Marissa Espinoza

Market Analysis

Market Research

Available for hire fromNegotiable

Contracts

Student UC San Diego

Graduating in Spring 2025 with a Bachelor's in Business Communication and a Minor in Marketing, Marissa specializes in communication strategy, web design, A/B testing, as well as meticulous market research.

Projects

Taltrics Website Launch Project

This project showcased Taltrics' innovative platform, which uses AI, analytics, and automation to transform recruiting processes, empowering HR leaders with advanced tools for talent acquisition. I contributed to the website launch by creating A/B tested marketing content and collaborating with the design team to select impactful visual elements.See More

Work History

Marketing Analyst Intern

FocalInternAs a Marketing Analyst Intern at Focal, I assisted in developing and executing marketing strategies to drive user engagement and brand awareness. My role involved analyzing market trends, gathering user insights, and creating reports to inform data-driven decisions. I collaborated with cross-functional teams to optimize the user experience and contributed to content creation for digital marketing campaigns, enhancing Focal’s overall growth.

Marketing Strategist

StuddyInternLed targeted marketing initiatives to increase Studdy's presence on campus. Developed and executed comprehensive marketing campaigns, including event organization, material distribution, and digital engagement. Crafted data-driven strategies to convert students into active platform users, working closely with the marketing team.

Teacher Assistant

Kumon North America, Inc.Part-time EmployeeAssisted in tutoring children in various subjects, graded assignments, assisted the main instructor during lessons, provided guidance to students who required extra help, and fostered a positive learning environment to boost students' academic progress and confidence.

Digital Marketing Intern

TaltricsInternDec 2022 - Mar 2023 • 4 mosMarketing Intern, Winter 2023, at Taltrics. I was in charge of writing the marketing content (A/B). I was in charge of testing webpages and curating the design for the launch of Taltrics's website (https://www.taltrics.com/). Taltrics is a venture-backed intelligent platform that supercharges core recruiting systems with AI, analytics, and automation, empowering recruiting leaders and HR operations.

Project Manager, Student Ambassador, Director of Public Relations

Contra Costa CollegeFeb 2022 - Jun 2023 • 1 yr 5 mosAs a Project Manager, focused on marketing the Guided Pathways program to transform lives by providing outstanding learning opportunities. As a Student Ambassador, engaged in faculty-student meetings to plan campus events, organized funding for student resources, and facilitated stocking of the food pantry. As Director of Public Relations, promoted events on social media, coordinated events, managed social media accounts, and contributed to branding efforts.

Education

UC San Diego

Bachelor's degree, Communication and Marketing2023 - Present

Contra Costa College

Bachelor's degree, Communication2021 - 2022

Pinole Valley High School

2017 - 2021

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