Rabia Ali

Pitch Decks

Prezi

Adobe Illustrator

Fashion

Thumbnail Design

Entrepreneurial Finance

Piktochart

Brand Strategy

Icon Design

Sticker Creation

Sticker Design

Branding

Brand Design

Flyer Design

Seasonal Design

Illustrator

Marketing

Brand Management

Visual Identity

Concept Art

Design

Presentation Design

Available for hire fromNegotiable

Contracts

Senior Graphic Designer

- Creative leader with years of experience in branding, marketing design, and visual storytelling. - Worked with diverse brands to develop strong identities and engaging visuals that drive impact. - Skilled in leading design projects, collaborating with teams, and crafting strategies that bring ideas to life. - Passionate about blending creativity with purpose to deliver meaningful designs.

Projects

Mountventure logo

I designed the MountVenture logo to reflect the core elements of the resort’s identity. The emblem incorporates four key features: mountains to symbolize adventure and the resort’s breathtaking landscape, trees and nature to represent tranquility and the surrounding environment, water to highlight nearby lakes or rivers, and recreational activities to emphasize the resort’s focus on outdoor experiences. Combining these elements creates a visually appealing and meaningful logo that resonates with the resort’s target audience and captures the essence of MountVenture.See More

Omer inspires brand identity

For Omer Inspires branding, I developed a comprehensive visual identity that reflects the brand's core values of motivation, growth, and positivity. The branding focuses on creating a modern, clean, and impactful design that resonates with the target audience. I crafted a versatile logo representing inspiration and personal development, paired with a carefully selected color palette and typography to convey trust and energy. The branding package includes logo variations, brand guidelines, social media templates, and stationery designs to ensure consistency across all platforms. This project aims to enhance Omer Inspires' visibility and strengthen its connection with the audience through cohesive and meaningful visuals.See More

Stickers

I designed a collection of high-quality stickers that are vibrant, versatile, and tailored to various purposes, including branding, packaging, and personal use. Each sticker design focuses on eye-catching visuals, clear messaging, and durability to ensure they stand out and last in different environments. The designs incorporate creative illustrations, bold typography, and appealing color palettes to engage the target audience effectively. These stickers are suitable for use on products, laptops, packaging, and promotional materials, offering both aesthetic appeal and practical functionality.See More

Web3 Pitch deck

I designed a Web3 pitch deck that effectively communicates the project’s vision, technology, and market potential with a modern and engaging layout. The deck includes visually appealing slides covering key aspects like the problem statement, solution, tokenomics, roadmap, team introduction, and market analysis. By incorporating clean typography, bold visuals, and consistent branding, I ensured the presentation was professional and captivating. The goal was to make complex Web3 concepts easily understandable for potential investors and stakeholders while leaving a lasting impression through impactful design.See More

AERTHEN product label design

I designed a product label for AERTHEN that reflects the brand’s essence of elegance, quality, and modern appeal. The label design focuses on clean typography, vibrant yet sophisticated colors, and carefully crafted layouts to ensure the product stands out on shelves while maintaining brand consistency. Key elements such as ingredient details, usage instructions, and branding were thoughtfully placed for optimal readability and visual balance. The design not only enhances the product’s shelf presence but also aligns with AERTHEN’s goal of delivering a premium experience to its customers. See More

Work History

Creative Director

Dot2ShapeLeading branding, visual storytelling, and design strategies to create impactful and cohesive brand identities. Overseeing creative direction, ensuring design consistency, and collaborating with teams to deliver high-quality visual solutions.

Chief Design Officer & Brand Advisor

ManGo Product DesignLeading the brand identity and creative strategy for a human-centric product design platform. Collaborating with co-founders to develop visual storytelling that aligns with the company's vision. Designing marketing materials, branding assets, and digital content for healthcare, enterprise, and training sectors. Ensuring a cohesive brand presence across all platforms.

Senior Graphic Designer

Emaar DubaiAug 2020 - Apr 2021 • 9 mosDesigned branding and promotional materials for The Dubai Mall, one of the world's largest shopping destinations. Created high-impact visuals for marketing campaigns, digital displays, and print media. Developed brochures, event materials, and corporate presentations to enhance brand communication. Worked with marketing teams to deliver compelling and visually engaging content.

Lead Graphic Designer

BraintrustJan 2019 - Dec 2020 • 2 yrsDeveloped branded marketing materials for campaigns, presentations, and digital content. Enhanced visual storytelling by designing high-quality graphics and layouts for enterprise clients. Created consistent brand elements to improve engagement and recognition.

Graphic Designer

AppifyTechApr 2017 - Feb 2020 • 2 yrs 11 mosDesigned marketing collateral and branding materials for an ERP healthcare solution targeting top US hospitals. Created visual assets for web and print, ensuring alignment with the product's branding and marketing strategy.

Education

University of the Punjab, Lahore

Master of Arts - MA2012 - 2014

University of the Punjab, Lahore

Bachelor of Arts - BA2010 - 2012

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