Top Talent like Rafael are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Rafael Lima

Social Media Marketing Specialist •
Intercultural Communication
Analytics
Strategic Planning
Business Strategy
Marketing Strategy
Digital Strategy
Digital Marketing
Content Strategy
Social Media
Social Media Marketing
Social Media Management
Available for hire fromNegotiable
Contracts
Experienced Social Media Manager | Content Strategist
With a degree from Universidade Presbiteriana Mackenzie, I have gained extensive experience in social media management. As a Social Media Manager at Greenpark, I led content projects for major brands like Unilever and Reckitt, collaborating with SEO, content, and design teams. At BETC Havas, I spearheaded the Always On social media team for leading retail brands in Brazil, achieving over 100 million views on a TikTok mission. My role at GUT involved content planning for Zé Delivery campaigns, including influencer suggestions and partnership coordination. Previously, at DPZ, I developed content and influencer strategies for renowned clients such as Pizza HUT and Renault. As a Digital Content Coordinator at Endemol Shine Brasil, I achieved significant growth in user engagement for the MasterChef brand on Instagram and TikTok. My expertise lies in creating proactive campaigns, influencer strategies, and content planning for leading brands.

Projects

Check my portfolio

I am a senior social media, content, creative strategy and influencer marketing professional. I have worked as a social media and influence manager on campaigns with leading brands such as Renault, Unilever, MasterChef, Electrolux, Pizza Hut and Ambev. I have in-depth knowledge of social media platforms and algorithms (Instagram, LinkedIn, Twitter and TikTok), content strategy, creation, trend monitoring and metrics tracking. See More

Work History

G

Social Media Manager

GreenparkSep 2023 - Jan 2024 • 5 mosSocial Media Manager on content projects for brands like Unilever, Reckitt, and Kimberly Clark. I lead teams of social media executives, actively participating in the creation of proactive campaigns, connecting with SEO, content, and design teams.
B

Team Member

BETC HavasJun 2023 - Oct 2023 • 5 mosAs a team member, I led the Always On social media team for one of the major retail brands in Brazil, which included Mercado Extra and Pão de Açúcar. In addition to constant client-facing interactions in defenses and presentations, I spearheaded content participation during the sponsorship of the reality show MasterChef. As a major accomplishment, I led content and influence in a brand TikTok Mission that garnered over 100 million views.
G

Responsible for Content Planning

GUTFeb 2023 - Jun 2023 • 5 mosResponsible for the planning of content in campaigns for brand Zé Delivery. Giving suggestions of influencers, creating a narrative and breakdown of actions on social media, contracts with influencers, and contact with partner agencies for branded content.
D

Content and Influencer Strategist

DPZNov 2021 - Dec 2022 • 1 yr 2 mosContent and influencer strategies for campaigns and Always ON. Team management, monitoring and review of department processes. Client presentations, insights research, strategic creation of content guidelines. Clients served: Pizza HUT, Renault, Electrolux, Ypê, Tok&Stok, Petrobrás, Frango Assado
E

Digital Content Coordinator

Endemol Shine BrasilJun 2021 - Nov 2021 • 6 mosCoordinating the digital content team of MasterChef, on Instagram there was a growth of 109% compared to the average number of unique users reached in the 2021 season. On TikTok, there were more than 3.5 million views in just five weeks - a result equivalent to 33% of the total performance achieved last season, which lasted 24 weeks.

Education

U

Universidade Presbiteriana Mackenzie

2008 - 2012
U

University of Akron

Business Course, Marketing and InnovationFeb 2024 - Mar 2024

Similar Pangeans

Gabriel Silva

Digital Marketing & Creator Engagement Manager | Content Strategist Coordinator @Meta | Event Planning & Campaign Strategy
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Camila Fontes

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Social Media Marketing • Austin, TX, US

Fernanda Fruett

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Shane Hostetler

Experienced Marketing Professional | Branding Specialist
Social Media Marketing • Content Marketing • Creative & Brand Strategy • 4 years of exp. • Chicago, IL, US

