Top Talent like Maria Daniela are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Maria Daniela Garcia Nogueira

Growth Marketing Manager
CABA, Buenos Aires, AR
Analytical Thinking
Data Analysis
Facebook Ads
Promotional Marketing
Ads Manager
Display Ads
Creative Marketing
Advertising
Campaign Marketing
Marketing Strategy
Marketing
Marketing Analytics
Available for hire fromNegotiable
Contracts
Creative Strategist | Expert in Scaling Paid Advertising Creative Operations for SMBs
Helping marketing teams stop throwing spaghetti at the wall and start scaling ads with confidence. We transform creative chaos into predictable success through data-driven frameworks that actually work, clear performance insights, and proven optimization systems. Our impact includes a 40% reduction in wasted creative ad spend, a 2x improvement in creative success rate, and clear results within 60 days. The professional has extensive experience in growth marketing, creative strategy, and digital transformation across various industries including fintech, media, and technology.

Work History

A

Creative Strategist Consultant

Ad Creative Flow
B

Acquisition Manager

Beek.ioJun 2022 - Dec 2024 • 2 yrs 7 mos
N

Growth Marketing Expert

NolkJul 2021 - Jun 2022 • 1 yrNolk is a start-up that partners with DTC brands to scale their revenue to the next level. Collaborated with the Brand managers to design and refine tailored growth strategies for each brand. Worked alongside the Creative teams to advise on the creation of high-performing campaign assets that drive engagement and conversions. Provided strategic direction and optimization recommendations for paid media campaigns to maximize ROI. Consulted on email marketing initiatives, including segmentation, automation, and performance analysis. Advised on promotional planning to align campaigns and offers with overarching growth strategies, ensuring a consistent and effective brand message.
G

Marketing Analytics Consultant

GuildinAug 2021 - May 2022 • 10 mos
Q

Growth Marketing Manager

QuienaMay 2020 - Jul 2021 • 1 yr 3 mosQuiena is a fintech that empowers users to maximize their savings effortlessly, without requiring financial expertise. At Quiena, I was responsible for designing and executing the user acquisition strategy, contributing to sustainable growth through data-driven insights and continuous optimization. My key responsibilities included: Leading Paid Media Strategy: Managed performance marketing campaigns across multiple platforms, driving acquisition and optimizing spend to exceed KPIs. Overseeing Creative Development: Directed a cross-functional team of copywriters and designers to deliver high-performing ad creatives aligned with growth objectives. Driving Conversion Rate Optimization (CRO): Partnered with UX/UI and development teams to enhance user journeys, achieving improved conversion rates across key touchpoints. Building Analytical Frameworks: Designed dashboards and implemented advanced analytics to monitor campaign performance, inform strategic decisions, and uncover growth opportunities. Improving Attribution: Optimized tracking and attribution within the app ecosystem using MMPs, ensuring data accuracy for better campaign optimization. Fostering a Growth and A/B Testing Culture: Cultivated a mindset of experimentation within the team, consistently running A/B tests to refine campaigns, uncover actionable insights, and scale winning strategies.
T

Google Ads Consultant

The Centria GroupMar 2018 - Dec 2020 • 2 yrs 10 mosThe Centria Group is a global technology and digital transformation company, formed by a multidisciplinary team of more than 50 specialists, located in Panama, Colombia, Spain and Argentina.
A

Marketing Automation Strategist

AdtomicAug 2019 - Jul 2020 • 1 yrAdtomic is an Artificial Intelligence platform that creates, automates, and optimizes your Google, Facebook, and Instagram campaigns to maximize e-commerce sales. Tracking and optimization of ROAS of +150 e-commerce. Planning for seasonality (Hot sale, black friday, cyber monday). Create dashboards to track operational and performance KPIs. Recommend best practices for Ad creative optimizations for all clients (Communication 1:many). 1:1 management of key customers. Automation of recurring processes with No-Code tools.
H

Senior Digital Marketing Strategist

Havas Media GroupJan 2018 - Aug 2019 • 1 yr 8 mosHavas is a Media Agency that operates in more than 140 countries and serves its clients through a portfolio of specialized teams covering media, digital strategy, data consulting, programmatic buying, and performance marketing, among others. Within Havas, I had the opportunity to lead a project that was selected as a success case in Think with Google. Owner of the annual digital media strategy defining the right audience for each account/brand. Responsible for budget allocation and control. +2M USD monthly. Customer guidance and management along with interaction with creative agency and client relationship. Clients: Tuenti Regional, Movistar, Renault, Santander, Danone, Claro, Burger King, Starbucks, LVMH New York on account as Marc Jacobs, Fendi, Kenzo, Loro Piana, Chandon, Hennsy, and others.
D

Digital Marketing Analyst

DebmediaJan 2017 - Dec 2017 • 1 yrCampaign management (Google, Facebook, and Linkedin ads). Email marketing strategy. Content strategy (Social Media & SEO).
M

Digital Marketing Intern

Mare NostrumSep 2015 - Jan 2017 • 1 yr 5 mos

Education

R

Reforge

Growth Marketing2022
B

Brother Ad School

Creativity for advertisng, Advertising2024 - 2034
U

University of South Carolina

International Bussiness and Marketing *Exchange*
U

Universidad de Palermo

International Business, International Business/Trade/Commerce2014 - 2019
U

Universidad de Palermo

Marketing, Marketing2015 - 2019

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Creative Strategist | Expert in Scaling Paid Advertising Creative Operations for SMBs
Helping marketing teams stop throwing spaghetti at the wall and start scaling ads with confidence. We transform creative chaos into predictable success through data-driven frameworks that actually work, clear performance insights, and proven optimization systems. Our impact includes a 40% reduction in wasted creative ad spend, a 2x improvement in creative success rate, and clear results within 60 days. The professional has extensive experience in growth marketing, creative strategy, and digital transformation across various industries including fintech, media, and technology.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Maria Daniela are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Maria Daniela Garcia Nogueira

