Top Talent like Mathew are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Mathew Baines

Creative & Brand Strategist • Sales & Business Development Manager • Field Sales & Marketing Representative • Lakeland, FL, US
Available for hire fromNegotiable
Contracts
Dynamic Marketing and Media Production Leader
With a robust background in business administration and information technology, I have established myself as a dynamic leader in marketing and media production. As the Chief Marketing Officer at Growth Agency LLC, I have driven significant revenue growth for clients, enhancing their marketing strategies and fostering strategic partnerships. My role as CEO of Lobster Media LLC has allowed me to lead a creative team in delivering innovative content solutions, expanding market reach, and securing new business partnerships. My tenure as Creative Director at Gulf Coast Gun & Outdoors and Director of Photography at Cloud Defensive further honed my skills in media production and strategic planning. Additionally, my role as an Ambassador for Subaru of America highlighted my ability to represent brands with integrity and enthusiasm. My diverse experience underscores a commitment to delivering client-centric solutions and fostering collaborative business environments.

Work History

G

Chief Marketing Officer

Growth Agency LLCFounded and operated Growth Agency, specializing in comprehensive marketing and business development solutions. Specialized in implementing marketing from fundamentals including look books, iconography, corporate fonts, color palettes, and logos all the way through spearheading the development and execution of digital marketing strategies driving significant increases in client acquisition and retention. Designed and implemented standard operating procedures (SOPs) for campaign management and data analytics, ensuring streamlined processes and high-quality standards. Provided strategic consulting services drawing from diverse industry experiences and firsthand knowledge to help clients scale manufacturing and procurement operations increasing capabilities across the board. Spearheaded the development and execution of marketing strategies, driving significant increases in client annual revenue from $2 million to $18 million, and another client from $15 million to $65 million in annual revenue. Leveraged networking skills to secure new business partnerships, contributing to overall company growth. Facilitated collaborative initiatives, fostering co-marketing efforts and strategic partnerships among clients. Promoted cross-client networking, leading to mutually beneficial collaborations in branding, co-marketing, and shared resources. Played a key role in helping clients establish and maintain robust relationships with other business partners to lower cost of goods as well as increase quality control.
L

Chief Executive Officer

Lobster Media LLCFounded and operated Lobster Media, a thriving content production house specializing in end-to-end photography and videography solutions. As the CEO and Creative Director, lead a dynamic team of creative professionals fostering a culture of innovation, collaboration, and high performance. Oversee the entire content production lifecycle meticulously planning and executing every aspect from initial concept to the final product. This includes shot planning, location scouting, and logistics coordination ensuring a comprehensive approach to media creation. Develop and implement strategic initiatives contributing to significant market expansion for Lobster Media. Apply a holistic approach to media planning considering specific outlets and sales channels ensuring content resonates effectively with the intended audience. Actively engage in industry events, conferences, and networking groups to identify and solidify relationships. Leverage networking skills to secure new business partnerships and play a pivotal role in the overall growth of the company. Spearhead successful business expansion initiatives, entering new markets, and diversifying product/service offerings. Provide strategic consulting services to clients drawing from diverse industry experiences and firsthand knowledge. Collaborate closely with clients to understand their unique needs tailoring media solutions that not only meet but exceed expectations. Play a pivotal role in helping clients establish and maintain robust relationships within our network resulting in synergies and shared successes. Received numerous commendations for outstanding performance in sales, customer service, and business development underscoring the ability to deliver comprehensive, client-centric media solutions from conception to execution.
G

Creative Director

Gulf Coast Gun & OutdoorsApr 2023 - Dec 2023 • 9 mosLed and directed the creation of compelling radio ads showcasing and keen understanding of brand messaging in target audience engagement. Spearheaded the recording and production of three to five ads and one podcast per week showcasing efficiency, creativity, and the ability to meet demanding production schedules. Designed and implemented standard operating procedures for the storage and maintenance of data management ensuring streamline processes and data integration. Demonstrated strong organizational and managerial skills in overseeing multiple projects simultaneously while meeting deadlines and maintaining a high standard of quality. Leveraged leadership skills to inspire and guide a team in achieving production goals fostering a collaborative and productive working environment.
C

Director of Photography

Cloud DefensiveFeb 2022 - Oct 2022 • 9 mosLed the selection of a new building tailored to meet the business requirements showcasing strategic decision-making and a thorough understanding of operational needs. Oversaw the build out of a 4,000 square-foot studio managing the construction process from inception to completion ensuring the facility met industry standards and company specifications. Spearheaded the scouting, planning, and execution of video productions demonstrating a hands-on approach to content creation and an ability to deliver high-quality, visual content consistently. Demonstrated expertise in videography by managing the entire production process from conceptualization and planning to shooting and post-production resulting in engaging in affective video content. Undertook all photography and videography needs for the company capturing visuals that align with brand identity and effectively conveyed key messages.
S

Ambassador

Subaru of AmericaJun 2017 - Jun 2022 • 5 yrs 1 moChosen by Subaru to represent their brand with honesty, integrity and enthusiasm.

