Oleksandra Filipovych

Social Media Marketing Specialist • Content Marketing Manager • Berlin, BE, DE

Brand Management

Management Consulting

Brand Strategy

Ad Copy

Marketing

Twitter

Promotional Marketing

Facebook Business Pages

Advertising

Instagram Ads

Digital Marketing

Facebook

Figma

Available for hire fromNegotiable

I am a digital marketing manager with over 5 years of experience.

👋🏻 I am a social media manager with over 5 years of experience in Digital Marketing and Social Media Management. My background in economics allows me to approach my work with a data-driven mindset, while my years in the industry have honed my trend-watching skills and creativity. I am fully committed to every project I work on and pride myself on my diverse skill set, which allows me to tackle a wide range of tasks with quality and efficiency. 🎯 I am excited to use my skills and experience to help businesses effectively connect with their audience through social media.

Projects

Portfolio

Here are some of my works 🙌🏻

Work History

Self employed

Consulting and SMM project managementMar 2018 - Present • 6 yrs 7 mos📁 My clients 📍 Hotels: Premier Hotels Holding, Sophia Hotel Kyiv 📍 Restauraunts: Vogue Café Kyiv (Condé Nast), KAMA restaurant, Belkin Restaurant, Sweetbook_kyiv, 044 House, Greenbar Restaurant, bo.Pastry, Garage (by Goodwine), Musse Confectionery, Fresh Black Okay, Nisha bistro, Sweet Events 📍 Other: White and Stripe, Kooperativ, Generator, Anna-Maria décor, Meest PL 📍 Crypto: Olympus Game, World of Defish Games, The Trade, InteractWith, Illuminates Agency (multiple projects) 🎯 Strategy and research: Conducting SWOT and SMART analyses, researching competitors and consumers, analyzing customer profiles, and developing social media strategies 📨 Email marketing: Creating and executing email marketing campaigns 📲 Social media curation: Curating content across social media channels to maintain a cohesive online brand identity 📈 KPI tracking and analysis: Tracking and analyzing key performance indicators using external tools, and reporting to management on a weekly/monthly basis 📸 Content creation: Pitching, developing, and producing a variety of content types including video, photo, graphical, and text 🤝🏻 Collaboration and coordination: Working with PR and marketing teams to identify and hire content creators, and coordinating paid collaborations 💳 Paid media campaigns: Developing and implementing paid media campaigns on different channels 👩🏼 Influencer marketing and PR: Utilizing influencer marketing and PR tactics to promote brand awareness 🎙 Marketing presentations and pitch decks: Designing and copyrighting marketing presentations and pitch decks 🎥 Video editing: Editing video content as needed 🖇 Client communication and sales presentations: Communicating with clients and presenting marketing services to potential clients in sales presentations.

Minsk 2019 European Games

Project ManagerMay 2019 - Jul 2019 • 3 mos📎 Coordinating the logistics of the press center, including setting up the physical space and arranging amenities such as internet access and catering. 📎 Managing the accreditation process for journalists and media personnel, including verifying credentials and issuing passes. 📎 Providing support and assistance to journalists and media personnel, including answering questions and helping them navigate the press center and surrounding facilities. 📎 Managing the distribution of press releases and other official information to media outlets. 📎 Organizing and maintaining the press center's press kit materials, including event schedules, athlete bios, and other relevant information. 📎 Maintaining a database of media contacts and ensuring that all media are kept informed about relevant developments and events. 📎 Handling media inquiries and requests for information. Providing interpretation services for journalists and media personnel who do not speak the local language.

Social Media Manager

Amazing Event MachineApr 2018 - Jun 2019 • 1 yr 3 mos🎯 Strategy and research: Conducting SWOT and SMART analyses, researching competitors and consumers, analyzing customer profiles, and developing social media strategies 📨 Email marketing: Creating and executing email marketing campaigns 📲 Social media curation: Curating content across social media channels to maintain a cohesive online brand identity 📈 KPI tracking and analysis: Tracking and analyzing key performance indicators using external tools, and reporting to management on a weekly/monthly basis 📸 Content creation: Pitching, developing, and producing a variety of content types including video, photo, graphical, and text 🤝🏻 Collaboration and coordination: Working with PR and marketing teams to identify and hire content creators, and coordinating paid collaborations 💳 Paid media campaigns: Developing and implementing paid media campaigns on different channels 👩🏼 Influencer marketing and PR: Utilizing influencer marketing and PR tactics to promote brand awareness 🎙 Marketing presentations and pitch decks: Designing and copyrighting marketing presentations and pitch decks 🎥 Video editing: Editing video content as needed 🖇 Client communication and sales presentations: Communicating with clients and presenting marketing services to potential clients in sales presentations.

Social Media And Advertising Manager

Fairmont Grand Hotel Kyiv (ACCOR Group)Aug 2019 - Mar 2022 • 2 yrs 8 mosI was responsible for 4 social media accounts of the brand. 🎯 Strategy and research: Conducting SWOT and SMART analyses, researching competitors and consumers, analyzing customer profiles, and developing social media strategies 📨 Email marketing: Creating and executing email marketing campaigns 📲 Social media curation: Curating content across social media channels to maintain a cohesive online brand identity 📈 KPI tracking and analysis: Tracking and analyzing key performance indicators using external tools, and reporting to management on a weekly/monthly basis 📸 Content creation: Pitching, developing, and producing a variety of content types including video, photo, graphical, and text 🤝🏻 Collaboration and coordination: Working with PR and marketing teams to identify and hire content creators, and coordinating paid collaborations 💳 Paid media campaigns: Developing and implementing paid media campaigns on different channels 👩🏼 Influencer marketing and PR: Utilizing influencer marketing and PR tactics to promote brand awareness marketing presentations and pitch decks 🎥 Video editing: Editing video content as needed

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