Mattea Romanelli

I’m a first generation Italian-American who grew up around blueprints and job sites, watching my family build things from the ground up taught me the value of precision, collaboration, and grit. Now, I bring that same mentality into creative strategy, branding, and design. With a background in advertising and hands-on experience crafting social media strategies, campaign concepts, and branded content, I approach every brief with intention and every deliverable with heart. I treat classroom projects like real-world challenges, and I don’t just complete the task, I elevate it. Whether I’m designing a brand identity or building out a full campaign deck, my sweet spot is where strategy meets style. I thrive in team settings where there’s trust, clarity, and room to grow. I’m especially drawn to roles that let me stretch across disciplines, brand strategy, art direction, content creation, and bring a brand’s vision to life from concept to execution. If you’re looking for someone who’s equal parts thinker and doer, I’m your person.

Projects

Sunday Scarys coffee bar

Sunday Scarys is a concept coffee shop built around the painfully relatable feeling that hits after a long weekend of late nights, too many drinks, and a whole lot of questionable decisions. You know the vibe: it’s Sunday, your energy is nonexistent, your bed has become a sanctuary, and you’d give anything for a solid cup of coffee and a comforting meal shared with someone who also regrets their life choices. This brand leans fully into that "rot and recover" mindset. From the branding to the menu, everything is curated to soothe your soul and ease you out of your existential spiral. Think rich, smooth coffee blends, hangover-friendly shareable meals and a cozy, low-stimulation environment that doesn’t judge you for wearing sunglasses indoors.See More

Work History

Designer and Operator

Alvito Custom ImprintsPart-time EmployeeJan 2021 - Jan 2023 • 2 yrs 1 mo- Operated heat press machines to apply custom logos and designs onto shirts and other apparel. - Assisted with embroidery setup, including threading machines, selecting appropriate stitch patterns, and ensuring precision in design placement. - Prepared and organized garments for printing, including pre-treatment, alignment, and quality checks. - Worked with vinyl cutting, screen printing, and sublimation techniques to produce high-quality, custom prints. - Packaged and organized finished products for customer pickup, or shipment. - Ensured quality control by inspecting final products for accuracy, color consistency, and durability. - Collaborated with the design team to bring custom artwork to life on various apparel and merchandise. - Optimized assigned designs according to customer specifications. - Submitted rough drafts to clients and management to gain approval

Education

Indiana University Bloomington

Bachelor's Degree , Advertising Aug 2021 - May 2025

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