Education

S

Southeastern University

Bachelor of Business Administration (B.B.A.), Business Administration and Management, General2009 - 2010
O

Osceola Technical College

Information Technology2007 - 2008
V

Valencia College

Associate of Arts and Sciences (A.A.S.), Business Administration and Management, General2007 - 2008

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Dynamic Marketing and Media Production Leader
With a robust background in business administration and information technology, I have established myself as a dynamic leader in marketing and media production. As the Chief Marketing Officer at Growth Agency LLC, I have driven significant revenue growth for clients, enhancing their marketing strategies and fostering strategic partnerships. My role as CEO of Lobster Media LLC has allowed me to lead a creative team in delivering innovative content solutions, expanding market reach, and securing new business partnerships. My tenure as Creative Director at Gulf Coast Gun & Outdoors and Director of Photography at Cloud Defensive further honed my skills in media production and strategic planning. Additionally, my role as an Ambassador for Subaru of America highlighted my ability to represent brands with integrity and enthusiasm. My diverse experience underscores a commitment to delivering client-centric solutions and fostering collaborative business environments.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Mathew are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Mathew Baines

Creative & Brand Strategist • Sales & Business Development Manager • Field Sales & Marketing Representative • Lakeland, FL, US
Available for hire fromNegotiable
Contracts

Work History

G

Chief Marketing Officer

Growth Agency LLCFounded and operated Growth Agency, specializing in comprehensive marketing and business development solutions. Specialized in implementing marketing from fundamentals including look books, iconography, corporate fonts, color palettes, and logos all the way through spearheading the development and execution of digital marketing strategies driving significant increases in client acquisition and retention. Designed and implemented standard operating procedures (SOPs) for campaign management and data analytics, ensuring streamlined processes and high-quality standards. Provided strategic consulting services drawing from diverse industry experiences and firsthand knowledge to help clients scale manufacturing and procurement operations increasing capabilities across the board. Spearheaded the development and execution of marketing strategies, driving significant increases in client annual revenue from $2 million to $18 million, and another client from $15 million to $65 million in annual revenue. Leveraged networking skills to secure new business partnerships, contributing to overall company growth. Facilitated collaborative initiatives, fostering co-marketing efforts and strategic partnerships among clients. Promoted cross-client networking, leading to mutually beneficial collaborations in branding, co-marketing, and shared resources. Played a key role in helping clients establish and maintain robust relationships with other business partners to lower cost of goods as well as increase quality control.
L

Chief Executive Officer

Lobster Media LLCFounded and operated Lobster Media, a thriving content production house specializing in end-to-end photography and videography solutions. As the CEO and Creative Director, lead a dynamic team of creative professionals fostering a culture of innovation, collaboration, and high performance. Oversee the entire content production lifecycle meticulously planning and executing every aspect from initial concept to the final product. This includes shot planning, location scouting, and logistics coordination ensuring a comprehensive approach to media creation. Develop and implement strategic initiatives contributing to significant market expansion for Lobster Media. Apply a holistic approach to media planning considering specific outlets and sales channels ensuring content resonates effectively with the intended audience. Actively engage in industry events, conferences, and networking groups to identify and solidify relationships. Leverage networking skills to secure new business partnerships and play a pivotal role in the overall growth of the company. Spearhead successful business expansion initiatives, entering new markets, and diversifying product/service offerings. Provide strategic consulting services to clients drawing from diverse industry experiences and firsthand knowledge. Collaborate closely with clients to understand their unique needs tailoring media solutions that not only meet but exceed expectations. Play a pivotal role in helping clients establish and maintain robust relationships within our network resulting in synergies and shared successes. Received numerous commendations for outstanding performance in sales, customer service, and business development underscoring the ability to deliver comprehensive, client-centric media solutions from conception to execution.
G

Creative Director

Gulf Coast Gun & OutdoorsApr 2023 - Dec 2023 • 9 mosLed and directed the creation of compelling radio ads showcasing and keen understanding of brand messaging in target audience engagement. Spearheaded the recording and production of three to five ads and one podcast per week showcasing efficiency, creativity, and the ability to meet demanding production schedules. Designed and implemented standard operating procedures for the storage and maintenance of data management ensuring streamline processes and data integration. Demonstrated strong organizational and managerial skills in overseeing multiple projects simultaneously while meeting deadlines and maintaining a high standard of quality. Leveraged leadership skills to inspire and guide a team in achieving production goals fostering a collaborative and productive working environment.
C

Director of Photography

Cloud DefensiveFeb 2022 - Oct 2022 • 9 mosLed the selection of a new building tailored to meet the business requirements showcasing strategic decision-making and a thorough understanding of operational needs. Oversaw the build out of a 4,000 square-foot studio managing the construction process from inception to completion ensuring the facility met industry standards and company specifications. Spearheaded the scouting, planning, and execution of video productions demonstrating a hands-on approach to content creation and an ability to deliver high-quality, visual content consistently. Demonstrated expertise in videography by managing the entire production process from conceptualization and planning to shooting and post-production resulting in engaging in affective video content. Undertook all photography and videography needs for the company capturing visuals that align with brand identity and effectively conveyed key messages.
S

Ambassador

Subaru of AmericaJun 2017 - Jun 2022 • 5 yrs 1 moChosen by Subaru to represent their brand with honesty, integrity and enthusiasm.

Education

S

Southeastern University

Bachelor of Business Administration (B.B.A.), Business Administration and Management, General2009 - 2010
O

Osceola Technical College

Information Technology2007 - 2008
V

Valencia College

Associate of Arts and Sciences (A.A.S.), Business Administration and Management, General2007 - 2008

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.