Growth Marketing Manager
CABA, Buenos Aires, AR
Analytical Thinking
Data Analysis
Facebook Ads
Promotional Marketing
Ads Manager
Display Ads
Creative Marketing
Advertising
Campaign Marketing
Marketing Strategy
Marketing
Marketing Analytics
Available for hire fromNegotiable
Contracts

Work History

A

Creative Strategist Consultant

Ad Creative Flow
B

Acquisition Manager

Beek.ioJun 2022 - Dec 2024 • 2 yrs 7 mos
N

Growth Marketing Expert

NolkJul 2021 - Jun 2022 • 1 yrNolk is a start-up that partners with DTC brands to scale their revenue to the next level. Collaborated with the Brand managers to design and refine tailored growth strategies for each brand. Worked alongside the Creative teams to advise on the creation of high-performing campaign assets that drive engagement and conversions. Provided strategic direction and optimization recommendations for paid media campaigns to maximize ROI. Consulted on email marketing initiatives, including segmentation, automation, and performance analysis. Advised on promotional planning to align campaigns and offers with overarching growth strategies, ensuring a consistent and effective brand message.
G

Marketing Analytics Consultant

GuildinAug 2021 - May 2022 • 10 mos
Q

Growth Marketing Manager

QuienaMay 2020 - Jul 2021 • 1 yr 3 mosQuiena is a fintech that empowers users to maximize their savings effortlessly, without requiring financial expertise. At Quiena, I was responsible for designing and executing the user acquisition strategy, contributing to sustainable growth through data-driven insights and continuous optimization. My key responsibilities included: Leading Paid Media Strategy: Managed performance marketing campaigns across multiple platforms, driving acquisition and optimizing spend to exceed KPIs. Overseeing Creative Development: Directed a cross-functional team of copywriters and designers to deliver high-performing ad creatives aligned with growth objectives. Driving Conversion Rate Optimization (CRO): Partnered with UX/UI and development teams to enhance user journeys, achieving improved conversion rates across key touchpoints. Building Analytical Frameworks: Designed dashboards and implemented advanced analytics to monitor campaign performance, inform strategic decisions, and uncover growth opportunities. Improving Attribution: Optimized tracking and attribution within the app ecosystem using MMPs, ensuring data accuracy for better campaign optimization. Fostering a Growth and A/B Testing Culture: Cultivated a mindset of experimentation within the team, consistently running A/B tests to refine campaigns, uncover actionable insights, and scale winning strategies.
T

Google Ads Consultant

The Centria GroupMar 2018 - Dec 2020 • 2 yrs 10 mosThe Centria Group is a global technology and digital transformation company, formed by a multidisciplinary team of more than 50 specialists, located in Panama, Colombia, Spain and Argentina.
A

Marketing Automation Strategist

AdtomicAug 2019 - Jul 2020 • 1 yrAdtomic is an Artificial Intelligence platform that creates, automates, and optimizes your Google, Facebook, and Instagram campaigns to maximize e-commerce sales. Tracking and optimization of ROAS of +150 e-commerce. Planning for seasonality (Hot sale, black friday, cyber monday). Create dashboards to track operational and performance KPIs. Recommend best practices for Ad creative optimizations for all clients (Communication 1:many). 1:1 management of key customers. Automation of recurring processes with No-Code tools.
H

Senior Digital Marketing Strategist

Havas Media GroupJan 2018 - Aug 2019 • 1 yr 8 mosHavas is a Media Agency that operates in more than 140 countries and serves its clients through a portfolio of specialized teams covering media, digital strategy, data consulting, programmatic buying, and performance marketing, among others. Within Havas, I had the opportunity to lead a project that was selected as a success case in Think with Google. Owner of the annual digital media strategy defining the right audience for each account/brand. Responsible for budget allocation and control. +2M USD monthly. Customer guidance and management along with interaction with creative agency and client relationship. Clients: Tuenti Regional, Movistar, Renault, Santander, Danone, Claro, Burger King, Starbucks, LVMH New York on account as Marc Jacobs, Fendi, Kenzo, Loro Piana, Chandon, Hennsy, and others.
D

Digital Marketing Analyst

DebmediaJan 2017 - Dec 2017 • 1 yrCampaign management (Google, Facebook, and Linkedin ads). Email marketing strategy. Content strategy (Social Media & SEO).
M

Digital Marketing Intern

Mare NostrumSep 2015 - Jan 2017 • 1 yr 5 mos

Education

R

Reforge

Growth Marketing2022
B

Brother Ad School

Creativity for advertisng, Advertising2024 - 2034
U

University of South Carolina

International Bussiness and Marketing *Exchange*
U

Universidad de Palermo

International Business, International Business/Trade/Commerce2014 - 2019
U

Universidad de Palermo

Marketing, Marketing2015 - 2019

How Pangea Works

Effortlessly discover top talent

We've distilled the candidate search from endless hours down to just a few minutes. Using Pangea's AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company's niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea's fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team's capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We've combined every part of the hiring process into one platform to eliminate the miscommunication that's unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.