Meghan Logan

Product Strategy

Product Design

UX Strategy

Product Management

Data Analysis

E-Learning

Webflow

Compliance

Systems Design

Information Architecture

Design Strategy

Process Optimization

Web Accessibility

User Research

Design Systems

Usability Testing

Wireframing

User-Centered Design

Heuristic Evaluation

UI/UX Design

Figma

Available for hire fromNegotiable

Contracts

Staff Product Designer @ Thrivent | Driving Digital Advisor Experiences | Design Strategy & Human-Centered Innovation

Staff Product Designer with 10+ years of experience, leading digital advisor experiences at Thrivent. I help shape how people make complex financial decisions through thoughtful, human-centered design — and push the practice forward toward humanity- and environment-centered approaches. Beyond my role, I’m committed to advancing the design industry: • Top 1% mentor on ADPList, supporting designers globally • Author of The Product Designer’s Interview Playbook (600K+ readers) • Creator of G.R.I.T., a framework that helps neurodivergent individuals thrive in design and tech • Community builder at SUX, making sustainable UX more actionable I believe design has the power — and responsibility — to create meaningful, positive change. Let’s build better together.

Projects

UX for GDPR Compliance & Regulations While Protecting $2M in Revenue

I led UX design for Lever’s first self-serve GDPR compliance portal—helping customers manage privacy at scale. This work reduced legal risk, cut support burden, and drove $1–2M in retention revenue by making complex data policies actionable and transparent.See More

Leading Lever’s RBAC Redesign to Unlock $1.2M in Retention

I led a 6-month overhaul of Lever’s Role-Based Access Control (RBAC) system, addressing a high-priority need from 32 customers representing $2.4M in ACV, and delivered a scalable solution that unlocked $1.2M in revenue retention, achieved 75% customer adoption, and drove a 57% lift in retention across previously at-risk accounts.See More

Accelerating Developer Activation: Reducing Onboarding Drop-Off by 45%

As the lead product designer on this multi-phase initiative, I owned end-to-end design strategy across Apollo’s onboarding and adoption experiences. Over two years, I partnered cross-functionally with product, engineering, marketing, and developer experience teams to ship scalable, high-impact improvements—from early user segmentation and self-serve trials to a fully unified onboarding system. My work spanned user research, information architecture, feature integration, and conversion optimization, directly contributing to a 300% increase in enterprise trial signups and a 55% boost in user engagement. Key outcomes ➡️ 45% drop-off reduction in onboarding flow ➡️ Engagement rose from 8% to 55% ➡️ Enterprise trial signups grew from <1% to 4% weekly ➡️ Product demo accounted for 30% of all onboardings ➡️ User research base grew from 0 to 1,000+ in the first 3 months of launching our opt-inSee More

Design + Machine Learning: Driving Adoption Through Predictive Analytics

See how I helped design the first anomaly detection and forecasting feature at Amplitude, balancing clarity, trust, and actionable insights. This tool helps users spot meaningful changes in product metrics without manual guesswork, leading to reduced time-to-insight, improved trust in data, and empowered teams across 800+ customer accounts to act faster with confidence.See More

Work History

Staff Product Designer

ThriventFull-time EmployeeDesign lead for advisor-facing experiences within Salesforce and Thrivent’s broader financial planning ecosystem. Focused on shaping workflows, data structures, and UI to enable natural, trust-based conversations between advisors and clients. Partnering across product, engineering, and compliance to ensure tools align with behavioral finance principles and support long-term relationship building. Also inform platform design decisions by connecting upstream CRM data to downstream planning functionality.

Staff Product Designer

Apollo GraphQLFull-time EmployeeNov 2022 - Jun 2024 • 1 yr 8 mosDesign lead for onboarding, growth, and developer experience. Focused on product-led growth and systems that convert high-intent users to long-term customers. Improved enterprise trial sign-ups by 300% by launching a tailored onboarding survey that highlighted early product value and increased PQLs. Weekly sign-ups rose from <1% to 4% (30+ users/week), now driving 50% of sales leads. Led v1 onboarding survey strategy to capture early user data and uncover ICP graph use cases. Insights drove developer demo improvements (now 30% of onboards) and informed tailored content across marketing and onboarding flows. Redesigned onboarding paths (v2) to align with user use cases, replacing a single forced flow. Reduced drop-off from 92% to 45%, raised engagement from 8% to 55%, and improved graph creation flow by 44%

L4 Product Designer

TwilioFull-time EmployeeMay 2022 - Dec 2022 • 8 mosDesign lead for Data Platform, Report Center, and Consumer Trust teams. Built dashboards for monitoring account data usage, surfacing billing transparency and improving customer trust. Led UX for Twilio’s internal data platform: a unified interface that made internal datasets easily searchable and actionable across the organization

Senior Product Designer

LeverFull-time EmployeeMar 2021 - May 2022 • 1 yr 3 mosLed high-impact initiatives spanning platform architecture, compliance tooling, and growth. Led the RBAC initiative, addressing a $2.4MM customer demand. Introduced custom roles, achieving a 57% retention rate, $1.2MM in revenue, and 75% adoption within 3 quarters. Developed a self-serve GDPR compliance portal, enabling users to manage data collection preferences and driving $1–2MM in retention revenue during MVP. Co-led the Talent Boards Marketplace, expanding integrations from 3 to 1000+ via a white-label approach that minimized engineering lift and boosted candidate reach. Defined and socialized company-wide personas derived from research insights, aligning product, design, and GTM teams on risks, needs, and opportunities with faster decision cycles.

Sr Growth Designer

AmplitudeFull-time EmployeeJan 2020 - Mar 2021 • 1 yr 3 mosLead growth pillar design to iterate and test quickly on product solutions, heavily tied into creating and maintaining a data driven culture. Launched “anomalies and forecasting” feature to help users track performance metrics with greater accuracy using machine learning, reducing alert noise. Amplitude All Access; aligned 8 key cross-functional stakeholders on a strong vision for a membership experience. Facilitated multiple workshops, identified an agreeable northstar metric to implement (engaged amplitude community members), and created intuitive design experiences through SSO

Sr Product Designer

RepairPalFull-time EmployeeMay 2019 - Jan 2020 • 9 mosOwn end to end process of reshaping RepairPal’s core product, the estimator tool. Success was measured by conversion % increase. (v2 of design solution drove 62% more contacts) Liaison between product and stakeholders for design impact on product CTAs centered around conversion rates, user pain points with filtration tools, UX thinking, and metric moving solutions

Product Designer

Cater2meFull-time EmployeeJun 2017 - May 2019 • 2 yrsLead process for introducing new user onboarding flow aimed to increase accessibility. Target metrics were user engagement, and user retention. New user payment flows project; streamline payment preference collection flow to have valid payment earlier in the process, improving company net profit and minimizing outstanding payments Revamped the sales proposal flow, crafting an experience that organically built confidence for customers looking to purchase a service (meal plans), helping them understand what they get, what they can customize, and a breakdown of pricing models that drove further conversion and monetization goals

Education

CareerFoundry

User Interface Design, Industrial and Product Design2019 - 2020

City College of San Francisco

Communications, Multimedia Communications2013 - 2015

Academy of Art University

Screenwriting, Multimedia Communications2011 - 2014

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