Top Talent like Richali are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Richali Shah

Social Media Marketing Specialist •
Available for hire fromNegotiable
Contracts
Strategic Marketing Specialist | SEO Expert
With a robust educational background and extensive experience in marketing, I hold a Professional Certification in Digital Marketing from Northwestern University's Kellogg School of Management, an MBA in Marketing from Xaviers Institute of Management and Entrepreneurship, and a Bachelor of Commerce from St Joseph's College of Commerce. Currently, I serve as a Strategic Marketing Specialist at CISEVE, where I draft comprehensive marketing strategies and implement SEO tactics. Previously, I enhanced social media engagement and lead generation as a Social Media Marketing Specialist at Elaichi Cafe and Zeel S Shah Fashion Label. My role as an Integrated Solutions Strategist at Schbang involved developing content strategies that boosted audience engagement by 12%. Additionally, my tenure as a Client Servicing Intern at MullenLowe Lintas Group saw me contribute to brand innovation and strategic market analysis.

Work History

C

Strategic Marketing Specialist

CISEVE- Currently drafting a comprehensive marketing strategy to enhance brand awareness and generate leads. - Proactively conducting competitive analysis, offering recommendations to improve the brand's website and social media presence. - Developing and implementing SEO strategies to improve the website's ranking on search engine results pages (SERPs).
E

Social Media Marketing Specialist

Elaichi Cafe- Analyzed marketing campaigns across Tik Tok, Instagram, and YouTube to evaluate platform specific content strategies. - Generated social media content calendar with strategic ideas to increase brand awareness and engagement.
Z

Social Media Marketing Specialist

Zeel S Shah Fashion Label- Increased lead generation by 20% by developing and implementing content strategies based on target audience insights. - Analyzed 30 fashion labels to identify market gaps and generate innovative ideas for brand expansion. - Implemented influencer marketing campaigns, expanding brand reach by 10% and fostering collaborations with 10 influencers. - Created engaging content, including copywriting, visuals, and videos, tailored to the target audience and brand identity.
S

Integrated Solutions Strategist

SchbangNov 2021 - Mar 2022 • 5 mosResponsible for the formulation and execution of social media (Facebook, Twitter, Instagram, LinkedIn) content marketing strategy, ensuring heightened brand awareness and salience. - Innovatively developed content strategy and efficiently executed monthly social media content calendar, resulting in a 12% boost in audience engagement. - Conducted extensive research on social media trends, competitors, and target audience to develop innovative strategies resulting enhanced brand visibility and accelerated growth. - Actively executed administrative tasks: scheduling meetings, updating status reports, and meticulously drafted agendas. - Conceptualized and developed social media posts, providing creative direction, and generating ideas for copy and design. - Proactively formulated strategic next steps by generating weekly analytical reports on the brands social media performance extracting valuable insights on KPIs. - Strategized, executed, and managed end-to-end social media campaigns to ensure the brands online presence effectively reached and engaged target audiences while achieving campaign objectives. - Consistently achieved brand deliverables through effective communication and collaboration, facilitating seamless interactions between clients and internal teams.
M

Client Servicing Intern

MullenLowe Lintas GroupMay 2021 - Nov 2021 • 7 mosBrands I worked on: Hindustan Unilever's Kissan, Knorr - Elevated brand managements initiatives by introducing concepts that fueled brand innovation. - Conducted comprehensive competitive analysis for several brands offering strategic recommendations for future growth. - Researched the market landscape of international super apps to guide the marketing strategy for a super app. - Evaluated 35-40 Clubhouse marketing campaigns to assess its potential as an advertising platform and shape strategic approach. - Formulated over 10 innovative ideas for product launches across FMCG and streaming platform brand portfolios, with several ideas successfully implemented.

Education

N

Northwestern University - Kellogg School of Management

Professional Certification in Digital Marketing, Marketing2023 - 2024
X

Xaviers Institute of Management and Entrepreneurship

Master of Business Administration - MBA, Marketing2019 - 2021
S

St Joseph's College of Commerce (Autonomous)

Bachelor of Commerce - BCom2013 - 2016
S

Sophia High School

ICSE & ISC, schooling

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Strategic Marketing Specialist | SEO Expert
With a robust educational background and extensive experience in marketing, I hold a Professional Certification in Digital Marketing from Northwestern University's Kellogg School of Management, an MBA in Marketing from Xaviers Institute of Management and Entrepreneurship, and a Bachelor of Commerce from St Joseph's College of Commerce. Currently, I serve as a Strategic Marketing Specialist at CISEVE, where I draft comprehensive marketing strategies and implement SEO tactics. Previously, I enhanced social media engagement and lead generation as a Social Media Marketing Specialist at Elaichi Cafe and Zeel S Shah Fashion Label. My role as an Integrated Solutions Strategist at Schbang involved developing content strategies that boosted audience engagement by 12%. Additionally, my tenure as a Client Servicing Intern at MullenLowe Lintas Group saw me contribute to brand innovation and strategic market analysis.

