Marcelo Miranda

Brand Designer • Social Media Marketing Specialist • Creative & Brand Strategist • New York, NY, US

Creative Marketing

Creative Direction

Creative Strategy

Creative Thinking

Art Direction

Design Thinking

Graphic Design

Design

UI/UX Design

Illustrator

inDesign

Photoshop

Adobe Creative Suite

Adobe Creative Cloud

Figma

Available for hire fromNegotiable

Contracts

Creative Director | Strategist | Designer - Turning Brands into Stories People Love

I am a Creative/Art Director with over 15 years of experience; I have had the privilege to collaborate and lead teams creating print, social, and experiential campaigns at integrated ad agencies. As a creative leader with hands-on experience, I enjoy being able to roll up my sleeves and help get projects to the finish line. Those moments where you teach and learn from others bring out better creativity that solves the client's ambitious goals.

Projects

NETFLIX - COMIC CON TAKEOVER

The cult worship by Comicon fans inspired us to bring fans right into famous scenes from their favorite shows and introduce them to a brand new property. Our immersive experience was the talk of the town, and Netflix WON 2017's COMIC CON.See More

FRUIT2O - WEBSITE & SOCIAL REBRAND

Fruit2O relaunched its Canadian product with a new look and wanted to translate it to the digital space. We created a fun and bright website and Instagram that reinforced their flavor-forward drinks and how it is part of the consumer's everyday lives with eye-catching photos and gifs.See More

SENSIENT FOOD COLORING

Making food coloring interesting is difficult, and translating dense scientific information can put anyone to sleep. But by using design and our digital knowledge, we worked with the client to make a subject that can be dull into a colorful, informative website and Linkedin page that gets clients coming back to learn more.See More

Work History

Freelance Creative Director

Miranda MediaJan 2023 - Present • 1 yr 9 mosI am an experienced freelance creative specializing in print and digital design. I have extensive knowledge in the various areas of marketing with a specialty in Branding & Identity, Promotional Marketing, Web Design, and Ideation & Concepting.

Associate Design Director

On Board ExperientialMay 2022 - Nov 2022 • 7 mosMy time at OBE was short-lived but filled with excitement. From being the Associate design director on a 2000-plus attended tech conference to working on out-of-this-world ideas for Converse to take part at a major music festival or working on internal office artwork. It was a busy six months that sadly had to end.

Associate Creative Director

Sunflower GroupSep 2017 - May 2022 • 4 yrs 8 mosAt Sunflower Group, I oversaw all creative coming from the New York City team. I worked closely with the social and development team to create integrated campaigns across digital, social, and experiential experiences.

Senior Art Director

Brand ConnectionsNov 2012 - Apr 2017 • 4 yrs 6 mosAt Brand Connections, I learned to be a creative leader with a team of Art Directors, Copywriters, and Developers. We created integrated campaigns across all channels, including print, digital, events, social, and film & video.

Art Director

Pie AdvertisingJun 2007 - Nov 2012 • 5 yrs 6 mosWorking at a small agency meant I had to wear many hats. No one was above getting their hands dirty. This is where I learned how to translate big ideas into actionable and successful campaigns.

Education

School Of Visual Arts

Bachelor's Degree, AdvertisingSep 2002 - May 2006

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