Omolayo Arikawe

Script Writing

Blog Writing

Content Writing

Email Marketing

Marketing Strategy

Marketing

Article Writing

MailChimp

Writing

Copywriting

Available for hire fromNegotiable

Full-Time Roles

Contracts

I've helped several businesses standout and smash their sales goals with quality content. Your brand can be next.

Layo is diligent and result-driven Content Marketing Manager with advanced skills in blog writing, email copywriting and social media marketing. I am proficient in providing high quality content that increase audience interest and conversion rate. I am eager to provide various content types and forms that can help your prospects through the buyer’s journey.

Projects

Website content

Louis, who runs an OnlyFans Management Agency needed to revamp the content on his company's website and we created some magic together. I reviewed the website, researched on his target audience and created content with this information and he loved it.See More

Work History

Cotent Marketing Manager

Techstudio Academy • Developed content strategies across all marketing channels that help hit company marketing and sales target consistently. • Collaborated closely with cross-functional teams, including product, support, and business development, leveraging their expertise to meet refine messaging and increase audience interest rate. • Streamlined client engagement processes, enhancing overall customer experience. • Developed and implemented targeted client communication strategies, leading to increased product awareness and sales rate.

Content Marketing Manager & Marketing Associate

Nguvu Health Jan 2022 - Mar 2023 • 1 yr 3 mos• Developed and executed transformative Go-To-Market (GTM) plans, achieving a 100% increase in brand awareness across the Southwestern region of Nigeria. • Initiated a vendor retention program, fostering a thriving virtual community that facilitated meaningful connections among registered vendors. • Spearheaded data-driven marketing campaigns, resulting in a 30% boost in customer acquisition. • Collaborated with the sales team to optimize lead generation processes, enhancing sales pipeline efficiency.

Product Marketing Manager

Limbsimple Jan 2022 - Mar 2023 • 1 yr 3 mos• Spearheaded strategic marketing initiatives, including website optimization, design, content strategy, and social media management, driving product growth and establishing a strong online presence in the crypto startup space. • Utilized SEO strategies to enhance website optimization and complemented it with effective email marketing for expanded outreach. • Continuously adapted the product based on customer feedback, market analysis, feature enhancements, and functionalities to maintain competitiveness in the dynamic crypto market. • Supported social media engagement and campaign modifications, resulting in increased impressions and traffic.

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