Top Talent like Natasha are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Natasha Lovely

Creative & Brand Strategist • Tampa, FL, US
Business Strategy
Marketing
Brand Development
Strategy & Business Development
Communication
Brand Identity
Marketing Strategy
Engagement
Event Coordination
Strategic Communications
Community Management
Event Marketing
Social Media Management
Content Strategy
Social Media Communications
Global Marketing
Brand Management
Business Development
Strategic Planning
Trend Forecasting
Social Media Marketing
Brand Strategy
Available for hire fromNegotiable
Contracts
Visionary Executive and Entrepreneur Specializing in Personal Branding and Strategic Storytelling
Natasha Lucia Lovely is a visionary executive, entrepreneur, and philanthropist who has redefined what personal branding can be - transforming it from a surface-level aesthetic into an aligned, lifestyle-driven experience for modern multi-hyphenates who want to lead with clarity, purpose, and undeniable presence. She’s architecting immersive, identity-defining experiences for the multi-hyphenate who wants to live their brand, not just show it. Through her signature methodology, Natasha takes clients on a deep, transformational journey - aligning inner purpose with outer expression to build brands that are not only seen, but deeply felt. This is personal branding elevated: part identity work, part storytelling, part legacy design. The result? A brand that embodies who you are and where you’re going. With a foundation built at industry giants like Procter & Gamble, Ford Motor Company, and Publix, Natasha has developed a rare, refined expertise in both brand building and strategic storytelling. As founder of Aspen & Oliva, she blends her background as a psychotherapist, strategist, and tastemaker to craft high-impact brand experiences that are equal parts emotional, intentional, and unforgettable. Her work is trusted by iconic names like Marriott, Zappos, and Formula 1, but it’s her deeply personal, human-first process that makes her the go-to for visionary leaders, creatives, and change-makers who want more than just visuals. They want transformation. They want to create legacy. For those ready to turn their name into a movement and their brand into a lifestyle - this is where your next chapter begins. natashalucia.com aspenandoliva.com

Work History

A

Founder & President

Aspen & OlivaThe premier personal branding agency for modern leaders. We specialize in personal brand identity, strategic storytelling, and digital presence management , designed for executives, founders, and creatives who are building not just influence, but legacy. Our signature approach blends brand strategy, aesthetic intelligence, and high-touch execution, helping you clarify your voice, refine your presence, and scale your thought leadership with intention. Whether it’s a public-facing rebrand, a long-term visibility plan, or strategic support behind the scenes, we don’t just build brands, we architect presence.
P

Manager of Brand Advancement

Publix Super MarketsJan 2022 - Jan 2024 • 2 yrs 1 moLed Brand Advancement for One of the Nation’s Most Iconic Brands. Led and grew the Brand Advancement teams at Publix Super Markets, driving initiatives that strengthen brand affinity and inspire brand love for one of America’s most trusted and beloved companies. Leveraged strategic storytelling, creative campaigns, and purpose-driven brand experiences to elevate Publix’s presence and deepen its connection with customers.
U

Guest Lecturer

University of North Carolina at Chapel HillJan 2023 - Jan 2023 • 1 moTaught courses on leveraging new media to develop a strong brand, create insight-driven content, and drive business growth.
F

Membership and Connected Services Lead (Marketing)

Ford Motor CompanyJan 2021 - Jan 2023 • 2 yrs 1 moLed Marketing Efforts for Membership and Subscription Services, Including BlueCruise. Supported the Ford Motor Company creative platform and lead the creation of content featuring Connected Services and Membership benefits throughout the ownership cycle, working closely with experts in CRM, Ford.com, Paid Media, and Retail Advertising to deliver memorable and effective creative content that drives overall loyalty and satisfaction with owners, but more specifically drives awareness of these services as well as customer utilization.
N

Writer | Creative Director

Natasha LovelyJan 2013 - Jan 2023 • 10 yrs 1 moDeveloped and executed a long-term business strategy, creating captivating visual and written content that attracted 100,000+ monthly visitors and fostered a thriving community through social media. Established partnerships and conducted repeated campaigns with global organizations such as Procter & Gamble, Toyota, Marriott, Delta, Hilton, Amazon, Unilever, and Formula 1. Implemented a journey-driven communication strategy focused on consumer-centric marketing and curated messaging. Optimized reach and monetized social platforms through affiliate and influencer marketing, trend forecasting, and SEO. Established KPIs to analyze the performance of 360 media campaigns and financial outcomes. This led to the planning, development, and implementation of effective e-commerce and retail strategies, and expanded capabilities of digital infrastructure. Innovated a dynamic communication approach, leveraging interpersonal skills and business acumen. As the sole creator and editor, published distinctive content that reached 5.5 million individuals across digital media platforms. Provided strategic leadership across internal functions and external ad agencies, identifying touchpoints throughout the customer journey. Ensured consistent content creation and maintained a distinctive point of view appropriate for the audience and format.
C

Clinical Therapist

Cleveland ClinicJan 2016 - Jan 2018 • 2 yrs 1 moLead Mental Health Therapist in Pediatrics, NICU, and Labor & Delivery.