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call

Top Talent like Richali are on Pangea

Pangea, a YC company, connects companies with fractional talent. Fractional hiring allows companies to move faster and work with more specilaized talent, while giving talent more flexibilty and independence. If you are talent open to fractional work, apply here. If you’re a company looking for high-quality fractional talent, learn more here.

Richali Shah

Social Media Marketing Specialist •
Available for hire fromNegotiable
Contracts

Work History

C

Strategic Marketing Specialist

CISEVE- Currently drafting a comprehensive marketing strategy to enhance brand awareness and generate leads. - Proactively conducting competitive analysis, offering recommendations to improve the brand's website and social media presence. - Developing and implementing SEO strategies to improve the website's ranking on search engine results pages (SERPs).
E

Social Media Marketing Specialist

Elaichi Cafe- Analyzed marketing campaigns across Tik Tok, Instagram, and YouTube to evaluate platform specific content strategies. - Generated social media content calendar with strategic ideas to increase brand awareness and engagement.
Z

Social Media Marketing Specialist

Zeel S Shah Fashion Label- Increased lead generation by 20% by developing and implementing content strategies based on target audience insights. - Analyzed 30 fashion labels to identify market gaps and generate innovative ideas for brand expansion. - Implemented influencer marketing campaigns, expanding brand reach by 10% and fostering collaborations with 10 influencers. - Created engaging content, including copywriting, visuals, and videos, tailored to the target audience and brand identity.
S

Integrated Solutions Strategist

SchbangNov 2021 - Mar 2022 • 5 mosResponsible for the formulation and execution of social media (Facebook, Twitter, Instagram, LinkedIn) content marketing strategy, ensuring heightened brand awareness and salience. - Innovatively developed content strategy and efficiently executed monthly social media content calendar, resulting in a 12% boost in audience engagement. - Conducted extensive research on social media trends, competitors, and target audience to develop innovative strategies resulting enhanced brand visibility and accelerated growth. - Actively executed administrative tasks: scheduling meetings, updating status reports, and meticulously drafted agendas. - Conceptualized and developed social media posts, providing creative direction, and generating ideas for copy and design. - Proactively formulated strategic next steps by generating weekly analytical reports on the brands social media performance extracting valuable insights on KPIs. - Strategized, executed, and managed end-to-end social media campaigns to ensure the brands online presence effectively reached and engaged target audiences while achieving campaign objectives. - Consistently achieved brand deliverables through effective communication and collaboration, facilitating seamless interactions between clients and internal teams.
M

Client Servicing Intern

MullenLowe Lintas GroupMay 2021 - Nov 2021 • 7 mosBrands I worked on: Hindustan Unilever's Kissan, Knorr - Elevated brand managements initiatives by introducing concepts that fueled brand innovation. - Conducted comprehensive competitive analysis for several brands offering strategic recommendations for future growth. - Researched the market landscape of international super apps to guide the marketing strategy for a super app. - Evaluated 35-40 Clubhouse marketing campaigns to assess its potential as an advertising platform and shape strategic approach. - Formulated over 10 innovative ideas for product launches across FMCG and streaming platform brand portfolios, with several ideas successfully implemented.

Education

N

Northwestern University - Kellogg School of Management

Professional Certification in Digital Marketing, Marketing2023 - 2024
X

Xaviers Institute of Management and Entrepreneurship

Master of Business Administration - MBA, Marketing2019 - 2021
S

St Joseph's College of Commerce (Autonomous)

Bachelor of Commerce - BCom2013 - 2016
S

Sophia High School

ICSE & ISC, schooling

How Pangea Works

Effortlessly discover top talent

We’ve distilled the candidate search from endless hours down to just a few minutes. Using Pangea’s AI-powered search tools, you can find top fractional talent able to take on your next project. Our system looks at your company’s niche and your needs to find the perfect match faster than any traditional hiring platform.

Start working with talent today

The top talent on Pangea is ready to get started with you right now. You can message or hire a candidate right from their profile page and start assigning work as soon as they respond. And the best part? Pangea’s fractional contract structure lets you start small and ramp up as your needs change, keeping your costs manageable and your team’s capabliities flexible.

Track work and invoices in one place

Assign tasks, track progress, and complete invoices all on Pangea. We’ve combined every part of the hiring process into one platform to eliminate the miscommunication that’s unavoidable on other freelance platforms. We even send out 1099s to your contractors at the end of the year!

Talk with a Talent Expert

Members of our team are available to help you speed through the hiring process.
Available Now
Book a Call
Pangea empowers fractional work across the world for marketing and design roles.