videos, and email messaging. Worked closely with the Chief Product Officer in getting important data for the product as well as translating electrical technical content into marketing content to target our personas; VPs, Directors for manufacturing companies. Redesigned webpage by improving the structure, content, and navigation for a better user experience. Worked with the VP of marketing in positioning and executing marketing strategies. Chaired the training of the sales team in product messaging, creating sales tools, such as the sales deck and pricing sheet.
B

Senior Brand Manager

BelcorpJan 2013 - Jan 2018 • 5 yrs 1 moManaged Lbel brand comprising of 120 products worth USD$63MM in net sales for Central American market (Costa Rica, Guatemala, El Salvador, and Panama). Supervised staff of 12 and set clear objectives and priorities. Spearheaded new product launches, forecasting, positioning, pricing, and IMC implementation. Developed and commercialized product innovation for short- and long-term implementation. Attained 104% of increased sales to relaunch the brand Lbel. Achieved the top bestseller for skincare and makeup and established tactical development plans for the company.
B

Senior Category Analyst

BelcorpJan 2010 - Jan 2013 • 3 yrs 1 moAs a Senior Category Analyst at Belcorp, contributed to the analysis and strategic planning for product categories within the company.

Education

E

EAE Business School

Master's degree, Marketing2018 - 2019
L

London College of Fashion, University of the Arts London

Certificate, Visual Merchandising2014
U

Universidad de Lima

Bachelor's degree, Industrial Engineering2002 - 2007

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced Marketing Professional | Product Innovation | Strategic Planning
With a Master's degree in Marketing from EAE Business School and a Bachelor's degree in Industrial Engineering from Universidad de Lima, this professional has a strong educational background. They have gained extensive experience in marketing, having worked as a Product Marketing Manager at Procore Technologies, Marketing Manager at Simutech Multimedia, Senior Brand Manager at Belcorp, and Senior Category Analyst at Belcorp. Their roles have involved developing and executing marketing strategies, managing product information and specifications, redesigning webpages for better user experience, and spearheading new product launches. They have also demonstrated strong leadership skills, supervising staff and setting clear objectives and priorities. With a focus on product innovation, strategic planning, and achieving increased sales, this professional has made significant contributions to the companies they have worked for.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Luciana are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Luciana Batallanos

Product Marketing Manager •
Lead Generation
Outreach
SaaS
Marketing Strategy
Brand Management
Product Marketing
Salesforce
Messaging Strategy
Content Creation
Go-to-market Strategy
Available for hire fromNegotiable
Contracts

Work History

P

Product Marketing Manager

Procore TechnologiesAs a Product Marketing Manager at Procore Technologies, responsible for developing and executing marketing strategies for the company's products.
S

Marketing Manager

Simutech MultimediaOct 2019 - Sep 2021 • 2 yrsDeveloped new product information, product specifications, and content for 8 new products; datasheets, blog posts, product videos, and email messaging. Worked closely with the Chief Product Officer in getting important data for the product as well as translating electrical technical content into marketing content to target our personas; VPs, Directors for manufacturing companies. Redesigned webpage by improving the structure, content, and navigation for a better user experience. Worked with the VP of marketing in positioning and executing marketing strategies. Chaired the training of the sales team in product messaging, creating sales tools, such as the sales deck and pricing sheet.
B

Senior Brand Manager

BelcorpJan 2013 - Jan 2018 • 5 yrs 1 moManaged Lbel brand comprising of 120 products worth USD$63MM in net sales for Central American market (Costa Rica, Guatemala, El Salvador, and Panama). Supervised staff of 12 and set clear objectives and priorities. Spearheaded new product launches, forecasting, positioning, pricing, and IMC implementation. Developed and commercialized product innovation for short- and long-term implementation. Attained 104% of increased sales to relaunch the brand Lbel. Achieved the top bestseller for skincare and makeup and established tactical development plans for the company.
B

Senior Category Analyst

BelcorpJan 2010 - Jan 2013 • 3 yrs 1 moAs a Senior Category Analyst at Belcorp, contributed to the analysis and strategic planning for product categories within the company.

Education

E

EAE Business School

Master's degree, Marketing2018 - 2019
L

London College of Fashion, University of the Arts London

Certificate, Visual Merchandising2014
U

Universidad de Lima

Bachelor's degree, Industrial Engineering2002 - 2007

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.