Education

U

University of Michigan

Masters of Organizational Leadership2020
U

University of Cincinnati

Masters of Business Administration (MBA)2017
U

University of Cincinnati

Bachelors of Business Communications & Marketing, Business Communications & Marketing2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Visionary Executive and Entrepreneur Specializing in Personal Branding and Strategic Storytelling
Natasha Lucia Lovely is a visionary executive, entrepreneur, and philanthropist who has redefined what personal branding can be - transforming it from a surface-level aesthetic into an aligned, lifestyle-driven experience for modern multi-hyphenates who want to lead with clarity, purpose, and undeniable presence. She’s architecting immersive, identity-defining experiences for the multi-hyphenate who wants to live their brand, not just show it. Through her signature methodology, Natasha takes clients on a deep, transformational journey - aligning inner purpose with outer expression to build brands that are not only seen, but deeply felt. This is personal branding elevated: part identity work, part storytelling, part legacy design. The result? A brand that embodies who you are and where you’re going. With a foundation built at industry giants like Procter & Gamble, Ford Motor Company, and Publix, Natasha has developed a rare, refined expertise in both brand building and strategic storytelling. As founder of Aspen & Oliva, she blends her background as a psychotherapist, strategist, and tastemaker to craft high-impact brand experiences that are equal parts emotional, intentional, and unforgettable. Her work is trusted by iconic names like Marriott, Zappos, and Formula 1, but it’s her deeply personal, human-first process that makes her the go-to for visionary leaders, creatives, and change-makers who want more than just visuals. They want transformation. They want to create legacy. For those ready to turn their name into a movement and their brand into a lifestyle - this is where your next chapter begins. natashalucia.com aspenandoliva.com

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Natasha are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Natasha Lovely

Creative & Brand Strategist • Tampa, FL, US
Business Strategy
Marketing
Brand Development
Strategy & Business Development
Communication
Brand Identity
Marketing Strategy
Engagement
Event Coordination
Strategic Communications
Community Management
Event Marketing
Social Media Management
Content Strategy
Social Media Communications
Global Marketing
Brand Management
Business Development
Strategic Planning
Trend Forecasting
Social Media Marketing
Brand Strategy
Available for hire fromNegotiable
Contracts

Work History

A

Founder & President

Aspen & OlivaThe premier personal branding agency for modern leaders. We specialize in personal brand identity, strategic storytelling, and digital presence management , designed for executives, founders, and creatives who are building not just influence, but legacy. Our signature approach blends brand strategy, aesthetic intelligence, and high-touch execution, helping you clarify your voice, refine your presence, and scale your thought leadership with intention. Whether it’s a public-facing rebrand, a long-term visibility plan, or strategic support behind the scenes, we don’t just build brands, we architect presence.
P

Manager of Brand Advancement

Publix Super MarketsJan 2022 - Jan 2024 • 2 yrs 1 moLed Brand Advancement for One of the Nation’s Most Iconic Brands. Led and grew the Brand Advancement teams at Publix Super Markets, driving initiatives that strengthen brand affinity and inspire brand love for one of America’s most trusted and beloved companies. Leveraged strategic storytelling, creative campaigns, and purpose-driven brand experiences to elevate Publix’s presence and deepen its connection with customers.
U

Guest Lecturer

University of North Carolina at Chapel HillJan 2023 - Jan 2023 • 1 moTaught courses on leveraging new media to develop a strong brand, create insight-driven content, and drive business growth.
F

Membership and Connected Services Lead (Marketing)

Ford Motor CompanyJan 2021 - Jan 2023 • 2 yrs 1 moLed Marketing Efforts for Membership and Subscription Services, Including BlueCruise. Supported the Ford Motor Company creative platform and lead the creation of content featuring Connected Services and Membership benefits throughout the ownership cycle, working closely with experts in CRM, Ford.com, Paid Media, and Retail Advertising to deliver memorable and effective creative content that drives overall loyalty and satisfaction with owners, but more specifically drives awareness of these services as well as customer utilization.
N

Writer | Creative Director

Natasha LovelyJan 2013 - Jan 2023 • 10 yrs 1 moDeveloped and executed a long-term business strategy, creating captivating visual and written content that attracted 100,000+ monthly visitors and fostered a thriving community through social media. Established partnerships and conducted repeated campaigns with global organizations such as Procter & Gamble, Toyota, Marriott, Delta, Hilton, Amazon, Unilever, and Formula 1. Implemented a journey-driven communication strategy focused on consumer-centric marketing and curated messaging. Optimized reach and monetized social platforms through affiliate and influencer marketing, trend forecasting, and SEO. Established KPIs to analyze the performance of 360 media campaigns and financial outcomes. This led to the planning, development, and implementation of effective e-commerce and retail strategies, and expanded capabilities of digital infrastructure. Innovated a dynamic communication approach, leveraging interpersonal skills and business acumen. As the sole creator and editor, published distinctive content that reached 5.5 million individuals across digital media platforms. Provided strategic leadership across internal functions and external ad agencies, identifying touchpoints throughout the customer journey. Ensured consistent content creation and maintained a distinctive point of view appropriate for the audience and format.
C

Clinical Therapist

Cleveland ClinicJan 2016 - Jan 2018 • 2 yrs 1 moLead Mental Health Therapist in Pediatrics, NICU, and Labor & Delivery.

Education

U

University of Michigan

Masters of Organizational Leadership2020
U

University of Cincinnati

Masters of Business Administration (MBA)2017
U

University of Cincinnati

Bachelors of Business Communications & Marketing, Business Communications & Marketing2015

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.