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Experienced Social Media Manager | Content Strategist
With a degree from Universidade Presbiteriana Mackenzie, I have gained extensive experience in social media management. As a Social Media Manager at Greenpark, I led content projects for major brands like Unilever and Reckitt, collaborating with SEO, content, and design teams. At BETC Havas, I spearheaded the Always On social media team for leading retail brands in Brazil, achieving over 100 million views on a TikTok mission. My role at GUT involved content planning for Zé Delivery campaigns, including influencer suggestions and partnership coordination. Previously, at DPZ, I developed content and influencer strategies for renowned clients such as Pizza HUT and Renault. As a Digital Content Coordinator at Endemol Shine Brasil, I achieved significant growth in user engagement for the MasterChef brand on Instagram and TikTok. My expertise lies in creating proactive campaigns, influencer strategies, and content planning for leading brands.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Similar Pangeans

Gabriel Silva

Digital Marketing & Creator Engagement Manager | Content Strategist Coordinator @Meta | Event Planning & Campaign Strategy
Content Marketing • 9 years of exp. • São Paulo, SP, BR

Camila Fontes

Content and Social Media Specialist with 8+ years of expertise, excels in boosting brand visibility and reach.
Social Media Marketing • Austin, TX, US

Fernanda Fruett

Digital Marketing Expert | Media Intelligence | AI & Brand Strategy | Performance Marketing in B2B/SaaS, Sporting Goods & Fashion Industries
Social Media Marketing • Product Marketing • Growth Marketing Management • 11 years of exp. • Caxias do Sul, RS, BR

Shane Hostetler

Experienced Marketing Professional | Branding Specialist
Social Media Marketing • Content Marketing • Creative & Brand Strategy • 4 years of exp. • Chicago, IL, US

Top Talent like Rafael are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specialized talent, while giving talent more flexibility and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Rafael Lima

Social Media Marketing Specialist •
Intercultural Communication
Analytics
Strategic Planning
Business Strategy
Marketing Strategy
Digital Strategy
Digital Marketing
Content Strategy
Social Media
Social Media Marketing
Social Media Management
Available for hire fromNegotiable
Contracts

Projects

Check my portfolio

I am a senior social media, content, creative strategy and influencer marketing professional. I have worked as a social media and influence manager on campaigns with leading brands such as Renault, Unilever, MasterChef, Electrolux, Pizza Hut and Ambev. I have in-depth knowledge of social media platforms and algorithms (Instagram, LinkedIn, Twitter and TikTok), content strategy, creation, trend monitoring and metrics tracking.

Work History

G

Social Media Manager

GreenparkSep 2023 - Jan 2024 • 5 mosSocial Media Manager on content projects for brands like Unilever, Reckitt, and Kimberly Clark. I lead teams of social media executives, actively participating in the creation of proactive campaigns, connecting with SEO, content, and design teams.
B

Team Member

BETC HavasJun 2023 - Oct 2023 • 5 mosAs a team member, I led the Always On social media team for one of the major retail brands in Brazil, which included Mercado Extra and Pão de Açúcar. In addition to constant client-facing interactions in defenses and presentations, I spearheaded content participation during the sponsorship of the reality show MasterChef. As a major accomplishment, I led content and influence in a brand TikTok Mission that garnered over 100 million views.
G

Responsible for Content Planning

GUTFeb 2023 - Jun 2023 • 5 mosResponsible for the planning of content in campaigns for brand Zé Delivery. Giving suggestions of influencers, creating a narrative and breakdown of actions on social media, contracts with influencers, and contact with partner agencies for branded content.
D

Content and Influencer Strategist

DPZNov 2021 - Dec 2022 • 1 yr 2 mosContent and influencer strategies for campaigns and Always ON. Team management, monitoring and review of department processes. Client presentations, insights research, strategic creation of content guidelines. Clients served: Pizza HUT, Renault, Electrolux, Ypê, Tok&Stok, Petrobrás, Frango Assado
E

Digital Content Coordinator

Endemol Shine BrasilJun 2021 - Nov 2021 • 6 mosCoordinating the digital content team of MasterChef, on Instagram there was a growth of 109% compared to the average number of unique users reached in the 2021 season. On TikTok, there were more than 3.5 million views in just five weeks - a result equivalent to 33% of the total performance achieved last season, which lasted 24 weeks.

Education

U

Universidade Presbiteriana Mackenzie

2008 - 2012
U

University of Akron

Business Course, Marketing and InnovationFeb 2024 - Mar 2024

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.